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- Tasks: Lead digital PR and SEO outreach to build authority in healthcare.
- Company: Specialist ADHD & Autism clinic focused on mental health.
- Benefits: Remote part-time role with competitive pay and flexible hours.
- Other info: Join a dynamic team dedicated to improving mental health visibility.
- Why this job: Make a real impact in the healthcare niche while developing your skills.
- Qualifications: Experience in digital PR, SEO outreach, and link building required.
We are a specialist ADHD & Autism clinic looking for a Digital PR & SEO Outreach Specialist to lead our authority and backlink strategy. This role combines:
- Digital PR (journalist outreach, expert positioning)
- HARO-style responses
- Targeted outreach to relevant organisations and resource pages
This is not a spam link-building role, but it is also not purely PR. We are looking for someone who can blend PR, outreach, and strategic link acquisition to build real authority in a healthcare niche.
We focus on:
- Adult ADHD
- Autism (including high-masking presentations)
- Combined ADHD & Autism (AuDHD)
Our goal is to become a leading authority in this space, through credible media presence and strong organic visibility.
Core Objective
Build topical authority and high-quality backlinks that help our core service pages rank for high-intent keywords (e.g. ADHD assessment, diagnosis, treatment).
Key Responsibilities
- Digital PR & Media Outreach
- Develop strong story angles in ADHD, autism, and mental health
- Pitch journalists and editors
- Secure expert quotes, features, and mentions
- Build ongoing media relationships
- Monitor HARO / Qwoted and similar platforms
- Respond quickly with high-quality expert commentary
- Position our Clinical Director as a go-to source
- Secure placements on university wellbeing pages, ADHD/autism charities, mental health resource hubs, and healthcare platforms
- Identify relevant niche sites (parenting, psychology, education)
- Secure contextual backlinks via guest contributions, resource inclusion, and content collaborations
- Use paid placements selectively (high-quality only, no link farms)
- Suggest linkable content ideas (reports, guides, data-led pieces)
- Identify high-value backlink opportunities
- Weekly updates on outreach sent, responses, links secured, and opportunities identified
What This Role Is NOT
- Mass guest posting
- Low-quality or spam link building
- Bulk templated outreach
Expected Output
We are looking for consistent, measurable results:
- 3–4 PR/media placements per month
- 8–12 resource/partnership links
- 4–5 niche outreach links
- Total: 15–20 quality backlinks per month
Requirements
Essential
- Proven experience in digital PR and/or SEO outreach
- Link building in competitive niches
- Track record of securing real placements (media, health, blogs, resources)
- Strong writing and outreach skills
- Ability to identify relevant opportunities (not just high DR sites)
- Familiarity with HARO / Qwoted
Desirable
- Experience in health/psychology/mental health
Working Style
Remote, part-time (~15 hours/week to start), async communication, weekly check-ins.
Budget
£1,500–£2,000/month (depending on experience)
What Success Looks Like
Consistent, relevant backlinks secured every month, service pages begin improving in rankings, strong relationships built in the ADHD/autism space, outreach becomes a repeatable, scalable system.
Application Requirements (Important)
To be considered, please include:
- Proof of Work: Send 3–5 backlinks you personally secured in the last 90 days, including URL of the linking page and a brief explanation of how you got the link.
- Short Loom (5–8 minutes): Review our site and answer: What are the biggest issues with our backlink profile? What would you prioritise in the first 30 days? Name 5 specific websites you would target for backlinks (and why).
- Strategy Question: If you had to get 10 backlinks for our ADHD assessment pages in 30 days, what would you do?
- PR Experience: Send examples of HARO / Qwoted responses and media placements or expert quotes you’ve secured.
Applications without this information will not be reviewed.
Final Note
We are looking for someone who understands that relevance > DR. Authority is built through trust, positioning, and relationships. The goal is not just links — it’s rankings and revenue impact.
Digital PR & SEO Link Building Specialist (Healthcare) in Sheffield employer: AuDHD Psychiatry
Contact Detail:
AuDHD Psychiatry Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital PR & SEO Link Building Specialist (Healthcare) in Sheffield
✨Tip Number 1
Get your networking game on! Reach out to professionals in the healthcare and PR sectors. Attend industry events, webinars, or even local meetups. Building relationships can lead to opportunities that aren’t advertised.
✨Tip Number 2
Showcase your expertise! Create a personal blog or contribute to relevant platforms. Share insights on ADHD, autism, and mental health. This not only builds your authority but also attracts attention from potential employers.
✨Tip Number 3
Don’t just apply; engage! When you find a role that excites you, reach out directly to the hiring manager or team members on LinkedIn. A friendly message expressing your interest can make you stand out from the crowd.
✨Tip Number 4
Utilise our website for applications! We’ve got a streamlined process that makes it easy for you to showcase your skills. Plus, it shows you’re serious about joining our team and helps us see your passion right away.
We think you need these skills to ace Digital PR & SEO Link Building Specialist (Healthcare) in Sheffield
Some tips for your application 🫡
Show Off Your Skills: Make sure to highlight your experience in digital PR and SEO outreach. We want to see how you've secured real placements in the past, so don’t hold back on sharing those success stories!
Be Personal and Engaging: When you’re pitching journalists or writing your application, keep it conversational and engaging. We love a bit of personality, so let your unique voice shine through!
Do Your Homework: Before applying, take a good look at our website and backlink profile. We want to know that you understand our niche and can identify specific opportunities for improvement right from the get-go.
Follow the Instructions: Make sure to include all the required materials in your application. We’re looking for proof of work, a short Loom video, and examples of your PR experience. Missing any of these will mean we can’t consider your application!
How to prepare for a job interview at AuDHD Psychiatry
✨Know Your Niche
Before the interview, dive deep into the ADHD and autism space. Familiarise yourself with current trends, key players, and relevant organisations. This will not only show your passion but also help you craft tailored outreach strategies during the discussion.
✨Showcase Your Success
Prepare to discuss specific examples of backlinks you've secured in the past. Bring along URLs and a brief explanation of how you achieved them. This demonstrates your hands-on experience and ability to deliver results, which is crucial for this role.
✨Master the Art of Storytelling
Think about compelling story angles related to ADHD and mental health that you could pitch to journalists. During the interview, share these ideas to showcase your creativity and understanding of digital PR, making it clear that you can blend outreach with strategic link acquisition.
✨Prepare for Strategy Questions
Anticipate questions about your approach to securing backlinks and improving rankings. Be ready to outline a 30-day plan for acquiring links for their ADHD assessment pages. This will highlight your strategic thinking and ability to prioritise effectively.