At a Glance
- Tasks: Create persuasive landing pages for ADHD and Autism assessments that drive conversions.
- Company: Join AuDHD Psychiatry, a fast-growing clinic making a difference in mental health.
- Benefits: Earn $250–400 per project with flexible remote work opportunities.
- Why this job: Use your copywriting skills to impact lives while working on meaningful healthcare projects.
- Qualifications: 3+ years in healthcare copywriting with a strong portfolio of landing pages.
- Other info: Ongoing projects available based on performance; collaborate with a creative team.
Overview
AuDHD Psychiatry is seeking a Conversion Rate Optimisation (CRO) Copywriter with healthcare experience to help turn attention from SEO and paid campaigns into booked assessments. You will write one high‑impact landing page for ADHD or Autism assessments and recommend the structure, flow, and key messaging. Possible ongoing projects include A/B testing headlines, refining copy, and writing additional landing pages.
Responsibilities
- Write a persuasive, empathetic, high‑converting landing page (~800–1,000 words).
- Suggest a page structure / flow (hero, benefits, process, social proof, CTA, FAQs).
- Craft headlines and CTAs focused on clarity and trust.
- Include 2–3 headline ideas and alternate CTAs for future A/B testing.
- Optimise copy for tone, accessibility, and neurodivergent inclusivity.
- Collaborate with our designer and strategist to align copy with visuals.
Requirements
- 3+ years’ experience in copywriting for healthcare, psychology, or other high‑trust services.
- Proven track record writing landing pages or funnels that drive conversions.
- Solid grasp of CRO principles (value proposition clarity, proof, friction reduction).
- Excellent written English (UK or neutral).
- Portfolio showcasing landing or service pages.
Nice to Have
- Experience writing for ADHD, Autism, or mental‑health‑related services.
- Familiar with Figma, Unbounce, or wireframing tools.
- Understanding of compliance and ethical marketing in healthcare.
Compensation & Scope
- Rate: $250–$400 fixed per landing page.
- Scope: 1 page (~800–1,000 words) + structure outline.
- Timeline: 7–10 business days.
- Ongoing work: ad‑hoc optimisation or A/B test variations ($100–$150 each).
How To Apply
Please submit:
- Your portfolio (must include at least one service or healthcare page).
- A short note describing your approach to writing for healthcare or other high‑trust industries.
- A project where your copy improved conversions.
- A 2‑minute video (Loom or similar) where you:
- Review our website. (Insert URL)
- Suggest what you’d write as the headline for our ADHD assessment landing page.
- Briefly outline 2–3 key sections or ideas you’d include to make the page convert.
- Explain what tone or emotional direction you’d use (e.g., reassurance, clarity, authority).
- Your availability and turnaround time.
Success Metrics
- Increased landing-page conversion rate (clicks → bookings).
- High engagement (scroll depth, time on page).
- Trustworthy tone aligned with healthcare standards.
Seniority level
- Associate
Employment type
- Part-time
Job function
- Marketing, Public Relations, and Writing/Editing
- Mental Health Care
Referrals increase your chances of interviewing at AuDHD Psychiatry.
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CRO Copywriter – Healthcare / ADHD & Autism Assessments (Remote) employer: AuDHD Psychiatry
Contact Detail:
AuDHD Psychiatry Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRO Copywriter – Healthcare / ADHD & Autism Assessments (Remote)
✨Tip Number 1
Get your portfolio in shape! Make sure it showcases your best work, especially any landing pages or healthcare-related content. We want to see how you can turn words into conversions!
✨Tip Number 2
Nail that video pitch! When you create your 2-minute video, be clear and confident. Show us your thought process on how you'd approach the ADHD assessment landing page — we love seeing your creativity in action!
✨Tip Number 3
Research is key! Familiarise yourself with AuDHD Psychiatry’s services and tone. Understanding their audience will help you craft copy that resonates and builds trust — something we value highly at StudySmarter.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we’re always on the lookout for talented individuals who can help us optimise our content and drive conversions.
We think you need these skills to ace CRO Copywriter – Healthcare / ADHD & Autism Assessments (Remote)
Some tips for your application 🫡
Showcase Your Experience: Make sure to highlight your 3+ years of copywriting experience in healthcare or high-trust services. We want to see how your past work aligns with our needs, so include relevant examples in your portfolio!
Craft a Compelling Note: In your short note, share your unique approach to writing for healthcare. We’re keen to hear about a project where your copy made a real difference in conversions. Let’s see that strategic thinking shine through!
Nail the Video Submission: Your 2-minute video is your chance to impress us! Review our website and suggest a catchy headline for the ADHD assessment landing page. Outline key sections you’d include and explain the tone you’d use to connect with our audience.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to see what you bring to the table!
How to prepare for a job interview at AuDHD Psychiatry
✨Know Your Audience
Before the interview, take some time to research AuDHD Psychiatry and their target audience. Understand the nuances of writing for healthcare, especially in ADHD and Autism assessments. This will help you tailor your responses and showcase your empathy and strategic thinking.
✨Showcase Your Portfolio
Make sure to bring along a well-curated portfolio that highlights your best work in healthcare copywriting. Include examples of landing pages or funnels that demonstrate your ability to drive conversions. Be ready to discuss the impact your writing had on those projects.
✨Prepare for the Video Pitch
Since you'll need to submit a video as part of your application, practice your pitch beforehand. Clearly outline your ideas for the ADHD assessment landing page, focusing on headlines and key sections. Make sure to convey a tone of reassurance and clarity, as this aligns with the company's values.
✨Understand CRO Principles
Brush up on conversion rate optimisation principles before the interview. Be prepared to discuss how you would apply these principles to enhance the landing page's effectiveness. Highlight your understanding of value propositions, social proof, and reducing friction to increase bookings.