At a Glance
- Tasks: Lead brand storytelling and PR strategies while managing a small marketing team.
- Company: Join a dynamic company focused on building a compelling brand identity in the property auction sector.
- Benefits: Enjoy opportunities for UK travel, hands-on experience, and a collaborative work environment.
- Other info: Ideal for confident communicators who thrive on variety and want to shape brand narratives.
- Why this job: Make a real impact through creative campaigns and strengthen brand authority in a growing industry.
- Qualifications: 5+ years in marketing with strong leadership, copywriting, and project management skills required.
The predicted salary is between 36000 - 60000 £ per year.
Are you a strategic marketer with a passion for brand storytelling and public relations? We’re looking for an experienced Brand & PR Manager to lead the development, communication, and growth of a compelling brand identity, ensuring consistency across every touchpoint and driving our PR presence across the UK.
This is a hands-on role involving brand leadership, campaign planning, client management, and oversight of internal and external communications. You’ll also support and lead a small marketing team, with occasional UK travel required.
Key ResponsibilitiesPeople & Client Management
- Line management of marketing team members
- Relationship management for key clients
- Support and training for regional marketing teams
Brand Strategy & Identity
- Define and evolve brand positioning, tone of voice, mission, and values
- Conduct market, competitor, and audience research
- Maintain and enforce brand guidelines across all platforms
- Ensure brand consistency across digital, print, and internal communications
- Lead internal brand training and onboarding
Campaigns & Content
- Plan and deliver integrated brand campaigns (online & offline)
- Collaborate with the team to align messaging, tone, and visual identity
- Review and approve creative assets
- Monitor and report on campaign performance and impact
Customer & Market Insights
- Use data, analytics, surveys, and focus groups to track brand perception
- Measure awareness, sentiment, and share of voice
PR Strategy & Execution
- Strengthen brand authority within the property auction sector
- Generate media coverage
- Position the brand as a trusted authority and drive web traffic
- Produce quarterly PR impact reports
Required skills and experience
- 5+ years of marketing experience, with a focus on brand and/or PR
- Proven experience managing a small team
- Strong copywriting and editorial skills
- Meticulous attention to detail
- Excellent project management and organisational abilities
- Confident communicator with strong presentation skills
- Experience working across digital, print, and social media channels
- Ability to interpret data and insights to inform brand strategy
- Skilled at managing multiple projects and deadlines
- Strong stakeholder management and relationship-building skills
If you’re a confident communicator who thrives on variety and impact, we’d love to hear from you.
#J-18808-LjbffrBrand and PR Manager in Crowborough employer: Auction House
As a Brand and PR Manager with us, you'll join a dynamic team that values creativity and collaboration, fostering a culture where your ideas can flourish. We offer competitive benefits, opportunities for professional development, and the chance to make a significant impact in the property auction sector across the UK. With a focus on employee growth and a supportive work environment, we ensure that every team member feels valued and empowered to drive our brand forward.
StudySmarter Expert Advice🤫
We think this is how you could land Brand and PR Manager in Crowborough
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Auction House and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Auction House are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Auction House on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Auction House. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand and PR Manager in Crowborough
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Auction House. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Auction House:Show us that you’ve done your homework! In your application, briefly mention what you admire about Auction House’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Auction House
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Auction House will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Auction House, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
