At a Glance
- Tasks: Lead growth marketing strategies and drive customer acquisition for an innovative AI-native CRM.
- Company: Join a cutting-edge tech company backed by Google Ventures, redefining the CRM landscape.
- Benefits: Competitive salary, flexible work options, and opportunities for professional development.
- Why this job: Make a significant impact in a high-growth role at the forefront of marketing innovation.
- Qualifications: Proven experience in B2B growth marketing and a passion for data-driven strategies.
- Other info: Be part of a dynamic team focused on solving complex challenges and driving industry standards.
The predicted salary is between 43200 - 72000 £ per year.
Attio is on a mission to redefine CRM for the AI era. We’re building the first AI‑native CRM — designed for the most ambitious go‑to‑market teams. Our team thrives on solving complex technical challenges, delighting our users, and setting a new standard for the industry.
About the Role
Our Marketing team shapes how the world sees and experiences Attio. We think strategically, move fast, and obsess over quality — from acquisition to brand to product marketing. We experiment constantly, craft clear narratives, and focus relentlessly on what drives growth. We’re looking for a Head of Growth Marketing to lead Attio’s growth efforts — focusing on customer acquisition and reporting to the VP of Marketing. This is a senior, high‑impact role suited to a proven B2B growth leader with experience driving results in mid‑market environments, complementing Attio’s strong foundation in SME and start‑up growth.
What You’ll Do
- Lead the Growth Engine: Own and scale Attio’s demand generation strategy across paid, organic, and lifecycle channels — building a sophisticated, data‑driven growth engine that targets and converts mid‑market customers.
- Drive Paid Acquisition: Design, launch, and optimise multi‑channel paid campaigns (search, social, display, and beyond) that deliver measurable acquisition, ROI, and pipeline growth in a B2B context.
- Build Organic Growth Loops: Experiment with and scale community, referral, and LLMO strategies to fuel sustainable, organic growth.
- Develop Targeted Programmes: Create and manage audience‑specific initiatives (e.g. start‑up programmes, affiliate partnerships, and mid‑market outreach programmes) that expand reach and accelerate adoption.
Optimise Lifecycle
Head of Growth Marketing employer: Attio
Contact Detail:
Attio Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Growth Marketing
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more you engage, the better your chances of landing that Head of Growth Marketing role.
✨Tip Number 2
Showcase your skills! Create a portfolio or case studies that highlight your past successes in growth marketing. This will give you an edge when discussing your experience during interviews.
✨Tip Number 3
Prepare for the interview by understanding Attio’s mission and values. Tailor your responses to show how your vision aligns with theirs, especially around customer acquisition and data-driven strategies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Attio team.
We think you need these skills to ace Head of Growth Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Head of Growth Marketing role. Highlight your experience in B2B growth and any successful campaigns you've led. We want to see how your skills align with our mission at Attio!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for growth marketing and how you can contribute to Attio's vision. Be sure to mention specific strategies you've implemented that drove results.
Showcase Data-Driven Success: We love numbers! Include metrics and data that demonstrate your impact in previous roles. Whether it’s ROI from campaigns or growth percentages, we want to see how you’ve driven success through data.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Attio
✨Know Your Numbers
As a Head of Growth Marketing, you'll need to demonstrate your understanding of key metrics. Brush up on your knowledge of customer acquisition costs, ROI, and conversion rates. Be ready to discuss how you've used data to drive growth in previous roles.
✨Showcase Your Campaigns
Prepare to talk about specific campaigns you've led. Highlight the strategies you employed, the challenges you faced, and the results you achieved. Use concrete examples that showcase your ability to design and optimise multi-channel paid campaigns.
✨Emphasise Experimentation
Attio values constant experimentation, so be prepared to share how you've tested and iterated on marketing strategies. Discuss any organic growth loops you've developed and how they contributed to sustainable growth.
✨Align with Attio's Mission
Familiarise yourself with Attio's vision of redefining CRM for the AI era. Be ready to articulate how your experience aligns with their mission and how you can contribute to shaping the brand's narrative and driving growth in a B2B context.