At a Glance
- Tasks: Lead growth marketing strategies to scale revenue and optimise customer journeys.
- Company: Dynamic B2B SaaS company focused on innovation and growth.
- Benefits: Competitive salary, flexible working options, and opportunities for professional development.
- Other info: Join a collaborative team that values creativity and data-driven decision making.
- Why this job: Make a significant impact by driving growth in a fast-paced environment.
- Qualifications: 7+ years in B2B SaaS growth marketing with proven results.
The predicted salary is between 80000 - 100000 £ per year.
Requirements
- You will have 7+ years B2B SaaS growth marketing experience with a proven track record of scaling revenue through multi-channel acquisition, retention optimization, and market expansion strategies.
- (Desirable) Ideally you will have had B2B SaaS experience with an understanding of complex customer journeys and stakeholder needs.
- You will have demonstrated expertise in marketing automation and AI/ML technologies.
- You will have a proven track record of performance accountability with clear ROI and business impact measurement.
- You will be proficient in optimization techniques and A/B testing methodologies.
- You will have exceptional communication and presentation skills, capable of articulating complex strategies to diverse stakeholders.
What the job involves
- You will develop a comprehensive growth marketing strategy aligned with business goals across the entire customer lifecycle.
- You will own multi-channel digital strategy including paid acquisition, search, email, social media, and display advertising across UK/US markets.
- You will create and execute comprehensive marketing strategies to attract, convert, and expand customer relationships through data-driven marketing, sales, and customer team alignment.
- You will establish systematic testing frameworks and a growth experimentation culture across all channels.
- You will leverage generative AI tools for scaled content creation, A/B testing, and real-time optimization.
- You will own the website strategy in partnership with Head of Brand and Content.
- You will design self-service conversion pathways that guide prospects from initial awareness through product education to purchase decisions.
- You will own growth metrics, forecasting, and attribution modelling across the entire customer funnel in partnership with Commercial leaders.
Interim Head of Growth Marketing (Growth Marketing) in London employer: Attest
As an employer, we pride ourselves on fostering a dynamic and innovative work culture that empowers our employees to thrive. With a strong focus on professional development, we offer numerous growth opportunities and encourage collaboration across teams to drive impactful results. Located in a vibrant area, our company provides a unique blend of flexibility and cutting-edge resources, making it an ideal place for passionate individuals looking to make a significant impact in the B2B SaaS landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Interim Head of Growth Marketing (Growth Marketing) in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the B2B SaaS space and let them know you're on the lookout for opportunities. You never know who might have the inside scoop on a role that’s perfect for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your growth marketing achievements, especially those involving multi-channel strategies and AI/ML technologies. This will help you stand out when you apply through our website.
✨Tip Number 3
Prepare for interviews by practising your storytelling. Be ready to articulate your past successes in scaling revenue and optimising retention. Use data to back up your claims and demonstrate your performance accountability.
✨Tip Number 4
Stay updated on industry trends! Follow thought leaders in growth marketing and engage with their content. This will not only enhance your knowledge but also give you great talking points during interviews.
We think you need these skills to ace Interim Head of Growth Marketing (Growth Marketing) in London
Some tips for your application 🫡
Show Off Your Experience:Make sure to highlight your 7+ years of B2B SaaS growth marketing experience. We want to see how you've scaled revenue and tackled multi-channel acquisition, so don’t hold back on those success stories!
Be Data-Driven:We love numbers! When you talk about your past roles, include specific metrics that showcase your performance accountability. Clear ROI and business impact measurement are key, so let’s see those figures!
Tailor Your Application:Don’t just send a generic application. We’re looking for someone who understands complex customer journeys and stakeholder needs, so make sure your application reflects that understanding and aligns with our goals.
Keep It Engaging:Your communication skills matter! Use your application to demonstrate how you can articulate complex strategies clearly. Remember, we want to see your personality shine through, so keep it engaging and authentic!
How to prepare for a job interview at Attest
✨Know Your Numbers
Make sure you come prepared with specific metrics and examples from your past experiences. Highlight how you've scaled revenue through multi-channel acquisition and retention optimisation. Being able to articulate clear ROI and business impact will show that you understand performance accountability.
✨Master the Customer Journey
Brush up on your understanding of complex customer journeys and stakeholder needs. Be ready to discuss how you've navigated these in previous roles, especially in B2B SaaS environments. This will demonstrate your ability to align marketing strategies with customer expectations.
✨Showcase Your Tech Savvy
Since the role involves leveraging AI/ML technologies, be prepared to talk about your experience with marketing automation tools and A/B testing methodologies. Share specific examples of how you've used these technologies to optimise campaigns and drive growth.
✨Communicate Clearly
Exceptional communication skills are a must for this role. Practice articulating complex strategies in a simple way, as you'll need to present ideas to diverse stakeholders. Consider preparing a brief presentation or case study to showcase your strategic thinking and clarity.
