Interim Product Marketing Lead
Interim Product Marketing Lead

Interim Product Marketing Lead

Temporary 90000 - 120000 £ / year (est.) Home office (partial)
Attest

At a Glance

  • Tasks: Lead product marketing strategy and execution in a fast-paced, innovative environment.
  • Company: Join a dynamic team at the forefront of AI-driven product transformation.
  • Benefits: Flexible work model, generous holiday, private medical insurance, and enhanced parental leave.
  • Why this job: Shape the future of our platform and make a real impact on market positioning.
  • Qualifications: 8+ years in product marketing, ideally in B2B SaaS or tech platforms.
  • Other info: Collaborative culture with opportunities for personal and professional growth.

The predicted salary is between 90000 - 120000 £ per year.

About The Role

We are in a period of significant product and commercial transformation, and we need a senior Product Marketing Lead to own and drive this evolution from a go-to-market perspective. This is a hands-on, high-impact, end-to-end product marketing role in a small, fast-moving team where you will be expected to shape strategy and deliver execution in equal measure. You will be the connective tissue between Product, Marketing, Sales, and Customer Success, ensuring our positioning, messaging and market intelligence keep pace with our product ambitions. Please note this role is offered on a fixed-term basis for 12 months. Ideally, we would be looking for the successful candidate to start mid-June or early July.

Why This Role?

  • A category-defining moment: You will be joining at a transformational stage, helping shape the GTM narrative as our platform and product strategy evolves. Few PMM roles offer this level of strategic influence.
  • Backed by Product: You won’t be dressing up a weak product story. You will be working with a differentiated, AI-driven platform with a roadmap that resonates with buyers today and builds long-term value.
  • End-to-end ownership: This is a full-spectrum product marketing role. From strategy through to execution, you will own the lot.

Salary

We are able to offer between £90–120K depending on experience.

In person and remote working balance

We embrace a flexible hybrid work model. While we don’t mandate specific office days, we ask Attesters to work on-site 2 days per week. This approach allows us to collaborate in person, while ensuring enough time remotely for deep, focused work.

What You’ll Be Doing

  • GTM Strategy & Product Positioning (~40%): Own the go-to-market strategy as our platform evolves. This means defining positioning and messaging as our product offering expands, crafting compelling narratives that resonate across different buyer personas, and building launch frameworks that can scale. You will partner closely with Product to translate roadmap into market-ready stories and with Marketing peers to deliver category-leading campaigns.
  • Cross-Functional Partnership & Influence (~20%): Act as the strategic bridge between Product, Marketing, Sales and Customer Success. You will need to build trust and credibility quickly, align multiple stakeholders around a shared narrative, and be comfortable challenging and influencing at senior levels. In a small team, relationships are everything. Your first 90 days will be critical: mapping the landscape, identifying the gaps, and positioning yourself as the coordinator and orchestrator who fills them.
  • Competitive Intelligence (~15%): Be the company’s central hub for competitive intelligence. This means building and maintaining a competitive framework, distilling insights into actionable guidance, and ensuring the entire organisation, from leadership to front-line teams, operates from the same understanding of the competitive landscape.
  • Sales & Customer Team Enablement (~10-15%): Equip Sales and Customer-facing teams with the tools, training and content they need to win. This includes battle cards, pitch decks, objection handling, product one-pagers, and running enablement sessions. You will make sure front-of-house teams can articulate our value proposition with confidence.
  • Hands-On Execution (~10-15%): We are a small team, so this isn’t a "strategy then delegate" role. You will be writing copy, building decks, running workshops, pulling data, and shipping work. If you are someone who needs a large team to execute through, this isn’t the right fit.

What You Bring

  • 8+ years in product marketing, ideally in B2B SaaS or technology platforms
  • Experience working through a period of significant product or commercial transformation, whether that’s a platform evolution, major repositioning, new market entry or portfolio expansion
  • Proven ability to develop differentiated positioning and messaging in competitive markets
  • Track record of building strong cross-functional relationships quickly, particularly with Product and Sales leadership
  • Experience building and running competitive intelligence programmes that keep the whole company informed, not just ad-hoc research
  • Comfortable operating at both strategic and executional levels; you’re as happy writing a positioning doc as you are presenting to the leadership team
  • Strong communicator who can simplify complex product narratives for different audiences
  • A polished self-starter who thrives with autonomy and doesn’t wait to be told what to do

Nice to Haves

  • Experience in consumer insights, research technology or adjacent data-driven categories
  • Familiarity with AI-native product positioning and the evolving buyer conversation around AI
  • Experience enabling sales teams selling into enterprise research and insights buyers

Our Benefits

  • Work from anywhere up to 20 days a year
  • 25 days holiday per year plus additional festive days
  • Private Medical Insurance
  • 1 day per quarter to do charity or community work
  • Enhanced parental leave (18 weeks paid leave for Primary carer)
  • Up to 12 weeks paid leave for premature births and neonatal care
  • Paid leave for IVF and fertility treatment and pregnancy loss

We want to give everyone the opportunity to showcase their best selves during the interview process and beyond. Do let us know if there are any adjustments you’d like to make to ensure it’s more inclusive – we’re learning too, so we’re more than happy to adapt and accommodate where possible. Unfortunately, we cannot offer visa sponsorship at this time.

Interim Product Marketing Lead employer: Attest

Join a dynamic and innovative team as an Interim Product Marketing Lead, where you'll play a pivotal role in shaping our go-to-market strategy during a transformative phase. With a flexible hybrid work model, generous benefits including 25 days of holiday and private medical insurance, and a culture that values collaboration and employee growth, this is an exceptional opportunity to make a meaningful impact in a fast-paced environment. You'll thrive in a supportive atmosphere that encourages autonomy and creativity, making it an ideal place for professionals seeking rewarding employment.
Attest

Contact Detail:

Attest Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Interim Product Marketing Lead

✨Tip Number 1

Network like a pro! Reach out to people in your industry, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info that could help you stand out.

✨Tip Number 2

Prepare for interviews by researching the company and its products. Understand their market position and be ready to discuss how your experience aligns with their goals. This shows you're genuinely interested and well-prepared.

✨Tip Number 3

Practice your pitch! Be clear about what you bring to the table and how you can contribute to their product marketing strategy. Confidence is key, so rehearse until it feels natural.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.

We think you need these skills to ace Interim Product Marketing Lead

Go-to-Market Strategy
Product Positioning
Messaging Development
Cross-Functional Collaboration
Competitive Intelligence
Stakeholder Management
Sales Enablement
Content Creation
Data Analysis
Communication Skills
Project Management
B2B SaaS Experience
Autonomy
Strategic Thinking
Execution Skills

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in product marketing, especially in B2B SaaS. We want to see how your skills align with our needs, so don’t hold back on showcasing relevant achievements!

Showcase Your Strategy Skills: Since this role is all about owning the go-to-market strategy, share examples of how you've successfully shaped product positioning and messaging in the past. We love seeing concrete results, so include metrics where possible!

Highlight Cross-Functional Collaboration: We’re a small team, and relationships are key! Make sure to mention any experiences where you’ve built strong partnerships across different teams, especially with Product and Sales. This will show us you can be the connective tissue we need.

Keep It Clear and Concise: When writing your application, clarity is crucial. Use straightforward language and avoid jargon. We appreciate a well-structured application that gets straight to the point, so keep it engaging and easy to read!

How to prepare for a job interview at Attest

✨Know Your Product Inside Out

Before the interview, dive deep into the company's product offerings. Understand the unique selling points and how they fit into the market landscape. This will help you articulate compelling narratives and demonstrate your ability to shape the go-to-market strategy.

✨Build Cross-Functional Relationships

Since this role requires collaboration across various teams, think about how you can showcase your relationship-building skills. Prepare examples of how you've successfully worked with Product, Sales, and Customer Success in the past to align stakeholders around a shared narrative.

✨Showcase Your Hands-On Experience

This isn't just a strategic role; it's hands-on too! Be ready to discuss specific projects where you've executed marketing strategies, written copy, or created training materials. Highlight your ability to balance both strategic thinking and execution.

✨Prepare for Competitive Intelligence Questions

Expect questions about how you would approach competitive analysis. Think about frameworks you've used in the past and be prepared to discuss how you would distil insights into actionable guidance for the team. This shows you're ready to be the central hub for competitive intelligence.

Interim Product Marketing Lead
Attest

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