At a Glance
- Tasks: Create and deliver engaging multi-platform content that resonates with fans and partners.
- Company: Join the ATP, a leading organisation in the world of tennis content production.
- Benefits: Competitive salary, creative freedom, travel opportunities, and a dynamic work environment.
- Other info: Collaborate with top talent and drive impactful projects that engage audiences globally.
- Why this job: Be at the forefront of innovative content creation in the exciting world of tennis.
- Qualifications: Experience in content production and a passion for sports and storytelling.
The predicted salary is between 59400 - 72600 £ per year.
Description
The Senior Manager, Content Production is responsible for delivering creative, impactful multi-platform content and content programs that deliver maximum ROI to tournaments, players, commercial partners and the ATP Tour as a whole.
The Senior Manager, Content Production will serve as a key member of the ATP’s in- house creative content function, supported where necessary by third party production partners.
The role holder will also explore new and exciting opportunities to extend the reach of ATP content through distribution partnerships with third party media platforms and channels.
Reporting to the Director, Production & Marketing Operations, the role will be responsible for ideation, designing, producing and delivering impactful and effective multi-platform content and content programs (with a particular focus on short-form, social-first content) that align with the overall content strategy set by the department.
The creative output will be designed to have an impact across social first platforms delivering the needs of member (Player & Tournament) content and commercial partner content.
The creative content assets will be designed for distribution across all brand and member (Player & Tournament) channels for the ATP, ATP stakeholders and partners, as well as potential third-party media platforms and distribution channels
Requirements
- Create, produce and deliver multi-platform, multi-channel creative content and content programs in line with the overall content strategy.
- Manage and work closely with third party content production partners.
- Responsible for all elements of creative production, from ideation to production, post-production and optimizing distribution across all owned and third-party channels.
- Develop creative treatments for third party content production partners and support creative development of production projects across ATP departments for players, tournaments and commercial partners.
- Pitch creative ideas for content production, with a focus on short-form, social-first output, aligning with ATP content strategy.
- Travel onsite to ATP tournaments as required to lead or support on production of content.
- Drive development of compelling and impactful content and content programs for players, tournaments, ATP Tour and commercial partners.
- Using short-form expertise, play a key role in advising on video campaign deliverables and rollouts to maximize audience acquisition and fan engagement.
- Support in the development and onsite execution of ATP-owned tournament content plans and production operations
- Develop distribution partnerships with third party media platforms.
- Support the development of the creative content vision that aligns with the ATP brand and brand objectives, which drives new audience acquisition, greater levels of fan engagement and supports commercial revenue growth.
- Develop innovative and strong internal processes and procedures to enable efficient team operations, instilling, maintaining and ensuring high quality production processes from ideation to delivery
- Work with the Director, Production & Marketing Operations to create an industry leading creative production team.
Senior Manager, Content Production in London employer: ATP Tour
ATP Tour is an exceptional employer that fosters a dynamic and inclusive work culture, perfect for those passionate about sports marketing. Located in the vibrant city of London, employees benefit from unique networking opportunities within the tennis industry, hands-on experience with leading platforms, and a commitment to professional growth through mentorship and collaboration. Join us to be part of a team that values creativity and innovation while making meaningful contributions to the world of tennis.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Manager, Content Production in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for ATP Tour and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like ATP Tour are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with ATP Tour on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at ATP Tour. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Manager, Content Production in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit ATP Tour. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of ATP Tour:Show us that you’ve done your homework! In your application, briefly mention what you admire about ATP Tour’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at ATP Tour
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at ATP Tour will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At ATP Tour, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
