At a Glance
- Tasks: Lead ATP Media's creator partnerships, driving growth and revenue through innovative content strategies.
- Company: Join ATP Media, a leader in sports media with a dynamic and collaborative culture.
- Benefits: Enjoy private medical insurance, life assurance, hybrid working, and professional development opportunities.
- Other info: Fast-paced environment with excellent career growth and a passion for tennis is a plus.
- Why this job: Make an impact in the creator economy while working with top talent in sports media.
- Qualifications: 5+ years in creator partnerships or digital content strategy, with strong commercial acumen.
The predicted salary is between 50000 - 65000 € per year.
Company Information: Formed in 2001, ATP Media is a fully integrated production, distribution and sales company and the broadcast and media arm of the ATP Tour. With headquarters in Wimbledon and a state-of-the-art remote production hub, ATP Media Studios, based at Westworks, London; our mission is to deliver world class content for broadcasters and bespoke digital content for media platforms and partners providing valuable products, services, media and fan data insights and digital experiences for millions of fans globally. ATP Media has unrivalled access and expertise in men’s professional tennis. This unique service provides end-to-end solutions for 70+ broadcasters around the world, incorporating rights sales, multi-platform production and worldwide delivery for 61 tournaments on the ATP Tour. In addition to the broadcast production, the company structure encompasses commercial sales, original programming and non-live content (including social media), consumer streaming services, which provides content for Tennis TV and online platforms, and corporate services overarching ATP Media.
Role Purpose: To be responsible for ATP Media’s creator network and partnerships: owning the network and driving forward growth and revenue acquisition in an area of increasingly high priority for the Original Programming & Non-Live Content division. The successful candidate will sit at the intersection of content and commercial strategy, creator partnerships, and audience and revenue growth.
Duties and Key Responsibilities:
- Creator Partnerships
- Architect of ATP Media’s creator partner network, steering a group of creators to produce monetisable video content and increase the sport’s digital footprint
- Recruiting, onboarding and developing relationships with talented creator partners across YouTube and other social platforms
- Act as the primary, day-to-day, point of contact for creator partners
- Supporting and shaping content strategy across the department
- Ownership of revenue growth KPIs for creator and partnership programs, with quarterly revenue reporting and invoicing to creators
- Working closely with legal and commercial teams on contracts, rights and usage terms
- Revenue & Commercial Growth Opportunities & Delivery
- Driving and delivering new commercial growth and opportunities for the department, such as athlete-creator partnerships/MCN, sponsored content, social platform commercialisation
- Running sponsored/branded social clip campaigns, working with designers and video editors to create sponsored graphics and assets
- Support pitches to partners and creators with strategic insight and deck creation and presentation
Qualifications, Skills & Attributes:
- Minimum of five years’ experience in a creator partnerships, social media monetisation or digital content strategy role, ideally in sports
- A degree, or equivalent, in a relevant field
- Extensive knowledge and proven experience in the ever-changing creator economy and social media monetisation
- Commercial mindset with experience generating revenue from social media and creator partnerships
- First-class stakeholder management and relationship skills, with experience of managing external creator partners
- Ability to positively and confidently negotiate and sell partnerships and their terms
- Entrepreneurial mindset and independent thinker and worker
- Strong knowledge of the different social media platforms and what makes each tick, including their back-end tools e.g. YouTube Studio, Meta Business Suite
- Experience of working in a fast-paced environment where there are various content workflows and delivery points
- Excellent organisational skills and planning abilities – able to work on multiple, fast-paced projects at once
- Strong attention to detail and first-class communication skills
- Good knowledge of tennis and a genuine affinity for sport, social media and storytelling is highly desirable
- Flexibility around working hours as required
- Right to live and work within the UK, with valid passport
ATP Media is an equal opportunities employer and welcomes applications from all suitable candidates regardless of their age, race, sex, religion, disability, belief of sexual orientation.
Reporting to: Head of Social Media
Department: Original Programming & Non-Live Content
Location: Head Office – Wimbledon/ATP Media Studios
Working Hours: Mon – Fri 9am to 5pm [with occasional flexible hours around live tournaments/events]
Benefits: Private Medical Insurance (up to family cover), Life Assurance 4X Salary, Group personal pension scheme (up to 8% company contribution), Bonus Program, Hybrid Working, Training & Development, Cycle to work, Season Ticket Loan, Eyecare Scheme.
Senior Creator Partnerships Manager in London employer: ATP Media
ATP Media is an exceptional employer, offering a dynamic work environment in the heart of Wimbledon, where creativity meets commercial strategy. With a strong focus on employee growth, we provide comprehensive training and development opportunities, alongside competitive benefits such as private medical insurance and a generous pension scheme. Join us to be part of a passionate team that thrives on innovation and collaboration, driving the future of sports media.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Creator Partnerships Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry, especially those who are already working at ATP Media or similar companies. Attend events, webinars, and even engage on social media to make your presence known.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work in creator partnerships and digital content strategy. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching ATP Media’s current projects and partnerships. Be ready to discuss how your experience aligns with their goals, especially in growing revenue through creator networks.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the ATP Media team.
We think you need these skills to ace Senior Creator Partnerships Manager in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Creator Partnerships Manager role. Highlight your experience in creator partnerships and social media monetisation, as this will show us you understand what we're looking for.
Showcase Your Achievements:Don’t just list your responsibilities; we want to see your successes! Include specific examples of how you've driven revenue growth or developed successful creator partnerships in your previous roles.
Be Authentic:Let your personality shine through in your application. We value creativity and an entrepreneurial mindset, so don’t be afraid to show us who you are and why you're passionate about sports and digital content.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at ATP Media
✨Know Your Creators
Before the interview, dive deep into ATP Media's creator partnerships. Familiarise yourself with the creators they work with and their content styles. This will not only show your genuine interest but also help you discuss how you can enhance these relationships.
✨Showcase Your Commercial Acumen
Be prepared to discuss specific strategies you've used in the past to drive revenue through creator partnerships. Bring examples of successful campaigns or initiatives you've led, especially in the sports sector, to demonstrate your commercial mindset.
✨Master the Art of Negotiation
Since negotiation is key in this role, think of scenarios where you've successfully negotiated terms with creators or partners. Be ready to share your approach and how you ensure a win-win situation for all parties involved.
✨Stay Current with Social Media Trends
The creator economy is ever-evolving, so brush up on the latest trends and tools across platforms like YouTube and Meta. Being able to discuss recent changes or features will show that you're proactive and knowledgeable about the landscape you'll be working in.
