Startup CMO - We’ve built the “Duolingo for Writing”. Now, we need the storyteller to help us l[...]
Startup CMO - We’ve built the “Duolingo for Writing”. Now, we need the storyteller to help us l[...]

Startup CMO - We’ve built the “Duolingo for Writing”. Now, we need the storyteller to help us l[...]

Part-Time 36000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead marketing efforts and craft engaging content to launch our innovative writing platform.
  • Company: Join a dynamic startup revolutionising writing education with AI technology.
  • Benefits: Equity compensation, flexible hours, and the chance to shape the future of education.
  • Why this job: Be a founding CMO and make a real impact in the ed-tech space.
  • Qualifications: Experience in storytelling, marketing, and growth strategies.
  • Other info: Work with a passionate team and enjoy a hands-on role in a fast-paced environment.

The predicted salary is between 36000 - 60000 £ per year.

We’ve built an AI-powered platform where students can practice creative, analytical, and persuasive writing in a way that’s super fun, interactive, and rewarding. After 6 months of intense development and testing, we are gearing up for a major B2C launch in Q1 2026.

The Product
Think of it as a personal writing coach in your pocket. atoply provides students with instant, structured feedback on their ideas, structure, clarity, and language, helping them make visible progress outside of a traditional classroom setting.

The Team
We are a lean, high-velocity team with a proven track record. Before atoply, we successfully built and scaled a B2B AI startup for the financial sector. We have the technical foundation and the "startup grit"—now we need the marketing magic.

The Mission for our CMO
We aren’t looking for a corporate executive to sit in meetings. We are looking for a Founding CMO who thrives on the "0 to 1" journey. You will:

  • Build the Brand: Define how atoply speaks to students and parents globally.
  • Be Hands-On: From crafting viral social content to managing community engagement—you’ll be the voice of the product.
  • Drive Growth: Lead our B2C acquisition strategy as we head toward our first funding round later this year.

The Interview Process
We value execution over talk. Our process is designed to see how you build:

  • Stage 1: The "Founder Task" – You’ll get early access to the app to complete a two-part challenge: creating a 10–30 second TikTok/Reels "Hook" and outlining a scrappy growth plan for our first 1,000 users.
  • Stage 2: The Deep Dive – An online meeting with the founders to discuss your strategy, your video, and our shared vision for atoply.

The Opportunity
Role: Part-time (to start).
Compensation: Equity-only (until our 2026 funding round).
Impact: You will have a massive stake in a company poised to disrupt the ed-tech space.

If you are a storyteller at heart, a growth hacker by trade, and passionate about the future of education, let’s build this together.

Startup CMO - We’ve built the “Duolingo for Writing”. Now, we need the storyteller to help us l[...] employer: atoply

At atoply, we are not just building an innovative AI-powered writing platform; we are creating a vibrant and dynamic work environment where creativity and passion for education thrive. As a part of our lean team, you will have the unique opportunity to shape our brand and drive growth from the ground up, all while enjoying flexible working arrangements and the potential for significant equity in a company set to revolutionise the ed-tech landscape. Join us in this exciting journey and make a meaningful impact on students' writing skills worldwide.
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Contact Detail:

atoply Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Startup CMO - We’ve built the “Duolingo for Writing”. Now, we need the storyteller to help us l[...]

Tip Number 1

Get to know the company inside out! Dive into atoply's mission and values, and think about how your storytelling skills can align with their vision. This will help you stand out in interviews and show that you're genuinely interested.

Tip Number 2

Show off your creativity! Since they’re looking for a hands-on CMO, prepare some fun, engaging content ideas that could work for their brand. Think TikTok hooks or social media campaigns that resonate with students and parents alike.

Tip Number 3

Network like a pro! Connect with people in the ed-tech space and share your passion for writing and education. You never know who might have insights or connections that could help you land that CMO role.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the atoply team and making an impact.

We think you need these skills to ace Startup CMO - We’ve built the “Duolingo for Writing”. Now, we need the storyteller to help us l[...]

Brand Development
Content Creation
Community Engagement
B2C Marketing Strategy
Growth Hacking
Social Media Marketing
Video Production
Analytical Thinking
Storytelling
User Acquisition
Startup Experience
Collaboration
Adaptability
Passion for Education

Some tips for your application 🫡

Show Your Storytelling Skills: As a storyteller, your application should reflect your narrative flair. Use engaging language and examples that showcase your creativity and ability to connect with the audience. Remember, we want to see how you can bring our brand to life!

Be Hands-On in Your Approach: We’re looking for someone who’s ready to roll up their sleeves. In your application, highlight any hands-on marketing experiences you've had, especially those that involved community engagement or content creation. Show us you’re not afraid to dive into the nitty-gritty!

Craft a Viral Hook: Since part of your role will involve creating catchy content, why not start now? Include a brief example of a viral hook or campaign you’ve created in the past. This will give us a taste of your creative process and how you think about growth.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team at atoply!

How to prepare for a job interview at atoply

Know Your Audience

Before the interview, get a solid understanding of who you're speaking to. Research atoply's mission and values, and think about how your storytelling skills can resonate with students and parents. Tailor your responses to show that you understand their needs and how you can meet them.

Showcase Your Creativity

Since this role is all about storytelling, come prepared with examples of your past work. Bring along some creative marketing campaigns you've executed or viral content you've crafted. This will demonstrate your hands-on approach and ability to drive growth in a fun and engaging way.

Prepare for the Founder Task

Take the 'Founder Task' seriously! Spend time crafting a compelling TikTok/Reels hook that reflects your unique voice and aligns with atoply's brand. Also, outline a scrappy growth plan that shows your strategic thinking. This is your chance to shine and show how you can contribute to the company's success.

Engage in the Deep Dive

During the online meeting with the founders, be ready to discuss your strategy and vision for atoply. Ask insightful questions about their goals and share your thoughts on how to achieve them. This will not only show your enthusiasm but also your commitment to being part of the team.

Startup CMO - We’ve built the “Duolingo for Writing”. Now, we need the storyteller to help us l[...]
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  • Startup CMO - We’ve built the “Duolingo for Writing”. Now, we need the storyteller to help us l[...]

    Part-Time
    36000 - 60000 £ / year (est.)
  • A

    atoply

    50-100
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