At a Glance
- Tasks: Lead and execute innovative marketing strategies for a cutting-edge B2B SaaS company.
- Company: Join Atominvest, a dynamic scale-up in private markets technology.
- Benefits: Competitive salary, 25 days holiday, hybrid work, and wellness support.
- Other info: Collaborate with a smart, mission-driven team in a fun atmosphere.
- Why this job: Shape the future of investments while driving real revenue impact.
- Qualifications: Proven experience in B2B SaaS marketing and demand generation.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Atominvest is the operating layer for modern private markets asset managers. We orchestrate investor and portfolio workflows across modular, flexible technology — delivered with an outcomes-first partnership. Our customers are sophisticated private equity, growth equity, and private credit firms managing billions in assets globally.
At Atominvest, you’ll be working on something very exciting: the future of work, investments and sustainability/ethical investing for the world’s best investors, and delivering a positive impact through this. Based on the growth we are experiencing, we think we’re on to something big.
It won’t be easy. Joining a scale-up business is an amazing and rewarding challenge, pushing well beyond the boundaries of natural growth cycles. You’ll move quicker than feels comfortable, and be brilliant at continually re-prioritising what must get done to keep Atominvest growing year over year at the pace of the best SaaS companies on the planet.
We’re at a pivotal growth stage and are looking for a senior marketing leader who can help define and execute the next chapter of our go-to-market strategy.
The Role
This is a hands-on leadership role for an experienced B2B SaaS marketer who can operate at both strategic and executional levels. As Head of Marketing, you will own Atominvest’s marketing strategy end to end — from positioning and messaging, through demand creation and capture, to revenue impact. You will work closely with the leadership and sales teams to build a scalable, measurable marketing engine that drives pipeline and revenue, not just leads.
This role retains meaningful individual contributor responsibility, especially in the near term, while also shaping the long-term marketing vision, systems, and priorities.
What You’ll Be Responsible For
- Demand Creation & Growth
- Design, execute, and iterate multi-channel demand creation programs that increase both inbound volume and quality.
- Build and scale campaigns across LinkedIn, Google and other relevant channels.
- Own content-led demand initiatives including webinars, thought leadership, reports, and subject matter expert driven content.
- Build a repeatable “content engine” that compounds over time through repurposing and distribution.
- Revenue & Pipeline Accountability
- Own marketing’s contribution to pipeline and revenue, not just MQLs.
- Partner closely with Sales to define targets, measure impact, and continuously improve conversion.
- Use data to prioritise initiatives that move real commercial outcomes.
- Demand Capture & Conversion
- Build and optimise a high-performing demand capture engine across paid and organic channels.
- Improve website journeys, conversion rates, and on-site messaging through testing and iteration.
- Ensure marketing activity translates into meaningful sales conversations.
- Product Marketing & Positioning
- Own Atominvest’s positioning and messaging across the website, sales materials, and campaigns.
- Bring the voice of the customer into all messaging through call reviews, interviews, and feedback loops.
- Build and maintain strong competitive positioning and sales enablement materials.
- Work closely with Sales to refine narratives, talk tracks, and go-to-market assets.
- Account-Based Marketing (ABM)
- Design and execute 1:1 and 1:many ABM programs for strategic target accounts.
- Partner with Sales to align messaging, timing, and outreach.
- Measure and communicate ABM impact on pipeline and revenue.
- Analytics, Insight & Optimisation
- Analyse performance across all marketing activities and channels.
- Rapidly iterate based on data and insight.
- Clearly tie marketing performance back to business outcomes and revenue.
- Define and track the right KPIs for a scaling B2B SaaS company.
- Leadership & Collaboration
- Work closely with the leadership team to shape go-to-market strategy.
- Act as the voice of the customer internally.
- Help define priorities, sequencing, and focus as the company scales.
- Over time, help shape and grow the marketing function.
What We’re Looking For
- Proven experience leading and executing growth initiatives in B2B SaaS.
- Strong track record of driving pipeline and revenue, not just awareness.
- Deep experience in demand generation, content-led growth, and ABM.
- Strong product marketing instincts — messaging, positioning, and competitive differentiation.
- Highly analytical, comfortable with data, experimentation, and optimisation (A/B testing, CRO, attribution).
Ways of Working
- Strategic thinker who can also execute — comfortable being hands-on.
- Confident prioritising in a fast-paced, scaling environment.
- Creative and commercial — able to balance brand, demand, and revenue.
- Self-starter with strong ownership mentality.
- Comfortable running multiple initiatives in parallel, from concept to delivery.
Mindset
- Customer-first and outcomes-focused.
- Curious, experimental, and not afraid to challenge assumptions.
- Energised by building, iterating, and improving rather than maintaining the status quo.
Why This Role Is Compelling
- You’ll own marketing end to end at a critical growth stage.
- You’ll shape the narrative of a category-defining private markets platform.
- You’ll work directly with senior leadership and influence company strategy.
- You’ll have the opportunity to build a marketing engine that truly drives revenue.
- You’ll join a business that values outcomes over activity — in marketing as much as in product.
What we offer
- Competitive compensation (fixed base salary + performance incentives).
- 25 days of holiday per year + bank holidays.
- Hybrid working style (a minimum of 3 days in our central London office is required).
- Cycle2Work scheme.
- Employee Assistance Programme (EAP) to support employee wellness.
- A culture of trust, ownership, responsibility and autonomy in your work.
- An incredible team of smart and mission-driven people to work with.
- Fun working atmosphere.
- Significant growth opportunities.
- Company-wide socials and events.
Head of Marketing in London employer: Atominvest Software Ltd
Contact Detail:
Atominvest Software Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage, the better your chances of landing that Head of Marketing role at Atominvest.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your marketing achievements. Highlight your experience in demand generation and content-led growth. This will make you stand out when applying through our website.
✨Tip Number 3
Prepare for interviews by understanding Atominvest’s mission and values. Be ready to discuss how your experience aligns with their goals, especially around driving pipeline and revenue. Tailor your responses to show you’re the perfect fit for this fast-paced environment.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way. Use this opportunity to reiterate your excitement about the role and how you can contribute to Atominvest’s growth. It shows you're genuinely interested and proactive.
We think you need these skills to ace Head of Marketing in London
Some tips for your application 🫡
Be Authentic: When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to share your unique experiences and insights that make you a great fit for the Head of Marketing role.
Tailor Your Application: Make sure to customise your application to reflect how your skills and experiences align with our needs at Atominvest. Highlight your B2B SaaS marketing experience and how you've driven pipeline and revenue in previous roles.
Showcase Your Achievements: We love numbers! Include specific examples of your past successes, like campaigns that increased demand or revenue. This will help us see the impact you've made and how you can contribute to our growth.
Apply Through Our Website: For the best chance of getting noticed, apply directly through our website. It’s the easiest way for us to keep track of your application and ensures it lands in the right hands!
How to prepare for a job interview at Atominvest Software Ltd
✨Know Your Stuff
Before the interview, dive deep into Atominvest's mission and values. Understand their approach to private markets and how they differentiate themselves in the B2B SaaS landscape. This will not only show your genuine interest but also help you align your experience with their goals.
✨Showcase Your Impact
Prepare specific examples of how you've driven pipeline and revenue in previous roles. Use metrics to back up your claims—think about campaigns you've executed, the results achieved, and how they relate to Atominvest's needs. This will demonstrate your ability to contribute meaningfully from day one.
✨Be Ready to Collaborate
Since this role involves working closely with sales and leadership, be prepared to discuss how you’ve successfully collaborated with cross-functional teams in the past. Highlight your communication skills and how you’ve used feedback to refine marketing strategies.
✨Ask Insightful Questions
Prepare thoughtful questions that reflect your understanding of the role and the company’s growth stage. Inquire about their current marketing challenges or how they measure success in their campaigns. This shows you're not just interested in the position, but also in contributing to their future success.