At a Glance
- Tasks: Drive high-velocity deals with top AI and Digital Native companies.
- Company: Join Atlassian, a leader in tech innovation and flexibility.
- Benefits: Enjoy health coverage, paid volunteer days, and wellness resources.
- Other info: Flexible work options and a dynamic team culture await you.
- Why this job: Make an impact in the startup ecosystem while working with cutting-edge technology.
- Qualifications: Experience in SaaS sales and knowledge of the startup landscape required.
The predicted salary is between 60000 - 80000 £ per year.
Working at Atlassian, Atlassians can choose where they work – in an office, from home, or a combination of the two. This flexibility gives employees more control over supporting their family, personal goals, and other priorities. We hire people in any country where we have a legal entity.
This role is available only in the United Kingdom.
About the Team: The AI & Digital Natives team concentrates on high‑potential companies that combine product‑led adoption with founder‑led decisions and investor visibility. The team requires local ecosystem knowledge, value articulation, and the ability to engage founders, CTOs, operators, and VCs early. The position works in tandem with inside sales, which generates volume pipeline and surfaces warm signals. Senior Account Executives focus on the highest‑priority accounts and the most visible commercial moments.
Responsibilities:
- Own a focused set of top AI Native and Digital Native targets in our priority ecosystems and drive fast‑paced, high‑velocity deals from first engagement through close.
- Hunt into greenfield accounts, free users, and customers with a small Atlassian footprint, using strong messaging and market insight to create urgency and convert early interest into commercial outcomes.
- Run founder‑, CTO‑, and executive‑level discovery with technical and commercial credibility across startups, scale‑ups, and emerging category leaders.
- Own high‑velocity commercial cycles involving product‑led usage signals, technical champions, founder‑led decisions, and high expectations for relevance and speed.
- Use local market knowledge to prioritize accounts, build relationships in the startup ecosystem, and identify where funding events, hiring signals, product momentum, usage data, or investor influence may create opportunity.
- Represent Atlassian in the local startup ecosystem with founders, CTOs, startup operators, and VC stakeholders who expect sellers to understand how modern technical companies buy, build, and scale.
- Partner closely with inside sales to create pipeline for top targets and focus on the highest‑priority accounts and most visible commercial moments.
- Collaborate with the AI GTM Engineer, Marketing, Growth Platform, and SalesOps to refine plays, improve signal quality, and increase conversion on top targets.
- Bring insight back to the team: what founders are saying, what VCs are seeing, what signals matter, and where Atlassian can win.
- Stay flexible as new signals, automations, and workflows come online, and help improve the AI GTM stack while executing against your targets.
Qualifications:
Minimum Required Experience:
- Proven success as a greenfield closing Account Executive in SaaS, cloud, infrastructure, developer tooling, collaboration, or adjacent technology environments with demonstrated experience hunting new logos.
- Deep knowledge of the startup and AI‑native ecosystem in at least one target market: Bay Area, New York, or London.
- Ability to speak the language of founders, CTOs, technical operators, and startup executives with confidence and credibility.
- Strong understanding of how modern startups buy: fast evaluation cycles, technical champions, product‑led entry points, board and investor influence, and pressure to standardize quickly as they scale.
- Core understanding of new AI consumption patterns and interfaces, including MCP, CLI‑based workflows, AI agents, developer tooling, and how AI‑native teams evaluate productivity and collaboration platforms.
- Comfort engaging with VCs, accelerators, startup communities, and ecosystem partners where doing so helps shape pipeline quality, market access, or customer credibility.
What Sets You Apart:
- A strong personal network inside the startup, AI Native, or Digital Native ecosystem, with credibility among founders, operators, and investors.
- Experience selling into high‑growth startups where buyer journeys involve technical teams, product usage, procurement evolution, and executive sponsorship.
- A strong hunting instinct and the ability to create relationships with new stakeholders, open doors through the ecosystem, and convert greenfield accounts through value‑based messaging.
- Exposure to AI‑first workflows, developer tools, MCP, CLI‑based interfaces, collaboration platforms, ITSM, or enterprise tooling used by modern engineering‑led companies.
- The ability to tailor messaging by ecosystem, company stage, technical maturity, and sub‑segment, not just by persona.
- A reputation for bringing useful market perspective to customers rather than generic seller talk.
- Evidence that you are already plugged into the local startup scene through community activity, events, operator networks, founder circles, or VC relationships.
- Comfort pitching Atlassian’s value to VCs and ecosystem influencers, not only to end customers.
Our Perks & Benefits:
Atlassian offers a variety of perks and benefits to support you, your family, and help you engage with your local community, including health coverage, paid volunteer days, wellness resources, and more.
About Atlassian & EEO Statement: At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and are designed for all types of work. We believe that the unique contributions of all Atlassians create our success. To ensure our products and culture continue to incorporate everyone's perspectives, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines. We can provide accommodations or adjustments at any stage of the recruitment process. To learn more about our culture and hiring process, visit go.atlassian.com/crh.
Founding AE - AI & Digital Natives UK/I employer: Atlassian
Atlassian is an exceptional employer that champions flexibility, allowing employees to choose their work environment—be it in the office, from home, or a hybrid model. With a strong focus on employee well-being, Atlassian offers comprehensive health coverage, paid volunteer days, and wellness resources, fostering a supportive work culture that prioritises personal and professional growth. The opportunity to engage with the vibrant startup ecosystem in the UK, alongside a commitment to diversity and inclusion, makes Atlassian a truly rewarding place to build a meaningful career.
StudySmarter Expert Advice🤫
We think this is how you could land Founding AE - AI & Digital Natives UK/I
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Founding AE - AI & Digital Natives UK/I at Atlassian, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Atlassian. Tailor your message to explain why you’re drawn to them and how you can contribute as a Founding AE - AI & Digital Natives UK/I. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Founding AE - AI & Digital Natives UK/I
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Atlassian:When writing your cover letter, make sure to tailor your message specifically for Atlassian. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Atlassian
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Atlassian that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Atlassian that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Atlassian’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.