At a Glance
- Tasks: Drive sales by developing specifications and managing relationships with contractors and distributors.
- Company: Join Atkore, a leading manufacturer in electrical and safety infrastructure solutions.
- Benefits: Enjoy 25 days annual leave, bonuses, training opportunities, and a company pension.
- Other info: Field-based role with excellent growth potential and a supportive work environment.
- Why this job: Be part of a dynamic team that influences major projects across the UK and Ireland.
- Qualifications: 5+ years in sales or business development, with strong relationship-building skills.
The predicted salary is between 63000 - 77000 £ per year.
Who we are: Atkore is forging a future where our brands, suppliers, employees, customers, partners, and communities are building better together – a future focused on empowering our customers while we power and protect the world. Atkore is a leading manufacturer and distributor of electrical, mechanical, and safety infrastructure solutions. With approximately 3,900 employees and 65 manufacturing and distribution facilities worldwide, we manufacture electrical conduit, cable management systems, armored cable, metal framing, and security products and solutions.
We are looking for a self-motivated, proactive and reliable individual to join our Sales team. You will be responsible for developing specifications, managing regional distributor and contractor relationships and converting project opportunities into profitable sales. The role requires strong commercial discipline, the ability to remain resilient and calm under pressure, strong integrity and alignment with Atkore values, willingness to share best practice, excellent pipeline management and consistent collaboration with the wider Atkore sales organisation.
This position plays a key part in delivering the Unistrut growth strategy by identifying opportunities, building trusted relationships and ensuring clear routes to market are followed from project inception through to order conversion.
Division and Department Overview: The Unistrut Sales Team focuses on developing and converting specifications across major projects in the UK and Ireland. The team engages contractors, distributors and consultants to promote Unistrut support systems and cable management system solutions, ensuring strong regional coverage and clear commercial execution. This division leads on contractor influence, commercial protection, and driving early engagement at design stage. By working in partnership with the wider Atkore sales organisation, the team ensures customers receive coordinated support from initial concept through installation and after sales service.
The UK and Ireland Sales Department is responsible for delivering Atkore's growth strategy across all product brands. Working across Unistrut, Flexicon and Marco and the SDP vertical markets, the function drives specification led opportunities, strengthens distributor partnerships and ensures customers receive a consistent and high quality experience. The department works closely with contractors, distributors and consultants to influence project design, secure specifications and convert opportunities into profitable sales. Through structured account management, disciplined commercial processes and collaboration across divisions, the team ensures strong market presence and predictable revenue performance.
Specification & Project Development
- Develop project specifications with consultants, contractors and end users.
- Identify and track opportunities using Salesforce, regional insight and market intelligence.
- Manage the full project lifecycle from initial specification through distributor fulfilment.
Distributor & Account Management
- Manage and develop regional Unistrut stockist accounts to support project demand.
- Provide product training, joint visits and commercial support.
- Build regional growth plans for key accounts.
- Maintain commercial discipline to protect margin and strengthen routes to market.
Contractor Engagement
- Build strong working relationships with Tier 1, Tier 2 and Tier 3 contractors.
- Promote Unistrut support systems and cable management solutions through site and design engagement.
- Influence contractor purchasing decisions to ensure preferred stockist alignment.
- Support national contractor agreements through consistent regional execution.
Collaboration & Cross-Functional Working
- Work closely with the Unistrut Sales Manager on regional strategy and performance.
- Work with vertical specialists in Rail, Renewables and Data Centres to maximise combined influence.
- Support nationally aligned initiatives, training and continuous improvement projects.
Data, Reporting & Commercial Discipline
- Maintain accurate project, account and activity data within Salesforce.
- Use Power BI and Excel to support forecasting, planning and opportunity assessment.
- Improve regional margin performance through informed pricing decisions.
- Provide regular updates on pipeline health, performance and customer activity.
Strong IT literacy including Salesforce, Excel and Power BI. Field-based sales experience within construction, M&E, distribution or technical product environments. Experience developing specifications and managing contractor/distributor relationships. Understanding of commercial structures, pricing and negotiation. Knowledge of the project lifecycle and specification-led sales process. Strong planning, organisation and time management. Able to present technical and commercial information confidently. Data-led approach to decision making and performance improvement. Bachelor's degree or equivalent within engineering, business, or a related field. 5+ years of experience in business development, sales, or related roles within OEM. Proven ability to build and maintain relationships with key stakeholders. Commercial experience with proven ability to increase sales in key accounts and industrial markets. Excellent communication, negotiation, and presentation skills. Experience of working in industrial manufacturing is essential. Ability to travel nationally as & when required. A full UK driving licence is required for this role.
Benefits:
- Opportunities for Growth and Development
- 25 days annual leave
- Festive shutdown at Christmas
- Companywide bonus scheme
- Service and recognition awards
- Training and development opportunities
- Company Pension
- Life Assurance 4x salary
- Discounted Gym Membership
- Enhanced family friendly policies
- Free annual flu vaccination vouchers
- Employee assistance programme including a 24/7 GP service.
- Free onsite parking
We are a Disability Confident Employer.
Technical Sales Manager - Full Time in West Bromwich employer: Atkore
Atkore is an excellent employer that values proactive team members and fosters a supportive work culture. With a focus on employee growth, we offer comprehensive training and development opportunities, ensuring you can advance your career while contributing to our success. Located in the UK, our team enjoys a collaborative environment where innovation is encouraged, making it a rewarding place to work.
StudySmarter Expert Advice🤫
We think this is how you could land Technical Sales Manager - Full Time in West Bromwich
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Technical Sales Manager - Full Time at Atkore, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Atkore. Tailor your message to explain why you’re drawn to them and how you can contribute as a Technical Sales Manager - Full Time. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Technical Sales Manager - Full Time in West Bromwich
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Atkore:When writing your cover letter, make sure to tailor your message specifically for Atkore. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Atkore
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Atkore that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Atkore that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Atkore’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
