At a Glance
- Tasks: Gather and analyse data to understand community needs and improve services.
- Company: Live Borders, a charitable trust enhancing lives through sport, culture, and community programmes.
- Benefits: Flexible working, 30 days leave, free gym membership, and access to attractions.
- Other info: Join a dynamic team and help drive positive change in the Scottish Borders.
- Why this job: Shape the future of community services with your insights and make a real impact.
- Qualifications: Experience in marketing, data analysis, and strong collaboration skills.
The predicted salary is between 30000 - 40000 £ per year.
Location: Newtown St Boswells / Hybrid (Flexible Working)
Live Borders is a charitable trust at the heart of the Scottish Borders, delivering sport and leisure, libraries, museums, arts, events and community programmes that make a real difference to people’s lives. Every penny we generate is reinvested into our services and communities. We’re on an exciting journey right now – new leadership, a new strategy about to launch, and a genuine ambition to grow our reach and impact across one of Scotland’s most distinctive regions.
We’re looking for a Marketing Insight Officer to help us become a more evidence-led, customer-focused organisation. This is a new kind of role for Live Borders – and a genuinely interesting one.
You’ll gather and interpret data from a range of sources to build a clear picture of who our communities are, what they need, and how well we’re serving them. You’ll lead on customer satisfaction measurement, develop audience profiles and segmentation, and monitor trends in fitness, leisure and culture to help colleagues understand how our offer should evolve. Crucially, you’ll bring that evidence to the table when services are being planned, reviewed or developed – acting as a collaborative partner who helps colleagues make more informed, customer-led decisions. The Scottish Borders is a varied and distinctive geography, and understanding its communities in depth will be central to what you do.
This post sits within our newly formed Engagement team, alongside colleagues in marketing and communications, fundraising, community engagement and customer excellence. We’re building something new, and there’s genuine scope to shape how insight works at Live Borders.
What we’re looking for
You’ll have experience in a marketing role with a focus on insight, data analysis or audience research. You’ll be confident working with data from multiple sources and translating findings into clear, practical recommendations for non-technical audiences. Strong collaborative skills matter as much as analytical ones here – this role is as much about influencing colleagues as it is about crunching numbers.
We know it’s not always possible to tick every box. If you have the core skills and experience and you’re excited by what you’ve read, we’d encourage you to apply.
What we offer
- A strong flexible working structure (a typical week for our team has 3 days in the office, 2 working from home, with flexible start and finish times)
- 30 days annual leave plus 4 public holidays
- Free Live Borders gym and pool membership
- Free entry to our attractions
Download our recruitment pack to find out more, including how to apply.
Application Deadline: Tuesday 16/06/2026
Marketing Insights Officer in London employer: ASVA: Association of Scottish Visitor Attractions
Live Borders is an exceptional employer, offering a unique opportunity to contribute to the community while enjoying a flexible working environment in the picturesque Scottish Borders. With a strong commitment to employee well-being, including 30 days of annual leave and free access to gym facilities, we foster a collaborative culture that encourages personal and professional growth. Join us on our exciting journey as we shape the future of sport, leisure, and community engagement in a role that truly makes a difference.
Contact Details:
ASVA: Association of Scottish Visitor Attractions Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Insights Officer in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its community impact. Show them you’re not just another candidate; you’re genuinely interested in how your insights can help shape their services and make a difference.
✨Tip Number 3
Practice your data storytelling skills! Be ready to explain how you’ve used data to influence decisions in past roles. This will help you stand out as someone who can translate numbers into actionable insights for non-technical audiences.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our exciting journey at Live Borders.
We think you need these skills to ace Marketing Insights Officer in London
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for the role shine through! We want to see why you're excited about becoming a Marketing Insights Officer and how you can contribute to our mission at Live Borders.
Tailor Your Experience:Make sure to highlight your relevant experience in marketing, data analysis, or audience research. We’re looking for specific examples that demonstrate your skills and how they align with what we need. Don’t just list your duties; show us the impact you made!
Keep It Clear and Concise:We appreciate clarity! Use straightforward language and avoid jargon where possible. Remember, you’ll be translating complex data into actionable insights, so showing us you can communicate clearly from the get-go is key.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us without any hiccups. Plus, you’ll find all the details you need to make your application stand out!
How to prepare for a job interview at ASVA: Association of Scottish Visitor Attractions
✨Know Your Data
Make sure you brush up on your data analysis skills before the interview. Be ready to discuss how you've used data in past roles to influence marketing strategies or improve customer satisfaction. This will show that you understand the importance of evidence-led decision-making.
✨Understand the Community
Familiarise yourself with the Scottish Borders and its communities. Research local trends in fitness, leisure, and culture. Being able to speak knowledgeably about the area will demonstrate your commitment to understanding the audience Live Borders serves.
✨Collaborative Mindset
Prepare examples of how you've worked collaboratively in previous roles. Highlight instances where you've influenced colleagues or contributed to team projects. This role is about partnership, so showcasing your teamwork skills will be crucial.
✨Ask Insightful Questions
Come prepared with questions that show your interest in the role and the organisation's mission. Ask about their current strategies for audience engagement or how they measure customer satisfaction. This not only shows your enthusiasm but also helps you gauge if the role is the right fit for you.