At a Glance
- Tasks: Lead digital marketing efforts, manage social media, and enhance our online presence.
- Company: Join Live Borders, a charitable trust making a difference in the Scottish Borders.
- Benefits: Enjoy flexible working, 30 days leave, gym membership, and free entry to attractions.
- Other info: Be part of a dynamic team with opportunities for growth and creativity.
- Why this job: Make a real impact while shaping the future of our digital engagement.
- Qualifications: Experience in digital marketing, social media, and data-driven decision making.
The predicted salary is between 30000 - 40000 £ per year.
Live Borders is a charitable trust at the heart of the Scottish Borders, delivering sport and leisure, libraries, museums, arts and events that make a real difference to people’s lives. Every penny we generate is reinvested into our services and communities. We’re on an exciting journey right now – new leadership, a new strategy about to launch, and a genuine ambition to grow our reach and impact across one of Scotland’s most distinctive regions.
We’re looking for a Digital Marketing Officer to take the lead on digital marketing across the organisation. This is a broad, hands-on role with real scope to make your mark. You’ll be the go-to person for everything digital – owning the website and app, leading on social media, managing paid advertising across Google and Meta, and acting as the team’s lead for our CRM and e-communications. You’ll also be our AI champion, helping the team identify and adopt tools that improve how we work.
The breadth of what Live Borders does means your work will span an unusually wide range of audiences, services and channels – from fitness campaigns to cultural events and everything in between. No two weeks look the same!
This post sits within our newly formed Engagement team, bringing together marketing and communications, fundraising, community engagement, insight and customer excellence. It’s a new way of working for us, and we want people who’ll help shape what good looks like.
What we’re looking for:
- You’ll have solid experience in a marketing role with a strong digital focus – social media, paid advertising, CRM, website management and analytics.
- You’ll be confident using data to make decisions and comfortable advising colleagues on digital.
- Familiarity with AI tools and an understanding of brand management and audience segmentation would be a real plus.
- You’ll also line manage our Marketing Co-ordinator, so some experience of supporting or supervising others is helpful, though not essential.
We know it’s not always possible to tick every box. If you have the core skills and experience and you’re excited by what you’ve read, we’d encourage you to apply.
What we offer:
- A strong flexible working structure (a typical week for our team has 3 days in the office, 2 working from home, with flexible start and finish times)
- 30 days annual leave plus 4 public holidays
- Free Live Borders gym and pool membership
- Free entry to our attractions
Download our recruitment pack to find out more, including how to apply.
Application Deadline: Tuesday 16/06/2026
Digital Marketing & Communications Lead (Hybrid) in London employer: ASVA: Association of Scottish Visitor Attractions
Live Borders is an exceptional employer, offering a dynamic and flexible working environment in the heart of the Scottish Borders. With a strong commitment to employee well-being, we provide generous benefits such as 30 days of annual leave, free gym membership, and opportunities for professional growth within our innovative Engagement team. Join us in making a meaningful impact on our communities while enjoying a diverse range of projects that keep your work exciting and fulfilling.
Contact Details:
ASVA: Association of Scottish Visitor Attractions Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing & Communications Lead (Hybrid) in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your digital marketing projects. This is a great way to demonstrate your expertise and creativity to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its digital presence. Be ready to discuss how you can enhance their marketing strategies and make a real impact in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team.
We think you need these skills to ace Digital Marketing & Communications Lead (Hybrid) in London
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for digital marketing shine through! We want to see how excited you are about the role and how you can contribute to our mission at Live Borders.
Tailor Your CV:Make sure your CV is tailored to the job description. Highlight your experience in social media, paid advertising, and CRM management. We love seeing how your skills align with what we're looking for!
Be Specific:Use specific examples from your past work to demonstrate your skills. Whether it's a successful campaign or a tool you implemented, we want to know how you've made an impact in your previous roles.
Apply Through Our Website:Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can't wait to hear from you!
How to prepare for a job interview at ASVA: Association of Scottish Visitor Attractions
✨Know Your Digital Stuff
Make sure you brush up on your digital marketing knowledge. Familiarise yourself with the latest trends in social media, paid advertising, and CRM tools. Be ready to discuss how you've used data to drive decisions in your previous roles.
✨Show Your Passion for Community Impact
Live Borders is all about making a difference in the community. Be prepared to share examples of how your work has positively impacted audiences or communities. This will show that you align with their mission and values.
✨Be Ready to Talk AI
Since they’re looking for an AI champion, think about how you've used AI tools in your past roles. Prepare to discuss specific examples of how these tools improved your marketing strategies or team efficiency.
✨Demonstrate Leadership Skills
Even if you haven't formally managed a team, think of instances where you've supported or guided colleagues. Share these experiences to highlight your potential as a leader within the Engagement team.
