Marketing and Communications Officer in Loughborough

Salary Level 1 Tier 3, £28,141 (term‑time only, £14,286.97)

Hours: 22 hours per week, term‑time only

Job type: Support Staff – Other

Location: East Leake Academy, Lantern Lane, East Leake, Loughborough, Leicestershire, LE12 6QN

Date posted: 22/02/2026

Reference: R05563

Purpose of the post

To provide support for assigned areas of marketing and communications activity, working flexibly and collaboratively within academy business teams and as part of a Trust‑wide Communications Function. To assist in the delivery of compelling multi‑channel marketing activities, customer centric and embracing digital innovation to deliver the best return on investment. To assist in the delivery of quality communications activity and advice that enhances parental engagement and promotes and protects academy/organisational profile, through events, press, social media and parental communications platforms. To identify and create compelling, engaging content appropriate in tone for a range of audiences and showcase academy life through effective storytelling. To support the delivery of internal communications and engagement activities, ensuring staff and students feel part of the Diverse Academies community, instil pride and provide a consistency of message.

Main duties and responsibilities

• Work closely with the marketing and communications manager, business leads and senior leadership team to assist in the delivery of multi‑channel marketing and communications activities, in line with Trust strategic priorities and academy school improvement plans.
• Provide marketing and communications support to champion and promote individual academy brands, including the development of a range of print and digital marketing collateral.
• Create, develop and edit copy, using flair and imagination to turn factual information into compelling copy, tailored by target market and in line with house style and Plain English principles.
• Support the production of key recruitment materials including prospectuses, promotional brochures, curriculum and transition materials, ensuring these follow brand guidelines.
• Support the marketing and communications manager with the promotion of sixth‑form centres and early years education and nursery places.
• Support academies with key events, such as open evenings, and provide marketing support at these events.
• Support the marketing manager with photoshoots and the production of video content, working to brand expectations and guidelines.
• Maintain and update the academy and Trust websites using a content management system, adhering to web governance principles to maintain quality and integrity of web content.
• Manage day‑to‑day social media channels by posting engaging content and stories, and monitoring social media channels to widen stakeholder engagement, ensuring channels are kept updated and social conversations maintained.
• Provide support for direct parental communications through the effective use and development of the parental communications platform Weduc.
• Assist in identifying internal and external PR opportunities, and provide PR support for GCSE and A level results days.
• Promote academy events and stakeholder engagement activities to build profile and reputation with stakeholders.
• Create, develop and edit copy to support internal communications, including staff engagement initiatives.
• Respond professionally to queries from colleagues by sharing responsibility for the monitoring of the marketing email inbox, ensuring queries are dealt with promptly.
• Follow relevant standards, practices and processes in order to support the quality assurance, monitoring and evaluation of marketing activities against objectives.
• Provide consistent and professional expertise in support of the overall marketing and communications strategy.
• Keep up to date with popular culture and trends, be confident in the use of social media and be aware of emergent digital communications platforms.
• Embrace change, support new and collaborative ways of working, and share best practice.
• Represent the Communications Function at all opportunities within the role, understanding the range of skills available and the importance of delivering Diverse Academies’ strategic aims.
• Ensure the appropriate escalation of issues and areas of concern to the relevant manager.
• Demonstrate a commitment to the ongoing development of yourself and others.

Additional

We all have a responsibility for providing and safeguarding the welfare of children and young people we are responsible for or come into contact with. Collectively, we share and co‑develop best practice for the benefit of all our academies. We promote the employment of people with disabilities and will make any adjustments considered reasonable to the above duties. You will have the opportunity to access the very best professional development and may be required to attend, from time to time, training courses, conferences, seminars or other meetings. This job description is not an exhaustive list of duties and the post holder will be required to undertake any other reasonable duties discussed and directed by the line manager. We empower our colleagues to enable our students and pupils to meet the highest possible standards, and we recognise that all our staff have a role in improving student outcomes. The contents and allocation of particular responsibilities and duties may be amended after consultation from time to time as part of a broader structural review. We have an established framework of core principles and practice to which all our academies subscribe, which is developed and agreed on in collaboration. It is a condition of your employment that as an employee you are expected to adhere to our policies, procedures and guidelines.

Person specification

Qualifications (essential): Educated to degree standard or equivalent experience.

Qualifications (desirable): Professional qualification and/or membership of relevant professional body (e.g. CIPR, CIM).

Experience:

• Experience of supporting the delivery of multi‑channel marketing and communication plans.
• Experience of supporting digital marketing initiatives.
• Experience of working with industry‑standard design software packages and delivering creative design outputs.