Brand Manager - Breast Cancer Franchise

Brand Manager - Breast Cancer Franchise

Full-Time 59400 - 72600 £ / year (est.) On-site
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At a Glance

  • Tasks: Drive brand strategies and deliver innovative plans for breast cancer treatments.
  • Company: Join AstraZeneca, a pioneering leader in oncology with a mission to eliminate cancer.
  • Benefits: Empowering culture, career growth, and the chance to make a real impact on patients' lives.
  • Other info: Inclusive environment focused on collaboration and lifelong learning.
  • Why this job: Be part of a brave team challenging the status quo in healthcare.
  • Qualifications: Experience in oncology marketing and strong strategic thinking skills required.

The predicted salary is between 59400 - 72600 £ per year.

The UK Oncology Business Unit (OBU) Breast Cancer team is seeking a strategic, driven, and collaborative Brand Manager focused on small molecule in-line brands to play a key role in our portfolio.

You will work cross-functionally to develop data- and insight-driven, prioritised brand strategies and deliver innovative operational plans that achieve business and patient outcomes.

This role covers priority brands/indications within a highly competitive market.

Our high-performance, high-energy culture enables agile, insight-driven work and best-in-class customer engagement that makes a real difference for patients living with Breast cancer., Your role will involve the development of localised brand plans for in-market indications, as well as thinking about portfolio synergies and strategies.

You will use insights to drive tactical ideation to deliver engaging, compliant tactics across channels.

You will manage the asset approval and compliance process with cross-functional partners and engage externally with key stakeholders, influencers, and decision-makers.

You will use insights and performance data to optimise impact of tactical execution.

You will build strong partnerships across Sales, Medical, Diagnostics, and other cross-functional teams to deliver integrated and customer-centric engagement strategies.

Significant pharmaceutical commercial experience in Oncology, including successful product launches, with a strong performance track record.

Proven ability to use customer, and field insights to identify barriers and opportunities, and leverage insights to develop integrated brand strategies and operation plans Strong marketing capabilities and commercial acumen, with demonstrated experience in developing and orchestrating integrated multichannel customer engagement campaigns that translate brand strategy into measurable business outcomes.

Proven ability to lead and influence cross-functional teams, aligning diverse stakeholders behind shared priorities and delivering business results in a complex matrix environment.

Experience owning and managing brand budgets and agency partners, ensuring effective resource allocation, value for money and measurable return on investment.

Degree-level qualification in a scientific, life-sciences, business, marketing, or related discipline, or equivalent relevant experience.

Desirable Skills/Experience: Strong knowledge of the UK market and the NHS environment Breast cancer Oncology experience Good understanding of pharmaceutical governance and the ABPI Code of Practice, with experience delivering compliant omnichannel activities and engaging appropriately with healthcare professionals and other external stakeholders.

Why Astra Zeneca?

We're all here to make an impact - to achieve our bold ambition of eliminating cancer as a cause of death.

In the Oncology Business Unit (OBU), we relentlessly follow the science, challenging the status quo to deliver more effective treatments to patients in need.

Our commitment means we purposefully push back the limits of knowledge to change the practice of medicine.

To ensure no patient is left behind, no matter what stage of disease.

We are brave disruptors - entrepreneurial, courageous and pioneering in our approach.

Here you have the opportunity to step up, take personal accountability and lead changes in our ever-evolving environment.

At Astra Zeneca we're dedicated to being a Great Place to Work.

Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit.

There's no better place to make a difference to medicine, patients and society.

An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth and development.

We're on an exciting journey to pioneer the future of healthcare! #J-18808-Ljbffr

Brand Manager - Breast Cancer Franchise employer: ASTRAZENECA UK LIMITED

AstraZeneca UK Limited is an exceptional employer, offering a dynamic work environment in Luton that fosters innovation and collaboration. With a strong commitment to sustainability and employee development, you will have access to unique growth opportunities and the chance to make a meaningful impact on global initiatives. Join a diverse team where your expertise in ESG strategy and SAP will be valued and where you can contribute to transformative projects that shape the future of healthcare.

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Contact Details:

ASTRAZENECA UK LIMITED Recruitment Team

StudySmarter Expert Advice🤫

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We think you need these skills to ace Brand Manager - Breast Cancer Franchise

Communication Skills
Problem-Solving Skills
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