At a Glance
- Tasks: Lead strategic marketing initiatives for GI Oncology, shaping impactful customer engagement.
- Company: Join AstraZeneca, a pioneering force in cancer treatment and healthcare innovation.
- Benefits: Competitive salary, flexible working, and a culture of continuous learning.
- Other info: Collaborative team environment with opportunities for personal growth and development.
- Why this job: Make a real difference in patients' lives while driving innovative marketing strategies.
- Qualifications: Degree in relevant field and experience in pharmaceutical marketing or healthcare consultancy.
The predicted salary is between 49500 - 60500 £ per year.
Join the UK Gastrointestinal (GI) Oncology team as a Brand Manager and help shape the next phase of our evolving portfolio across hepatobiliary (HPB) and oesophagogastric (OG) cancers. This is an opportunity for an agile marketer to use customer, clinical and market insights to shape strategic priorities and translate them into focused action that delivers measurable value for customers, the business and patients.
We are looking for someone who thrives in complexity and change, bringing energy, curiosity and sound judgement to problem-solving. You will challenge and simplify conventional approaches, prioritise effectively and build strong cross-functional relationships.
UK GI Oncology marketing is a close-knit, high-performing team that values pace, accountability, collaboration and continuous improvement. We are looking for someone who can see the bigger picture, turn thinking into action and remain focused on making a meaningful difference for people living with GI cancers.
Accountability:
You will lead the development and delivery of strategic priorities across the portfolio, spanning both in-market and pipeline indications. Taking a portfolio-wide perspective, you will identify synergies and interdependencies, anticipate implications across plans and make clear, insight and data-led recommendations. You will translate strategy into focused execution with defined measures of success and be accountable for delivery, impact and the effective allocation of investment.
You will play a key role in evolving how we engage customers across the portfolio. You will support the team in levelling up on customer engagement through optimising customer journeys and channel approaches that create connected and seamless experiences. You will champion an agile, data-led test-and-learn mindset, using insights and performance data to continuously improve customer experience and impact. You will proactively identify opportunities to simplify, improve and innovate, harnessing AI-enabled solutions, emerging technologies and new channels to enhance engagement and outcomes.
You will manage agency relationships, budgets, timelines and governance requirements, ensuring all activities are delivered in line with ABPI requirements and AstraZeneca processes. Success will require adaptability, resilience and personal accountability, maintaining momentum and high standards in a fast-changing environment.
Essential skills and experience:
- Degree qualified or equivalent professional background
- Background in pharmaceutical marketing or healthcare consultancy
- Proven ability to develop and deliver strategic plans
- Strong capability in integrated customer engagement across channels
- Working knowledge of the ABPI Code of Practice
- Knowledge of the UK market and NHS environment
Desirable skills and experience:
- Oncology experience, preferably within GI
- Experience mapping customer journeys, segmenting audiences and developing engagement plans tailored to customer needs
- Familiarity with budget tracking
- Experience working in an agile, test-and-learn environments
- Track record of managing external agencies
In-person working gives us the platform we need to connect, work at pace and challenge perceptions. That’s why we work as a minimum 60% of our time face to face in our impressive central London office spaces collaborating with cross functional colleagues or with our external stakeholders in face to face settings. But that doesn't mean we’re not flexible. We balance the expectation of being in the office while respecting individual flexibility.
At AstraZeneca we’re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There’s no better place to make a difference to medicine, patients and society. An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth and development.
Are you ready to transform the lives of people living with cancer by leading in patient experience and care?
Brand Manager – GI Oncology employer: AstraZeneca GmbH
AstraZeneca is an exceptional employer, offering a vibrant work culture in Cambridge that prioritises patient-centric innovation and collaboration. With a strong commitment to employee growth, we provide extensive coaching opportunities and a flexible working environment that fosters inclusivity and diversity. Join us to be part of a team that not only drives scientific advancements but also values your contributions and personal development.
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We think this is how you could land Brand Manager – GI Oncology
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We think you need these skills to ace Brand Manager – GI Oncology
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Make sure you brush up on key pharmaceutical concepts and recent developments in the industry. You might get asked some technical questions during the interview at AstraZeneca GmbH that show your grasp of drug development processes or regulatory requirements, so be ready to discuss them clearly.
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