At a Glance
- Tasks: Lead web analytics and insights to enhance user experience and fundraising performance.
- Company: Asthma + Lung UK, a charity dedicated to improving lung health for all.
- Benefits: 30 days annual leave, health cash plan, cycle-to-work scheme, and more.
- Other info: Join a passionate team committed to transforming lung health.
- Why this job: Make a real difference in lung health while developing your data skills.
- Qualifications: Experience with Google Analytics 4, testing, and optimisation required.
The predicted salary is between 35000 - 45000 £ per year.
Location: Hybrid working between the Aldgate, London office and home.
An exciting opportunity has arisen for a talented Digital Product Insights Analyst to join our Digital Product Team. You will play a key role in strengthening how we use data, insight and experimentation to improve user experience, grow fundraising performance and support people affected by lung conditions.
Asthma + Lung UK is the only charity in the UK fighting for everyone with a lung condition, aiming for a world where everyone can breathe with healthy lungs. We fund cutting-edge research, provide advice and support for the 12 million people who will get a lung condition during their lifetime. We also campaign for clean air and for better NHS diagnosis and treatment.
In this role, you will lead on web analytics and insight across our digital journeys, ensuring accurate tracking, high-quality data and clear performance reporting. You will work closely with colleagues across Fundraising + Engagement, Data + Insight and Health Advice to ensure consistent, high-quality reporting and insight across digital platforms.
You will identify optimisation opportunities, shape experimentation roadmaps and support the design and evaluation of A/B testing activity. You will also contribute to strengthening our in-house SEO capability and embedding best practice in digital measurement.
You will have strong technical expertise in tools such as Google Analytics 4 and Google Tag Manager, alongside experience in testing and optimisation. You will be highly organised, confident presenting data stories to stakeholders and comfortable collaborating across teams and with external partners.
A proactive, data-driven mindset and the ability to translate complex information into practical recommendations are essential.
As well as a competitive salary, you’ll enjoy a range of benefits including 30 days annual leave (plus bank holidays), membership of a health cash plan, employee assistance programme, cycle-to-work scheme, interest-free annual season Travelcard loan and pension scheme.
This is a fantastic opportunity to join an organisation committed to being the driving force behind the transformation of lung health.
Digital Product Insights Analyst in London employer: Asthma + Lung UK
Asthma + Lung UK is an exceptional employer that champions a culture of collaboration and innovation, making a significant impact on lung health across the UK. With a hybrid working model between our Aldgate office and home, we offer a supportive environment that prioritises employee well-being, professional growth, and work-life balance. Our commitment to meaningful work is reflected in our generous benefits package, including 30 days of annual leave, health cash plan membership, and opportunities for personal development, ensuring that you can thrive both personally and professionally while contributing to a vital cause.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Product Insights Analyst in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with current employees at Asthma + Lung UK. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal project that highlights your expertise in web analytics and A/B testing. This will give you something tangible to discuss during interviews and show how you can add value.
✨Tip Number 3
Prepare for the interview by understanding their mission. Familiarise yourself with Asthma + Lung UK's work and think about how your data-driven mindset can help them achieve their goals. Tailor your answers to reflect their values.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team.
We think you need these skills to ace Digital Product Insights Analyst in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Digital Product Insights Analyst. Highlight your experience with web analytics, A/B testing, and any tools like Google Analytics 4 that you’ve used. We want to see how your skills align with our mission!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Share your passion for data and how it can improve user experiences. Don’t forget to mention why you’re excited about working with Asthma + Lung UK and how you can contribute to our goals.
Showcase Your Data Storytelling Skills:In your application, give examples of how you've presented data insights in the past. We love candidates who can turn complex information into clear, actionable recommendations. Show us your storytelling prowess!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Let’s get started on this journey together!
How to prepare for a job interview at Asthma + Lung UK
✨Know Your Data Tools
Make sure you brush up on your knowledge of Google Analytics 4 and Google Tag Manager. Be ready to discuss how you've used these tools in the past to drive insights and optimise digital experiences.
✨Showcase Your Analytical Mindset
Prepare examples of how you've identified optimisation opportunities or shaped experimentation roadmaps. Highlight any A/B testing activities you've led, and be ready to explain the impact of your findings.
✨Communicate Clearly
Practice presenting data stories in a way that's easy to understand. Think about how you can translate complex information into practical recommendations that stakeholders can act on.
✨Collaborate and Connect
Demonstrate your ability to work across teams by sharing experiences where you've collaborated with colleagues from different departments. Emphasise your proactive approach and how it has led to successful outcomes.