At a Glance
- Tasks: Lead global marketing strategies for women's health and drive brand growth.
- Company: Astellas Pharma, a global leader in innovative health solutions.
- Benefits: Hybrid working model, continuous development opportunities, and a supportive culture.
- Other info: Join a dynamic team dedicated to improving patient lives.
- Why this job: Make a real impact on women's health while collaborating with diverse teams.
- Qualifications: Experience in global marketing within pharmaceuticals and strong leadership skills.
The predicted salary is between 28800 - 48000 € per year.
About Astellas
At Astellas, experience is coupled with a relentless challenger spirit. Our global vision for patient centricity is to support the development of innovative health solutions through a deep understanding of the patient experience. Patient centricity isn’t a buzzword – it’s a guiding principle for action. We believe all staff have a role to play in creating a patient‑centric culture and integrating an awareness of the patient into our everyday working practices, regardless of our role, team or division.
Hybrid Working
We recognise that our employees enjoy having balance between their professional and home lives. We are proud of our hybrid approach which empowers you to have flexibility on whether to work from home or in the office.
The Opportunity
As the Global Marketing Lead for Women’s Health you will report directly to the Global Strategic Brand Lead and represent the Established Region during co‑creation of brand strategy and above‑country tactics and support affiliates to localise strategy and tactics to ensure continuous and optimal brand growth.
Key Activities
- Co‑create across affiliates and functions the 1‑year operational plan, making recommendations around investment & divestment opportunities and ensuring brand‑performance excellence, aligning brand planning and priorities, and increasing collaboration and opportunities for the regional business.
- Act as a key brand expert, driving brand strategy and tactic implementation throughout the region, ensuring adherence to the operational brand plan and global brand strategy, maximizing market share and revenue growth across the region, using the wide and full range of channels needed.
- Work closely with the Customer Engagement Excellence teams and country commercial brand leads to generate deep customer insights that are patient‑focused and reflected in the developed brand plans.
- Work collaboratively with country commercial brand leads to develop recommendations for brand budget allocation.
- Partner with the Omnichannel Strategy & Operations team to build and deploy an effective digital engagement strategy for the brand that is fit‑for‑purpose across all affiliates.
Essential Knowledge & Experience
- Proven experience in a similar role focusing on Established Markets within a Global Pharmaceutical Organization.
- Fluency in Business English.
- Multilingual capabilities (e.g., Spanish, German, French) are advantageous.
- Proven track record of working in an above‑country commercial role.
- Demonstrated ability to lead without authority and foster collaboration across diverse, cross‑functional, and multicultural settings.
- Experience in global virtual and matrix environments.
Preferred Knowledge & Experience
- Experience in Women’s Health therapy area or other specialty care therapy will be preferred but not mandatory.
- Strong marketing competencies, including brand strategy, omnichannel marketing, global forecasting, and financial acumen.
- Experience in product launches.
- Knowledge of digital marketing tools, data analytics, and CRM platforms.
Education / Qualifications
- Advanced degree e.g., MBA, MPH, or equivalent.
Additional Information
This is a permanent, full‑time position. This position is based in our Addlestone office in the United Kingdom. This position follows our hybrid working model. Role requires a blend of home and a minimum of 1 day per quarter in our Addlestone office. Flexibility may be required in line with business needs.
What We Offer
- Being part of a global organization contributing towards improved patient lives.
- Opportunity and support for continuous development.
Seniority level: Mid‑Senior level. Employment type: Full‑time. Job function: Marketing and Sales. Industries: Pharmaceutical Manufacturing.
We are an equal‑opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Beware of recruitment scams impersonating Astellas recruiters or representatives. Authentic communication will only originate from an official Astellas LinkedIn profile or a verified company email address. If you encounter a fake profile or anything suspicious, report it promptly to LinkedIn's support team through LinkedIn Help.
Global Marketing Lead, Women's Health in Addlestone employer: Astellas Pharma
Astellas Pharma is an exceptional employer that champions a patient-centric culture, empowering employees to contribute meaningfully to innovative health solutions. With a flexible hybrid working model based in Addlestone, employees enjoy a balanced work-life dynamic while benefiting from continuous development opportunities and collaboration across diverse teams. Join us to make a real impact in Women's Health and be part of a global organisation dedicated to improving patient lives.
StudySmarter Expert Advice🤫
We think this is how you could land Global Marketing Lead, Women's Health in Addlestone
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at Astellas or in similar roles. A friendly chat can open doors and give you insights that might just help you stand out.
✨Tip Number 2
Prepare for interviews by knowing your stuff! Research Astellas’ values and recent projects, especially in Women’s Health. Show them you’re not just another candidate but someone who truly gets their mission.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. The more comfortable you are talking about your experience and how it aligns with the role, the better you'll perform.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Astellas.
We think you need these skills to ace Global Marketing Lead, Women's Health in Addlestone
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Global Marketing Lead role. Highlight your experience in women's health and any relevant marketing strategies you've implemented. We want to see how your background aligns with our patient-centric approach!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about women's health and how you can contribute to our mission. Keep it engaging and personal – we love a good story!
Showcase Your Collaborative Spirit:Since this role involves working across diverse teams, make sure to highlight your collaborative experiences. Share examples of how you've successfully led projects without authority and fostered teamwork in multicultural settings.
Apply Through Our Website:We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people!
How to prepare for a job interview at Astellas Pharma
✨Know Your Brand Inside Out
Before the interview, dive deep into Astellas Pharma's brand strategy, especially in Women's Health. Familiarise yourself with their recent campaigns and how they align with patient-centricity. This will show your genuine interest and understanding of their mission.
✨Showcase Your Collaborative Spirit
Since the role requires working across diverse teams, prepare examples that highlight your ability to lead without authority and foster collaboration. Think of specific instances where you successfully brought together different functions to achieve a common goal.
✨Be Ready for Data-Driven Discussions
Brush up on your knowledge of digital marketing tools and data analytics. Be prepared to discuss how you've used these in past roles to drive brand performance and customer engagement. Highlight any experience with CRM platforms as well.
✨Prepare Insightful Questions
At the end of the interview, have a few thoughtful questions ready about the company's approach to omnichannel marketing or how they gather customer insights. This not only shows your enthusiasm but also your strategic thinking regarding the role.