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- Tasks: Drive digital transformation and embed omnichannel strategies in global brand marketing.
- Company: Astellas develops innovative health solutions, focusing on patient-centric treatments that save lives.
- Benefits: Enjoy a hybrid work model with flexibility, continuous development opportunities, and an inspiring work environment.
- Why this job: Be part of a team creating impactful therapies while influencing global marketing strategies.
- Qualifications: MS Degree or equivalent; expertise in content strategy and brand marketing required.
- Other info: Full-time permanent role based in the UK office, with a minimum of 1 day per month onsite.
The predicted salary is between 36000 - 60000 £ per year.
Omnichannel Experience Partner
About Astellas:
At Astellas we are making treatments that matter to people. We are tackling the toughest health challenges putting the patient at the heart of every move we make. Our global vision for Patient Centricity is to support the development of innovative health solutions through a deep understanding of the patient experience. At Astellas, Patient Centricity isn’t a buzzword – it’s a guiding principle for action. We believe all staff have a role to play in creating a patient-centric culture and integrating an awareness of the patient into our everyday working practices, regardless of our role, team or division. We have developed ground-breaking, innovative medicines in immunology, oncology and urology. Our medicines are extending and saving the lives of cancer patients, making transplantation possible and improving the quality of life for those living with conditions where needs are often overlooked. We take a patient-focused approach, that allows us to convert brilliant early science into treatments and solutions that directly improve and save patients’ lives. From lab to clinic to patient, we focus on the most promising science, empower the best talent to pursue it, and develop life-changing solutions alongside the best partners.
The Opportunity:
As the Omnichannel Experience Partner for Strategic Brand Marketing (SBM), you are at the forefront of driving digital transformation across global SBM brand teams. Your mission is to seamlessly embed omnichannel strategies and capabilities into brand plans, ensuring alignment with both global standards and local affiliate needs. In this role, you empower and upskill global brand teams while co-creating impactful content and campaigns tailored to resonate locally and globally. Additionally, you act as the voice of SBM, influencing future operational models to elevate customer engagement and deliver exceptional experiences worldwide. Your responsibilities also include fostering strong partnerships with OSO global teams, prioritizing SBM brand objectives, and steering strategic initiatives that shape the future of global brand marketing. At Astellas, we recognise that our employees enjoy having a balance between their professional and home lives. We are proud of our hybrid approach which empowers you to have flexibility on whether to work from home or in the office. You will be part of an inclusive team that works to develop innovative therapies for patients.
Key Activities for this role:
- Accountable for successfully interfacing and integrating within designated SBM brand teams, ensuring robust advisory support is provided to optimize customer engagement and experience.
- Responsible for embracing digital transformation as a subject matter expert, adding value by coaching, upskilling, and advising global teams on practical strategies to deliver a seamless customer experience.
- Represent business needs, use cases, challenges, and feedback to support the ongoing evolution of omnichannel transformation ambitions and agendas.
- Guide teams through new processes, tools, and platforms, ensuring the adoption of optimized operational models and evolving ways of working.
- Understand the strategic needs of the broader global commercial business and partner with Online-to-Store-to-Online (OSO) peer leaders to foster collaboration and drive solution-focused ideation.
- Proactively identify and suggest opportunities for process improvements, cost efficiencies, and other enhancements within OSO.
Essential Knowledge & Experience:
- Significant expertise in content strategy, operations, and brand marketing, ideally encompassing digital strategy, digital marketing, and multi-channel content delivery roles.
- Awareness of emerging innovations in content strategy, including modular content approaches and other forward-looking developments in content and operations.
- Proven people leadership skills with experience managing virtual teams.
- Strong communication and presentation skills, with the ability to influence and collaborate with senior leaders and other key stakeholders.
- Demonstrated ability to lead and manage multiple project-based initiatives simultaneously, handling varying levels of complexity and maturity.
Education/Qualifications:
- MS Degree or equivalent.
Additional Information:
- Type of role: full-time permanent.
- Location: UK office (Addlestone).
- This position follows our hybrid working model. The role requires a blend of home and minimum 1 day per month in our UK office. Flexibility may be required in line with business needs. Candidates must be located within a commutable distance of the office.
What We Offer:
- A challenging and diversified job in an international setting.
- Opportunity and support for continuous development.
- Inspiring work climate.
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
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Omnichannel Experience Partner employer: Astellas Europe
Contact Detail:
Astellas Europe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Omnichannel Experience Partner
✨Tip Number 1
Familiarize yourself with Astellas' commitment to patient-centricity. Understanding how this principle influences their operations will help you align your experience and ideas with their mission during discussions.
✨Tip Number 2
Highlight your expertise in digital transformation and content strategy. Be prepared to discuss specific examples of how you've successfully implemented omnichannel strategies in previous roles, as this is crucial for the Omnichannel Experience Partner position.
✨Tip Number 3
Showcase your leadership skills by sharing experiences where you've managed virtual teams or influenced senior leaders. This will demonstrate your capability to drive collaboration and engagement across global brand teams.
✨Tip Number 4
Research emerging trends in content strategy and digital marketing. Being knowledgeable about innovations in these areas will not only impress but also show that you're proactive and ready to contribute to Astellas' goals.
We think you need these skills to ace Omnichannel Experience Partner
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Omnichannel Experience Partner position. Tailor your application to highlight how your skills and experiences align with the key activities mentioned in the job description.
Highlight Relevant Experience: In your CV and cover letter, emphasize your expertise in content strategy, digital marketing, and brand marketing. Provide specific examples of how you've successfully managed projects or led teams in these areas, particularly in a digital transformation context.
Showcase Communication Skills: Since strong communication and presentation skills are essential for this role, include examples in your application that demonstrate your ability to influence and collaborate with senior leaders and stakeholders. Consider mentioning any relevant presentations or workshops you've conducted.
Express Your Passion for Patient Centricity: Astellas values a patient-centric approach. In your application, convey your understanding of this principle and how it has influenced your work in previous roles. Share any experiences where you prioritized customer engagement and improved user experiences.
How to prepare for a job interview at Astellas Europe
✨Understand Patient Centricity
Make sure to familiarize yourself with the concept of Patient Centricity as it is a core principle at Astellas. Be prepared to discuss how you can contribute to creating a patient-centric culture and provide examples from your past experiences.
✨Showcase Your Digital Transformation Expertise
Since the role emphasizes digital transformation, highlight your experience in this area. Discuss specific strategies you've implemented in previous roles that have successfully enhanced customer engagement through digital channels.
✨Demonstrate Strong Communication Skills
Prepare to showcase your communication and presentation skills. You may be asked to present a case or idea during the interview, so practice articulating your thoughts clearly and confidently, especially when discussing complex topics.
✨Highlight Collaborative Experiences
Collaboration is key in this role. Be ready to share examples of how you've worked effectively with cross-functional teams or managed virtual teams. Emphasize your ability to influence and drive initiatives forward in a collaborative environment.
