We're recruiting a Senior Customer Loyalty & Retention Manager to lead the development and evolution of a customer loyalty proposition for a well-established, customer-focused retail business.
Learn more about the general tasks related to this opportunity below, as well as required skills.
This is a highly visible role with significant influence across ecommerce, CRM, customer insight, digital and commercial functions. You'll be responsible for developing strategies that increase customer retention, purchase frequency and lifetime value, ensuring loyalty becomes a key driver of long-term growth.
If you're passionate about understanding customer behaviour, creating compelling customer propositions and delivering measurable commercial results, we'd love to hear from you.
The Opportunity
This role offers the opportunity to take ownership of a loyalty and retention strategy that sits at the heart of the customer experience.
Working closely with senior stakeholders across the business, you'll develop initiatives that strengthen customer engagement, drive repeat purchase behaviour and create long-term customer value through a combination of data, insight, personalisation and customer-focused innovation.
Key Responsibilities
Customer Loyalty & Retention Strategy
- Define and deliver a customer loyalty and retention roadmap
- Develop initiatives that increase customer engagement, retention and frequency
- Create compelling customer value propositions that drive long-term loyalty
- Identify opportunities to improve customer lifetime value and commercial performance
Commercial Performance
- Own key customer metrics including retention, repeat purchase and customer value
- Build business cases and evaluate the commercial impact of customer initiatives
- Use testing, analysis and experimentation to optimise programme effectiveness
- xgikmsk Identify new opportunities for customer growth and revenue generation
Customer Experience & Ecommerce
- Work closely with ecommerce, digital and product teams to embed customer loyalty throughout the customer journey
- Ensure customer propositions are effectively integrated across digital channels
- Support wider customer growth and ecommerce initiatives
Data, Insight & Personalisation
- Use customer data and behavioural insight to drive decision making
- Develop customer segmentation and targeting strategies
- Partner with CRM, analytics and insight...
Senior Customer Loyalty Manager and retention Manager in Shotton employer: Associ8 Solutions
At Associ8 Solutions, we pride ourselves on being an excellent employer, offering a dynamic work environment that fosters collaboration and innovation. Our commitment to employee growth is evident through ongoing training opportunities and a supportive culture that values each team member's contributions. Located in the heart of the UK, our busy commercial site provides a unique chance to engage in diverse projects while enjoying competitive benefits and a strong focus on safety and compliance.
