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- Tasks: Create engaging B2B content and manage LinkedIn campaigns for a leading aviation tech company.
- Company: Assaia is an innovative AI software provider for global airports and airlines, based in Zurich and New York.
- Benefits: Enjoy remote work, flexible hours, and a flat hierarchy with opportunities to influence company direction.
- Why this job: Join a fun, diverse team and contribute to improving efficiency and sustainability in the aviation industry.
- Qualifications: Bachelor's degree in marketing or communications, 5+ years of content creation experience, and strong communication skills.
- Other info: Part-time role, 20 hours per week, with occasional travel and meetings across time zones.
The predicted salary is between 24000 - 36000 £ per year.
About Assaia
Assaia International AG provides AI-based software solutions for global airports and airlines. We were founded in February 2018 in Switzerland, headquartered in Zurich and New York and we have a fast-growing team located across Europe and North America. Assaia offers AI-based computer-vision solutions that monitor and analyse aircraft turnaround processes from video streams. Assaia’s solutions help airports and airlines improve on-time performance, efficiency, safety, and sustainability metrics, helping them get their passengers to their destinations on time. We work with aviation companies across the world including New York JFKIAT, Toronto Pearson, United Airlines, British Airways, London Heathrow and more.
Your role
We are looking to hire a part-time, remote, experienced B2B Digital Marketing Executive to help position Assaia as the leading provider and thought leader of optimized turnarounds. In this position, you will be involved in creating thought leadership content, LinkedIn campaigns, customer advocacy and sales enablement materials. You will be a self-starter, capable of managing your time and projects with strong knowledge and proven experience of creating engaging B2B content and excellent communication skills alongside experience in the technology or aviation industry.
You will join a small marketing team, working closely with the marketing director in a remote capacity helping tell the story of how Assaia is helping airlines and airports improve their on-time performance, become more efficient, sustainable, and safe. We work with airports and airlines around the world and love to collaborate with them to share how we help them delight their passengers. Being a small team, with agency support, we get to work on a diverse range of projects and will need to jump in where needed with an agile mindset. The wider Assaia team is spread across the globe and is largely made up of a fun bunch of aviation-mad techies and professionals. Some travel will be required on an ad hoc basis.
Responsibilities
- Content planning and editorial calendar management
- Blog & thought leadership content creation
- LinkedIn content creation (copy, image and video)
- LinkedIn paid campaign execution
- Website updates and content creation
- Sales materials updates and content creation
- Product Description and images across media
- Competitor research & analysis
- Market research
- YouTube admin
- Event support
- Event logistics
Requirements
- Bachelor’s degree in marketing, communications, or related field.
- Proven work experience in aviation or SAAS.
- Knowledge of B2B marketing techniques and strategies
- Strong written and spoken English
- High-level communication and networking skills.
- 5+ years of content creation and editorial experience
- Good project management skills.
- Excellent interpersonal skills.
- Self-motivated and self-starter
- Ability to work well under pressure.
Why Assaia
Assaia is a unique place where you can work on a technically advanced and innovative product for an exciting and important industry. You will be working in a diverse international team of smart people who can learn a lot from each other – all this without leaving your home – or sunbed, if you wish! Your input will be valuable and we actively ask everyone to share their thoughts and ideas to help steer the direction of the company’s development. Additionally, we offer:
- A flat hierarchy and close to zero bureaucracy.
- Participate in making important decisions, your ideas will be heard and implemented.
- Always remote work and flexible schedule.
- Agile processes.
- Great company culture based on honesty and mutual respect.
- Live team events.
We are a rapidly growing team and are looking forward to expanding it with you!
Additional information
Structure: Part-time, fully remote, working 20 hours per week with availability required for meetings in various time zones.
Application process: Please apply via LinkedIn, suitable candidates will be asked to email a brief cover letter, your CV, and 3 examples of content creation and details on projects you have personally been responsible for. After a review of submissions, shortlisted candidates will be invited to a round of video interviews.
B2B Digital Communications Specialist employer: Assaia – The ApronAI
Contact Detail:
Assaia – The ApronAI Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B Digital Communications Specialist
✨Tip Number 1
Familiarise yourself with Assaia's products and services. Understanding their AI-based solutions and how they impact the aviation industry will help you articulate your value during interviews and discussions.
✨Tip Number 2
Engage with Assaia on LinkedIn. Follow their page, interact with their posts, and share relevant content to showcase your interest in the company and the B2B digital marketing space.
✨Tip Number 3
Network with professionals in the aviation and technology sectors. Attend industry events or webinars to connect with potential colleagues and gain insights that could be beneficial for your role at Assaia.
✨Tip Number 4
Prepare examples of your previous work in content creation and B2B marketing. Be ready to discuss specific projects that demonstrate your skills and how they align with Assaia's goals during the interview process.
We think you need these skills to ace B2B Digital Communications Specialist
Some tips for your application 🫡
Tailor Your Cover Letter: Make sure to customise your cover letter for the B2B Digital Communications Specialist role. Highlight your experience in aviation or SaaS, and demonstrate your understanding of B2B marketing techniques. Mention specific projects that align with Assaia's mission.
Showcase Content Creation Skills: When providing examples of your content creation, choose pieces that reflect your ability to create engaging B2B content. Include a variety of formats such as blog posts, LinkedIn campaigns, and sales materials to showcase your versatility.
Highlight Relevant Experience: In your CV, emphasise your 5+ years of content creation and editorial experience. Be sure to include any relevant roles in the aviation or technology sectors, and detail your project management skills and ability to work under pressure.
Prepare for Interviews: If shortlisted, prepare for video interviews by researching Assaia's products and their impact on the aviation industry. Be ready to discuss your previous projects in detail and how they relate to the responsibilities outlined in the job description.
How to prepare for a job interview at Assaia – The ApronAI
✨Showcase Your B2B Content Skills
Prepare to discuss your previous experience in creating engaging B2B content. Bring examples of your work that demonstrate your ability to craft compelling narratives, especially in the aviation or technology sectors.
✨Understand Assaia's Unique Value Proposition
Familiarise yourself with Assaia's AI-based solutions and how they impact the aviation industry. Be ready to articulate how you can contribute to their mission of improving efficiency and sustainability for airports and airlines.
✨Demonstrate Your Project Management Abilities
Since the role requires strong project management skills, prepare to discuss specific projects you've managed. Highlight your ability to juggle multiple tasks and meet deadlines, especially in a fast-paced environment.
✨Prepare for Remote Work Dynamics
As this is a remote position, be ready to discuss your experience working in remote teams. Share how you manage communication and collaboration across different time zones, ensuring productivity and engagement.