At a Glance
- Tasks: Create engaging marketing content and manage social media to boost brand awareness.
- Company: Join Lorient, a leader in high-performance door sealing systems with 45 years of expertise.
- Benefits: Competitive salary, career development, and a chance to work in a dynamic team.
- Other info: Diverse and inclusive workplace with opportunities for growth and innovation.
- Why this job: Make an impact in a creative role that shapes the future of marketing.
- Qualifications: 5+ years in marketing, strong Adobe skills, and a degree in Marketing or Design.
The predicted salary is between 35000 - 45000 £ per year.
We have an opportunity for a Senior Marketing Executive to join the Marketing team at Lorient, based in Newton Abbott reporting to the Head of Marketing. Lorient is a market-leading brand specialising in high-performance door sealing systems, designed to protect life and property across commercial, industrial, and public buildings. Backed by over 45 years of expertise, it is internationally recognised for manufacturing high-quality fire, smoke, acoustic, and thermal containment solutions.
Job Summary: The primary objective of this role is to deliver integrated marketing activities that elevate brand awareness, drive lead generation and commercial impact; while positioning Lorient as a leading technical authority in the market.
Key responsibilities and duties are:
- Content Creation
- Develop high-quality marketing materials including brochures, product data sheets, presentations, website content, and campaign assets.
- Translate complex technical information into clear, engaging customer-focused content such as blogs and white papers.
- Produce photographic and video content to enhance marketing materials.
- Work closely with internal teams to develop campaign messaging and support product launch content.
- Produce print ready artwork and liaise with printers, suppliers, and production teams to ensure accurate delivery.
- Social Media & Digital Marketing
- Manage and grow company social media channels.
- Plan, create, and schedule content that increases engagement, brand awareness, and audience growth.
- Manage website updates through the CMS and proactively recommend enhancements.
- Monitor performance using analytics tools and optimise content based on insights.
- Support the design and delivery of email marketing campaigns.
- Collaborate with internal teams to promote projects, news, and industry insights.
- Use a range of marketing platforms and tools, including CRM systems, analytics dashboards (Matomo), content creation software (Canva), and social media management tools.
- Events & Marketing Support
- Assist in the planning and delivery of industry events, exhibitions, and fire safety days at Lorient.
- Create supporting marketing materials for events including presentations, banners, and digital promotions.
- Support event logistics, promotion, and post-event content.
- Other duties
- Oversee the organisation and development of company demonstration models and sample packs.
- Monitor competitor activity and market trends to support strategic recommendations.
- Provide marketing support to key internal stakeholders across Sales, Production, HR, Technical, and Product Management.
The ideal candidate will have:
ESSENTIAL
- Degree in Marketing / Graphic Design or similar CIM qualification.
- Proven 5+ years’ experience in a marketing or creative role in a B2B environment.
- Strong proficiency in Adobe Creative Suite skills (Photoshop, InDesign, Illustrator) are essential.
- Basic–intermediate knowledge of motion/animation tools (e.g., After Effects or Premier Pro).
- Experience leading end-to-end marketing campaigns, from planning and execution to performance analysis and optimisation.
DESIRABLE
- Creative, forward-thinking, and meticulous in execution.
- Highly organised with strong project & time-management skills.
- Clear, professional communicator and collaborative team contributor.
- Proactive, adaptable, and focused on finding solutions.
- Committed to continuous improvement, always looking for ways to enhance processes, workflows, and outputs.
We are committed to building equal, diverse and inclusive teams, encouraging YOU to apply with US. Through integrity in creating a safer and more open world, we discourage and will not review any applications sent via email or post.
Senior Marketing Executive - Lorient - Newton Abbott employer: Assa Abloy
Lorient, located in Newton Abbott, is an exceptional employer that champions innovation and employee growth within a collaborative and inclusive work culture. With over 45 years of expertise in high-performance door sealing systems, we offer our team members the opportunity to engage in meaningful projects while benefiting from comprehensive training and development programmes. Our commitment to diversity and empowerment ensures that every employee can thrive and make a significant impact in their role.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Executive - Lorient - Newton Abbott
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing materials and campaigns. This is your chance to shine and demonstrate how you can elevate brand awareness and drive lead generation.
✨Tip Number 3
Be proactive! If you see a company you love, don’t wait for them to post a job. Reach out directly and express your interest. Tailor your message to show how you can contribute to their marketing goals.
✨Tip Number 4
Apply through our website! We want to see your application come through our official channels. It shows you’re serious about joining us and helps us keep track of all the amazing talent out there.
We think you need these skills to ace Senior Marketing Executive - Lorient - Newton Abbott
Some tips for your application 🫡
Show Off Your Skills:Make sure to highlight your experience with Adobe Creative Suite and any motion/animation tools you've used. We want to see how you can bring our marketing materials to life!
Tailor Your Content:When writing your application, tailor your content to reflect the key responsibilities mentioned in the job description. Show us how your past experiences align with what we're looking for at Lorient.
Be Clear and Engaging:Just like the content we create, your application should be clear and engaging. Avoid jargon and keep it professional yet personable. We love a good story that showcases your journey!
Apply Through Our Website:Remember, we only review applications submitted through our website. So, make sure to head over there and submit your application to join our fantastic team at Lorient!
How to prepare for a job interview at Assa Abloy
✨Know Your Stuff
Make sure you understand Lorient's products and the market they operate in. Familiarise yourself with their door sealing systems and how they protect life and property. This knowledge will help you answer questions confidently and show your genuine interest in the role.
✨Showcase Your Creativity
As a Senior Marketing Executive, creativity is key. Prepare examples of past marketing campaigns you've led, especially those that involved content creation or social media management. Bring along a portfolio showcasing your work in Adobe Creative Suite to impress them with your skills.
✨Be Data-Driven
Lorient values performance analysis, so be ready to discuss how you've used analytics tools to optimise marketing efforts. Share specific metrics from previous campaigns that demonstrate your ability to drive engagement and lead generation.
✨Ask Insightful Questions
Prepare thoughtful questions about Lorient's current marketing strategies and future goals. This shows you're not just interested in the job but also in contributing to their success. It’s a great way to demonstrate your proactive mindset and strategic thinking.
