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For Companies At a Glance
- Tasks: Drive sales by managing contractor relationships and delivering product training.
- Company: Join a leading manufacturer known for technical innovation in building services.
- Benefits: Enjoy a competitive salary, generous bonuses, and a company car.
- Why this job: Be part of a respected brand where your skills can shine and make an impact.
- Qualifications: Technical or sales background in piping, plumbing, HVAC, or related fields preferred.
- Other info: Work autonomously in a dynamic field-based role with full regional ownership.
The predicted salary is between 36000 - 60000 £ per year.
We’re recruiting for a leading manufacturer within the building services and piping industry – a respected, quality brand known for its technical innovation and long-standing reputation in the market.
This is an exciting opportunity for a technically minded sales professional who understands the commercial value of strong contractor relationships, product performance, and market presence. If you come from the world of piping, drainage, or HVAC this role could be an ideal next step.
The Role
As Technical Sales Manager, you’ll be responsible for developing both new and repeat business across the region. Your core focus will be working closely with contractors, installers, and merchants to promote the full product range and secure long-term project partnerships.
This is a cradle-to-grave sales role. You’ll drive contractor engagement, deliver product training, provide technical advice on-site, and work in close partnership with internal teams to ensure projects run smoothly from tender to delivery.
Key Responsibilities
- Account Management & Growth – Manage and grow a defined customer base (approx. 75% existing relationships, 25% new business).
- Contractor Development – Build trust and become the go-to partner for small to large contractors working across commercial schemes.
- Merchant Support – Work with national and independent merchants (approx. 30% of your client base including BSS and Wolseley), ensuring staff are trained and stocked with your product lines.
- Technical Support & Training – Deliver regular training sessions to ensure correct product installation and usage on-site.
- CRM & Project Reporting – Maintain accurate records of all contact, calls, pipeline activity and wins using the CRM.
- Project Ownership – Support from concept through to completion, working closely with internal spec teams to convert leads into secured orders.
- Market Awareness – Keep an eye on competitor activity and contribute insight for marketing and sales development.
The Ideal Candidate
- You’ll have a background in a technical or sales background, ideally in piping, plumbing, HVAC, pumps, or drainage. (Certainly open to other industries)
- Confident engaging with contractors, installers, and trade counter teams.
- Strong understanding of project sales cycles and contractor buying behaviour.
- Excellent relationship-building skills with the ability to train, influence and add value on-site.
- Comfortable working autonomously in a field-based role with full regional ownership.
This is an opportunity to join a top-tier business with an outstanding name in the industry, where your technical knowledge and people-first approach will be key to success.
Technical Sales Manager employer: ASR International
Contact Detail:
ASR International Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Technical Sales Manager
✨Tip Number 1
Familiarise yourself with the specific products and services offered by our company. Understanding the technical aspects of piping, drainage, and HVAC systems will not only boost your confidence but also enable you to engage effectively with contractors and installers.
✨Tip Number 2
Network within the industry by attending relevant trade shows, seminars, or local events in the North East & Yorkshire region. Building relationships with potential clients and partners can give you a significant edge when it comes to securing business opportunities.
✨Tip Number 3
Prepare to demonstrate your understanding of the sales cycle and contractor buying behaviour during interviews. Be ready to discuss how you've successfully managed accounts in the past and how you plan to grow our customer base in this role.
✨Tip Number 4
Showcase your ability to deliver training and technical support. Highlight any previous experience where you've educated clients or teams on product usage, as this is a key responsibility in the Technical Sales Manager role.
We think you need these skills to ace Technical Sales Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in technical sales, particularly in the building services, piping, or HVAC sectors. Emphasise your relationship-building skills and any previous successes in managing contractor relationships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the role and the company. Mention specific examples of how you've successfully developed business relationships and provided technical support in past roles.
Highlight Technical Knowledge: In your application, demonstrate your technical knowledge related to the products and services offered by the company. Discuss any relevant training or certifications that would make you a strong candidate for the Technical Sales Manager position.
Showcase Project Management Skills: Detail your experience with project management, especially in terms of overseeing projects from concept to completion. Highlight your ability to work autonomously and manage multiple client accounts effectively.
How to prepare for a job interview at ASR International
✨Know Your Products Inside Out
As a Technical Sales Manager, you'll need to demonstrate a deep understanding of the products you'll be selling. Familiarise yourself with the technical specifications, benefits, and installation processes of the product range. This knowledge will help you build credibility with contractors and clients during the interview.
✨Showcase Your Relationship-Building Skills
The role requires strong relationship management with contractors and merchants. Prepare examples from your past experiences where you've successfully built and maintained these relationships. Highlight how your approach has led to increased sales or successful project completions.
✨Demonstrate Your Technical Knowledge
Be ready to discuss your technical background in piping, plumbing, HVAC, or related fields. You might be asked to solve a hypothetical problem or provide technical advice during the interview. Brush up on relevant industry knowledge and be prepared to showcase your expertise.
✨Understand the Market Landscape
Research the company and its competitors before the interview. Be prepared to discuss market trends, competitor activities, and how you can contribute to the company's growth. Showing that you are informed about the industry will set you apart as a candidate who is genuinely interested in the role.
