At a Glance
- Tasks: Lead luxury retail stores, ensuring top-notch customer service and operational excellence.
- Company: Asprey London Limited, a prestigious luxury brand with a rich heritage.
- Benefits: Competitive salary, opportunities for growth, and a chance to work in a luxury environment.
- Other info: Join a dynamic team and represent a brand at exclusive luxury events.
- Why this job: Be a key player in shaping the luxury retail experience and driving brand success.
- Qualifications: 10+ years in luxury retail management with strong leadership and client relationship skills.
The predicted salary is between 80000 - 100000 € per year.
Asprey London Limited are seeking an exceptional Retail Director to lead overall performance of our London retail stores (Bruton Street and Peninsula Hotel), ensuring the highest standards of customer service, brand representation and operational excellence. The role involves managing retail operations, leading store teams, and driving consistent, profitable growth through a shift to reliable daily trading. The Retail Director will personally cultivate a 20-50 client VIP book while building a high-performing, engaged retail team aligned to Asprey's luxury heritage and commercial ambitions.
Key Responsibilities:
- Leading a multi-year commercial strategy for both London locations, driving a shift from deal-dependent trades to consistent daily trading, profitability, and world-class customer experience.
- Delivering ambitious revenue targets, optimising margins, and cultivating relationships with top UHNW and VICs through exceptional clienteling and high-value private selling.
- Championing the luxury customer journey, ensuring flawless service standards, seamless omnichannel experiences, and impeccable brand presentation across all touchpoints.
- Inspiring and developing high-performing teams, nurturing talent, promoting craftsmanship knowledge, and fostering a culture rooted in excellence, emotional intelligence, and brand heritage.
- Collaborating with senior colleagues to oversee operational excellence, including stock, visual merchandising, compliance, security, and store standards befitting a heritage luxury brand.
- Owning full P&L accountability, driving accurate forecasting, budgeting, and financial performance across both London stores.
- Acting as a senior brand ambassador, building influential partnerships, representing the brand at key luxury and cultural events, and strengthening relationships with VIPs and UHNW networks.
Required Skills:
- Persuading and influencing
- Commercial thinking and strategic acumen at flagship level
- Leadership and coaching
- Customer focus and UHNW client relationship management
- Communication (clear, direct, honest)
- Drive for excellence and brand stewardship
- Financial literacy (P&L ownership)
- Change leadership & transformation capability
- Discretion, diplomacy, and gravitas
- Luxury service excellence and emotional intelligence
Required Experience & Qualifications:
- Experienced luxury retailer with significant senior management experience, ideally with flagship exposure
- Minimum 10+ years of luxury retail management experience
- Proven experience managing high-value product categories and UHNW clientele
- Gem-A qualification or equivalent strongly preferred
- International luxury exposure advantageous
- Proven track record in sales generation and managing achievement of sales results
- Demonstrated ability to develop new opportunities and maintain long-term client
- Ability to lead and motivate teams in a collaborative manner
Retail Store Director in London employer: Asprey
Asprey London Limited is an exceptional employer, offering a unique opportunity to lead luxury retail operations in the heart of London. With a commitment to excellence, our work culture fosters talent development and promotes a high-performing team environment, ensuring that employees thrive while delivering world-class customer experiences. Join us to be part of a prestigious brand that values craftsmanship, emotional intelligence, and strong client relationships, all while enjoying the vibrant atmosphere of London's luxury retail scene.
StudySmarter Expert Advice🤫
We think this is how you could land Retail Store Director in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the luxury retail scene. Attend events, join relevant groups, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on your dream job!
✨Tip Number 2
Showcase your expertise! When you get the chance to chat with hiring managers or industry leaders, make sure to highlight your experience in managing high-value products and UHNW clientele. Share specific examples of how you've driven sales and built strong client relationships.
✨Tip Number 3
Prepare for interviews by researching the brand's heritage and values. Asprey is all about luxury and excellence, so be ready to discuss how your leadership style aligns with their mission. Bring your A-game and demonstrate your passion for delivering world-class customer experiences!
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for exceptional talent, and applying directly can give you an edge. Plus, it shows your genuine interest in being part of the Asprey family. Let’s make it happen together!
We think you need these skills to ace Retail Store Director in London
Some tips for your application 🫡
Show Your Passion for Luxury:When writing your application, let your love for luxury retail shine through. We want to see how your experience aligns with Asprey's heritage and values. Share specific examples of how you've delivered exceptional customer service in the past!
Highlight Your Leadership Skills:As a Retail Store Director, you'll be leading teams, so make sure to showcase your leadership experience. We’re looking for stories that demonstrate how you’ve inspired and developed high-performing teams in previous roles.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on what makes you the perfect fit for this role. Remember, we want to understand your journey and achievements without wading through fluff!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Asprey!
How to prepare for a job interview at Asprey
✨Know Your Luxury Retail Inside Out
Before the interview, dive deep into Asprey's brand heritage and luxury offerings. Familiarise yourself with their product categories and understand what sets them apart in the market. This knowledge will not only impress your interviewers but also help you articulate how you can contribute to their vision.
✨Showcase Your Leadership Style
Prepare examples that highlight your leadership experience, especially in managing high-performing teams. Think about specific situations where you've inspired your team or driven change. Be ready to discuss how you nurture talent and promote a culture of excellence, as this aligns perfectly with the role's requirements.
✨Demonstrate Financial Acumen
Since the role involves P&L accountability, brush up on your financial literacy. Be prepared to discuss your experience with budgeting, forecasting, and driving profitability. You might even want to bring examples of how you've optimised margins in previous roles to showcase your commercial thinking.
✨Clienteling is Key
Given the emphasis on UHNW client relationship management, think about your approach to clienteling. Prepare to share strategies you've used to cultivate long-term relationships with high-value clients. Highlight any successful experiences in private selling or creating exceptional customer journeys that align with luxury service standards.
