At a Glance
- Tasks: Lead luxury retail stores, ensuring top-notch customer service and operational excellence.
- Company: Asprey London Limited, a prestigious luxury brand with a rich heritage.
- Benefits: Competitive salary, opportunities for growth, and a chance to work in a high-end environment.
- Other info: Join a dynamic team and represent a brand at exclusive luxury events.
- Why this job: Shape the luxury retail experience and build lasting relationships with VIP clients.
- Qualifications: 10+ years in luxury retail management with strong leadership and client relationship skills.
The predicted salary is between 80000 - 100000 € per year.
Asprey London Limited are seeking an exceptional Retail Director to lead overall performance of our London retail stores (Bruton Street and Peninsula Hotel), ensuring the highest standards of customer service, brand representation and operational excellence. The role involves managing retail operations, leading store teams, and driving consistent, profitable growth through a shift to reliable daily trading. The Retail Director will personally cultivate a 20-50 client VIP book while building a high-performing, engaged retail team aligned to Asprey's luxury heritage and commercial ambitions.
Key Responsibilities:
- Leading a multi-year commercial strategy for both London locations, driving a shift from deal-dependent trades to consistent daily trading, profitability, and world-class customer experience.
- Delivering ambitious revenue targets, optimising margins, and cultivating relationships with top UHNW and VICs through exceptional clienteling and high-value private selling.
- Championing the luxury customer journey, ensuring flawless service standards, seamless omnichannel experiences, and impeccable brand presentation across all touchpoints.
- Inspiring and developing high-performing teams, nurturing talent, promoting craftsmanship knowledge, and fostering a culture rooted in excellence, emotional intelligence, and brand heritage.
- Collaborating with senior colleagues to oversee operational excellence, including stock, visual merchandising, compliance, security, and store standards befitting a heritage luxury brand.
- Owning full P&L accountability, driving accurate forecasting, budgeting, and financial performance across both London stores.
- Acting as a senior brand ambassador, building influential partnerships, representing the brand at key luxury and cultural events, and strengthening relationships with VIPs and UHNW networks.
Required Skills:
- Persuading and influencing.
- Commercial thinking and strategic acumen at flagship level.
- Leadership and coaching.
- Customer focus and UHNW client relationship management.
- Communication (clear, direct, honest).
- Drive for excellence and brand stewardship.
- Financial literacy (P&L ownership).
- Change leadership & transformation capability.
- Discretion, diplomacy, and gravitas.
- Luxury service excellence and emotional intelligence.
Required Experience & Qualifications:
- Experienced luxury retailer with significant senior management experience, ideally with flagship exposure.
- Minimum 10+ years of luxury retail management experience.
- Proven experience managing high-value product categories and UHNW clientele.
- Gem-A qualification or equivalent strongly preferred.
- International luxury exposure advantageous.
- Proven track record in sales generation and managing achievement of sales results.
- Demonstrated ability to develop new opportunities and maintain long-term client relationships.
- Ability to lead and motivate teams in a collaborative manner.
Retail Director in London employer: Asprey
Asprey London Limited is an exceptional employer, offering a unique opportunity for the Retail Director to lead our prestigious London retail locations while embodying our luxury heritage. With a strong focus on employee growth, we foster a culture of excellence and emotional intelligence, providing comprehensive training and development opportunities to nurture talent. Our commitment to operational excellence and world-class customer service ensures that you will thrive in a dynamic environment, surrounded by a passionate team dedicated to delivering an unparalleled luxury experience.
StudySmarter Expert Advice🤫
We think this is how you could land Retail Director in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the luxury retail space. Attend events, join industry groups, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on your dream job!
✨Tip Number 2
Showcase your expertise! When you get the chance to chat with hiring managers or at networking events, share your insights on luxury retail trends and customer experience. This not only demonstrates your knowledge but also positions you as a thought leader in the field.
✨Tip Number 3
Prepare for interviews by diving deep into the brand’s heritage and values. Asprey is all about luxury and excellence, so make sure you can articulate how your experience aligns with their mission. Tailor your responses to reflect their commitment to exceptional service and client relationships.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team and contributing to our legacy of luxury retail.
We think you need these skills to ace Retail Director in London
Some tips for your application 🫡
Show Your Passion for Luxury:When writing your application, let your love for luxury retail shine through. We want to see how your experience aligns with Asprey's heritage and values. Share specific examples of how you've delivered exceptional customer service and built relationships with UHNW clients.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your skills and experiences are easy to understand. Use bullet points where possible to highlight your achievements and responsibilities in previous roles.
Tailor Your Application:Don’t just send a generic application! We want to see that you’ve done your homework on Asprey. Tailor your CV and cover letter to reflect how your background fits the specific requirements of the Retail Director role. Mention our London locations and how you can drive their success.
Apply Through Our Website:Make sure to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at Asprey!
How to prepare for a job interview at Asprey
✨Know Your Luxury Retail Inside Out
Before the interview, dive deep into Asprey's brand heritage and luxury offerings. Familiarise yourself with their product categories and understand what sets them apart in the market. This knowledge will not only impress your interviewers but also help you articulate how you can enhance their retail strategy.
✨Showcase Your Leadership Style
Prepare to discuss your leadership approach and how you've successfully managed high-performing teams in the past. Think of specific examples where you've inspired your team or improved customer service standards. This will demonstrate your capability to nurture talent and drive operational excellence.
✨Demonstrate Financial Acumen
Since the role involves P&L accountability, be ready to talk about your experience with budgeting, forecasting, and financial performance. Bring examples of how you've optimised margins and driven profitability in previous roles, as this will show your strategic thinking and commercial awareness.
✨Client Relationships Matter
Highlight your experience with UHNW clients and how you've cultivated long-term relationships. Prepare anecdotes that showcase your clienteling skills and ability to deliver exceptional service. This will underline your fit for a role that champions the luxury customer journey.
