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- Tasks: Lead and execute marketing campaigns for exciting B2B events and awards.
- Company: Dynamic company in London with a focus on innovation and collaboration.
- Benefits: Healthcare, dental, pension, and hybrid working options.
- Why this job: Join a creative team and make an impact in the events industry.
- Qualifications: 2+ years in B2B events marketing and strong communication skills.
- Other info: Opportunity for growth in a supportive and inclusive environment.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for a proactive and experienced Senior Marketing Executive to lead the planning, promotion, and delivery of a portfolio of B2B events and awards. The successful candidate will work across multiple brands and product areas, ensuring marketing campaigns are executed effectively, audiences are engaged, and sponsorship commitments are delivered.
This role sits within a dedicated Events Marketing function and requires strong collaboration with Marketing, Sales, Operations, and Editorial teams. The ideal candidate will be confident, competent, and capable of taking ownership of campaigns with minimal oversight.
KEY RESPONSIBILITIES- Lead the planning, creation, and execution of marketing campaigns for multiple events and awards, including email, social media, and website content.
- Collaborate with event production and operations teams to ensure seamless delivery of events and awards programmes.
- Build and maintain relationships with internal stakeholders and external partners, including sponsors, speakers, and industry collaborators.
- Monitor and evaluate campaign performance, testing new approaches to improve engagement and registration metrics.
- Develop high-quality web pages and marketing assets that reflect brand standards and drive audience engagement.
- Work from established marketing plans and processes while contributing creative ideas to enhance campaigns.
- Stay informed about industry trends, competitor activity, and market developments to inform campaign strategy.
- Occasionally travel to event locations as required.
- Proven experience in B2B events and awards marketing, ideally with at least 2 years in a similar role and familiarity with a full annual event cycle.
- Competent in email marketing platforms (e.g., Pardot, Mailchimp) and content management systems.
- Experience managing social media channels, particularly LinkedIn, to drive engagement.
- Strong written and verbal communication skills with the ability to present confidently to stakeholders.
- Excellent organisational skills, attention to detail, and ability to manage multiple projects simultaneously.
- Comfortable collaborating across teams (Marketing, Sales, Operations, Product, Editorial).
- Proactive, confident, and capable of working independently with minimal guidance.
- Awards marketing experience is highly desirable; finance industry knowledge is a bonus but not essential.
- Intellectual curiosity and willingness to learn about the products and sectors you support.
We are committed to equality, diversity, and inclusion and welcome applications from all qualified individuals. Reasonable adjustments can be made to support applicants with disabilities throughout the recruitment process.
Senior Marketing Executive - Events employer: Aspire
Contact Detail:
Aspire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive - Events
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events, on LinkedIn, or even through mutual contacts. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your skills in real-time! If you get the chance, ask for a meeting or a casual chat where you can present your ideas or past successes. This is your moment to shine and demonstrate your expertise.
✨Tip Number 3
Research the company culture! Before any interview, dive into their values and recent projects. Tailor your conversation to show how you fit into their vibe and can contribute to their goals.
✨Tip Number 4
Don’t forget to follow up! After interviews or networking events, drop a quick thank-you note. It keeps you fresh in their minds and shows your enthusiasm for the role. Plus, it’s just good manners!
We think you need these skills to ace Senior Marketing Executive - Events
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Executive role. Highlight your experience in B2B events and awards marketing, and don’t forget to showcase your skills in email marketing and social media management.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for this role. Mention specific campaigns you've led and how they align with our goals at StudySmarter.
Showcase Your Collaboration Skills: Since this role involves working with various teams, make sure to highlight your collaboration skills. Share examples of how you've successfully worked with different departments to deliver successful events.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!
How to prepare for a job interview at Aspire
✨Know Your Events Inside Out
Before the interview, make sure you research the events and awards the company has hosted in the past. Familiarise yourself with their marketing strategies and outcomes. This will not only show your genuine interest but also allow you to discuss how your experience aligns with their needs.
✨Showcase Your Collaboration Skills
Since this role requires working closely with various teams, be prepared to share examples of how you've successfully collaborated in previous roles. Highlight specific projects where teamwork led to successful event execution or campaign delivery.
✨Demonstrate Your Marketing Savvy
Brush up on the latest trends in B2B marketing, especially in events and awards. Be ready to discuss innovative marketing tactics you've used, particularly in email and social media campaigns. This will help you stand out as a proactive candidate who stays ahead of the curve.
✨Prepare Questions That Matter
Think of insightful questions to ask during the interview. Inquire about their upcoming events, challenges they face in marketing, or how they measure success. This shows that you're not just interested in the role, but also in contributing to the company's growth.
