At a Glance
- Tasks: Lead and execute performance marketing campaigns while optimising growth strategies.
- Company: Join one of the UK's largest company formation businesses with a vibrant team.
- Benefits: Enjoy 25 days annual leave, flexible working, and a dog-friendly office.
- Why this job: Shape the future of performance marketing in a fast-growing company.
- Qualifications: Strong experience in paid search and social, with a data-driven mindset.
- Other info: Dynamic role with opportunities for professional growth and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
Hybrid - 3 x days in London office
Recruiting for one of the UK's largest company formation businesses with over 12 years of trading, a team of over 100 people, and consistent 20% year-on-year growth.
About the Role
Hiring for a Head of Performance Marketing to take full ownership of paid acquisition and performance growth. You will play a critical role in shaping how performance marketing scales across the business. This is a hands-on role, and I am looking for someone who is equally comfortable setting strategy and executing day-to-day - launching campaigns, optimising performance, testing new channels, and working closely with the wider marketing and product teams.
Key Responsibilities
- Leading and executing paid search and paid social campaigns end to end
- Owning budget planning, spend allocation, optimisation, and performance reporting
- Driving performance growth through testing new channels, creatives, and experimentation frameworks
- Building and refining performance marketing processes that scale with the business
- Working closely with SEO, Content, Product, Analytics, and Finance teams
- Balancing strategic direction with hands-on campaign management and optimisation
Candidate Profile
- Strong experience across paid search and paid social, ideally in multiple sectors
- Comfortable owning strategy and executing campaigns hands-on
- Agency background preferred, with a client-side mindset and exposure to fast-paced, performance-led environments
- Highly analytical and data-driven, with a strong understanding of testing, attribution, and ROI
- Confident engaging senior stakeholders while remaining operationally involved
Benefits Include
- 25 days annual leave + 8 bank holidays
- Annual cost-of-living salary increase
- Employee Assistance Programme
- 14 weeks' maternity pay, 2 weeks' paternity pay
- 2 paid volunteering days per year
- Cycle to Work Scheme
- Dog-friendly office
Interested? Apply now by submitting your CV.
Head of Performance Marketing in City of Westminster employer: Aspire
Contact Detail:
Aspire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Performance Marketing in City of Westminster
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those who have experience in performance marketing. A friendly chat can lead to insider info about job openings or even referrals.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. This will not only demonstrate your expertise but also give you something tangible to discuss during interviews.
✨Tip Number 3
Prepare for the interview by researching the company’s current marketing strategies. Be ready to share your ideas on how you can enhance their performance marketing efforts. This shows initiative and that you’re genuinely interested!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the extra step to engage with us directly.
We think you need these skills to ace Head of Performance Marketing in City of Westminster
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Head of Performance Marketing. Highlight your experience with paid search and social campaigns, and don’t forget to mention any hands-on strategies you've executed.
Showcase Your Analytical Skills: Since this role is all about data-driven decisions, include specific examples of how you've used analytics to drive performance growth. We want to see your understanding of testing, attribution, and ROI in action!
Be Clear About Your Experience: If you’ve worked in multiple sectors or have an agency background, make that clear! We love candidates who can bring diverse experiences to the table, so don’t hold back on showcasing your journey.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to get your application and for you to stay updated on your progress. Let’s get started!
How to prepare for a job interview at Aspire
✨Know Your Numbers
As a Head of Performance Marketing, you'll need to demonstrate your analytical skills. Brush up on key metrics related to paid search and social campaigns. Be ready to discuss how you've optimised budgets and improved ROI in previous roles.
✨Showcase Your Strategy
Prepare to talk about your approach to developing performance marketing strategies. Think about specific campaigns you've led, the challenges you faced, and how you adapted your strategy based on data insights. This will show your ability to balance strategic thinking with hands-on execution.
✨Familiarise Yourself with the Company
Research the company’s current marketing efforts and identify areas for potential growth. Being able to discuss their existing campaigns and suggest improvements will demonstrate your proactive mindset and genuine interest in the role.
✨Engage with Stakeholders
Since the role involves working closely with various teams, prepare examples of how you've successfully collaborated with different departments in the past. Highlight your communication skills and how you’ve engaged senior stakeholders to drive performance marketing initiatives.