At a Glance
- Tasks: Drive business growth by generating leads and managing outreach campaigns.
- Company: Established Learning and Development Company focused on coaching and leadership.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Exciting role with potential for career advancement in a supportive culture.
- Why this job: Join a team that transforms marketing into real business opportunities.
- Qualifications: Experience in B2B sales, CRM systems, and strong project management skills.
The predicted salary is between 40000 - 45000 € per year.
Business Development and Growth Executive - Permanent, Cranfield
Salary £40k-£45k DOE
Do you have experience of sales of a service B2B? Are you experienced in working through the ‘full sales cycle’? Our client is an established Learning and Development Company, covering coaching, mentoring, leadership and management development programmes. Through continued growth they are looking for a Business Development and Growth Executive.
To work directly with the Director responsible for business growth to generate new business opportunities, by executing targeted outreach, managing campaigns, and ensuring structured follow-up of all leads and interactions. This is a commercial, execution-focused role, responsible for turning marketing activity, relationships, and outreach into qualified meetings and pipeline.
- Lead Generation & Outreach Execution
- Build and manage high-quality prospect lists using LinkedIn and Sales Navigator
- Execute targeted outreach campaigns (connection requests, messaging, follow-ups)
- Campaign Execution & Pipeline Development
- Organise and deliver targeted marketing projects (e.g. webinar creation, delivery and follow-up, podcasts, industry events)
- CRM Ownership (HubSpot / other)
- Own and maintain accurate CRM data (contacts, opportunities, stages, next actions)
- Continuously improve how the CRM supports business development
Experience in business development, sales support, marketing operations, or similar. Strong commercial awareness — understands what makes a good lead and how opportunities progress. Strong experience using CRM systems (HubSpot, Salesforce or equivalent) and IT systems (MS products - agile and fully capable to work in Word, Excel and PowerPoint content, generating clear data and copy for internal business use, with minimal support). Strong project management capability to plan, coordinate, and deliver multiple concurrent commercial activities. Capability to produce engaging content for PowerPoint (effective visuals and narrative) in line with company branding. Exposure to pipeline reporting and performance tracking. Canva and SAP experience an advantage.
Business Development Executive (CRM Sales) in Cranfield employer: Aspire Personnel Ltd
As a leading Learning and Development Company based in Cranfield, we pride ourselves on fostering a dynamic work culture that prioritises employee growth and development. Our commitment to innovation and excellence is reflected in our supportive environment, where you will have the opportunity to collaborate closely with senior leadership while driving impactful business initiatives. With competitive salaries and a focus on professional advancement, we offer a rewarding career path for those looking to make a meaningful contribution in the field of business development.
StudySmarter Expert Advice🤫
We think this is how you could land Business Development Executive (CRM Sales) in Cranfield
✨Tip Number 1
Get your LinkedIn profile in tip-top shape! Make sure it reflects your experience in B2B sales and showcases your skills in managing the full sales cycle. This is your digital handshake, so let’s make it a firm one!
✨Tip Number 2
Network like a pro! Attend industry events or webinars related to Learning and Development. It’s a great way to meet potential clients and partners, plus you can show off your knowledge and passion for the field.
✨Tip Number 3
Don’t be shy about following up! After connecting with leads, send a friendly message to keep the conversation going. A simple follow-up can turn a casual chat into a solid business opportunity.
✨Tip Number 4
Apply through our website! We’re all about making connections that matter, and applying directly helps us see your enthusiasm. Plus, it gives you a chance to stand out from the crowd!
We think you need these skills to ace Business Development Executive (CRM Sales) in Cranfield
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Business Development Executive. Highlight your B2B sales experience and any specific achievements in managing the full sales cycle. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about learning and development, and how your skills align with our goals. Keep it engaging and personal – we love a bit of personality!
Showcase Your CRM Skills:Since CRM ownership is key for this role, make sure to mention your experience with systems like HubSpot or Salesforce. Share examples of how you've used these tools to manage leads and improve business development processes.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Aspire Personnel Ltd
✨Know Your Sales Cycle
Make sure you can clearly articulate your experience with the full sales cycle. Be ready to discuss specific examples where you've successfully generated leads, managed outreach campaigns, and converted prospects into clients. This will show that you understand the nuances of the role.
✨Master the CRM Tools
Familiarise yourself with HubSpot or any other CRM systems mentioned in the job description. Be prepared to discuss how you've used these tools in past roles to manage data and track leads. Highlight any improvements you've made to CRM processes to demonstrate your proactive approach.
✨Showcase Your Project Management Skills
Since this role involves managing multiple projects, come equipped with examples of how you've successfully coordinated marketing initiatives or events in the past. Discuss your planning process and how you ensure everything runs smoothly, as this will highlight your organisational skills.
✨Engage with Content Creation
Be ready to talk about your experience in creating engaging content for presentations or marketing materials. If you've used tools like PowerPoint or Canva, mention specific projects where your visuals and narratives made an impact. This will show your creativity and ability to communicate effectively.
