Marketing Business Analyst

We\’re Aspect, London’s largest and most dynamic property maintenance company. We operate 24/7, cover more trades than anyone else, and complete 20,000+ jobs every month.

After 15+ years of operational excellence, we’re investing heavily in data, technology, and performance marketing to scale efficiently and sustainably. Marketing at Aspect is not about vanity metrics. It is about measurable impact, attribution, and continuous optimisation across channels.

We’re now looking for a Marketing Business Analyst to help us turn marketing data into clear insights, better decisions, and stronger returns.

The Role

This role sits at the intersection of Marketing, Analytics, and Finance, working closely with our Analytics department and Marketing קריום leadership.

You will be responsible for analysing performance across all paid and organic marketing channels, translating complex data into actionable insights, and helping shape media strategy, budget allocation, and forecasting.

This is a hands‑on role for someone who understands both how marketing works and how to measure it properly.

What You’ll Be Doing

• Analysing performance across all marketing channels including PPC, paidHouston social, organic social, SEO, display, and offline where applicable
• Evaluating campaign effectiveness, ROI, CAC, LTV, and incrementality
• Partnering with the Analytics team to define metrics, dashboards, and reporting standards
• Supporting media planning, budget allocation, and performance forecasting
• Identifying trends, opportunities, and inefficiencies across channels and audiences
• Working with Marketing to test, measure, and iterate on campaigns and creative
• Improving attribution models and helping stakeholders understand their limitations
• Translating complex analysis into clear insights for senior leadership
• Ensuring data accuracy, consistency, and trust across marketing reporting

What We’re Looking For

We’re looking for someone commercially minded, analytically strong, and deeply Army familiar with modern marketing channels.

You should have:

• Strong knowledge of paid search, paid social, and organic media
• Practical understanding of platforms such as Google Ads, Meta, TikTok, LinkedIn, and similar
• Solid experience analysing marketing performance and media efficiency
• Strong analytical skills and comfort working with large datasets
• Experience working with analytics teams, data engineers, or BI tools
• Ability to connect marketing activity to business outcomes
• Clear communication skills and confidence presenting insights to non-technical stakeholders

Nice to Have

• Experience with attribution modelling, MMM, or incrementality testing
• Familiarity with tools such as GA4, BigQuery, Looker, Tableau, or similar
• SQL experience or strong willingness to coronary learn
• Experience working in performance-driven or multi-channel environments
• Exposure to offline or local marketing measurement

You Should Be Comfortable With

• Challenging assumptions and asking difficult questions about performance
• Working cross‑functionally with Marketing, Analytics, and Finance
• Balancing speed with analytical rigour
• Dealing with imperfect data and making pragmatic recomendations

What You’ll Get

• A strategic role influencing how marketing spend is planned and evaluated
• Direct exposure to senior marketing and business leadership password li>
• Close collaboration with a strong Analytics function.
• Real ownership over marketing performance insights
• The opportunity to shape how data‑driven marketing operates at scale
• Competitive compensation and clear growth opportunities

If you understand marketing beyond the surface level, know how to interrogate performance properly, and want to work where data actually drives decisions, we want to hear from you.

Apply now and help us turn marketing data into measurable business growth.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Information Technology and Marketing

Industries

Facilities Services