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- Tasks: Lead the development of exciting global product ranges for Topshop and Topman.
- Company: Join a dynamic team at ASOS, a leader in British fashion.
- Benefits: Enjoy employee discounts, flexible benefits, and 25 days annual leave.
- Why this job: Shape iconic fashion while collaborating with creative minds in a fast-paced environment.
- Qualifications: Proven experience in retail buying with strong commercial and analytical skills.
- Other info: Be part of a culture that celebrates bold ideas and personal growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
As a Senior Buyer on Topshop and Topman, you’ll lead the development and delivery of a global product offer that embodies the iconic British fashion brand. Whether it’s tailoring, denim, casualwear or outerwear, you’ll work closely with Design, Merchandising, Marketing and Garment Tech to build ranges that excite, inspire and trade successfully across online, stores and wholesale.
This is an opportunity to shape a global product offer while collaborating across multiple functions, giving you the breadth and insight to grow your career in a dynamic, fast-paced environment.
The Details- Develop and deliver a cohesive, commercial range that reflects Topshop / Topman’s brand strategy.
- Shape product direction in partnership with Design, aligning creative vision with divisional goals and customer insight.
- Drive department KPIs, delivering margin and profit through strategic planning, responsive trading, and smart decision‑making.
- Use trend and sales data to anticipate customer needs, identify growth opportunities, and inform future buys.
- Trade in‑season with agility, spotting gaps, managing risk, and potentialising high‑impact opportunities across channels.
- Balance range architecture across options, ALB strategy and global requirements, with the flexibility to pivot in‑season.
- Champion Fashion with Integrity, embedding sustainability and ethical sourcing into product decisions and supplier partnerships.
- Collaborate cross‑functionally with Merchandising, Marketing, Sourcing and Garment Tech to ensure cohesive execution, consistent brand messaging, and supply base optimisation.
- Stay close to global trends and competitor activity, using insights to evolve strategy, product mix and promotional opportunities.
We believe being together in person helps us move faster, connect more deeply, and achieve more as a team. That’s why our approach to working together includes spending at least 3 days a week in the office. It’s a rhythm that speeds up decision‑making, helps ASOSers learn from each other more quickly, and builds the kind of culture where people can grow, create, and succeed.
QualificationsAbout You: You’re a creative and commercially minded Buyer with proven experience in a fast‑paced, global retail environment. You bring energy, vision and a deep understanding of the customer to every decision.
As a leader, you’ll inspire and grow a high‑performing team, providing clear direction, coaching and feedback, and fostering a culture that’s inclusive, collaborative and driven by bold ideas. You’ll champion development, celebrate success, and empower your team to think big and deliver with impact.
You’ll also be able to demonstrate:
- Strong commercial and analytical skills, using data to drive decisions and unlock opportunities.
- A clear vision for product strategy, with deep knowledge of planning, KPIs and trading.
- Confidence managing OTB and making trade‑offs to drive profitable growth.
- Strong presentation and influencing skills, engaging stakeholders with clarity and impact.
- Excellent relationship‑building skills across internal teams and suppliers.
- Strong systems skills, including relevant trading platforms and Excel.
BeneFITS: Employee discount (hello ASOS discount!), Employee sample sales, 25 days paid annual leave + an extra celebration day for a special moment, Discretionary bonus scheme, Private medical care scheme, Flexible benefits allowance - which you can choose to take as extra cash, or use towards other benefits, Opportunity for personalised learning and in‑the‑moment experiences that enable you to thrive and excel in your role.
Why take our word for it? Search #InsideASOS on our socials to see what life at ASOS is like.
Senior Buyer - Topshop in London employer: ASOS
Contact Detail:
ASOS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Buyer - Topshop in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their product lines and recent trends in fashion. This will help you tailor your answers and show that you're genuinely interested in being part of the Topshop team.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Senior Buyer. Highlight your commercial acumen and how you've used data to drive decisions in past roles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the ASOS family and ready to contribute to our exciting journey.
We think you need these skills to ace Senior Buyer - Topshop in London
Some tips for your application 🫡
Show Your Passion for Fashion: When you're writing your application, let your love for fashion shine through! Talk about what inspires you and how you keep up with trends. We want to see that you’re not just a buyer, but someone who lives and breathes the industry.
Be Data-Driven: Make sure to highlight your analytical skills in your application. Use specific examples of how you've used data to make buying decisions or identify growth opportunities. We love numbers, so show us how you can turn insights into action!
Collaborate Like a Pro: Since this role involves working closely with various teams, mention any experience you have in cross-functional collaboration. Share stories that demonstrate your ability to work with design, merchandising, and marketing to create successful product ranges.
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific requirements of the Senior Buyer role at Topshop. Show us how your experience aligns with our brand strategy and values. And remember, apply through our website for the best chance!
How to prepare for a job interview at ASOS
✨Know Your Product Inside Out
As a Senior Buyer, you need to demonstrate a deep understanding of the Topshop and Topman product lines. Research current trends, past collections, and customer preferences. Be ready to discuss how you would shape the product direction and align it with the brand strategy.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data in your previous roles to drive decisions. Bring examples of how you've anticipated customer needs or identified growth opportunities through trend analysis. This will show that you can balance creativity with commercial acumen.
✨Demonstrate Cross-Functional Collaboration
Highlight your experience working with different teams like Design, Merchandising, and Marketing. Share specific examples of how you've successfully collaborated to deliver cohesive product ranges. This will illustrate your ability to work in a dynamic environment and lead a high-performing team.
✨Emphasise Sustainability and Ethical Sourcing
Given the importance of sustainability in fashion today, be prepared to discuss how you've embedded these principles into your buying decisions. Share your thoughts on how you would champion Fashion with Integrity at Topshop and Topman, and how this aligns with the brand's values.