Head of Commercial Finance in London
Head of Commercial Finance

Head of Commercial Finance in London

London Full-Time 80000 - 100000 £ / year (est.) Home office (partial)
ASOS

At a Glance

  • Tasks: Lead commercial finance strategy and drive financial performance across trading and marketing.
  • Company: Join ASOS, a global fashion retailer that champions creativity and inclusivity.
  • Benefits: Enjoy employee discounts, private medical care, and 25 days of annual leave plus a bonus day.
  • Other info: Collaborative culture with opportunities for personal growth and development.
  • Why this job: Shape commercial strategy and influence key decisions in a dynamic retail environment.
  • Qualifications: Qualified accountant with senior commercial finance experience in fast-paced retail.

The predicted salary is between 80000 - 100000 £ per year.

Company Description

We’re ASOS, the online retailer for fashion lovers all around the world. We exist to give our customers the confidence to be whoever they want to be, and that goes for our people too. At ASOS, you’re free to be your true self without judgement, and channel your creativity into a platform used by millions. But how are we showing up? We’re proud members of Inclusive Companies, are Disability Confident Committed and have signed the Business in the Community Race at Work Charter and we placed 8th in the Inclusive Top 50 Companies Employer list. Everyone needs some help showing up as their best self. Let our Talent team know if you need any adjustments throughout the process in whatever way works best for you.

Job Description

The Head of Commercial Finance [Customer & Commercial] will act as a senior finance leader and trusted business partner to the trading & marketing functions, driving financial performance, insight and decision‑making across these key commercial areas. The role requires someone who can have their finger on the pulse of day-to-day trade & performance and the ability to support rapid decision making to influence results. It blends current trading analysis and forward-looking commercial insights to drive topline growth and profitability while ensuring financial rigour, clarity and value creation. This role will lead a high‑performing finance team, influence senior stakeholders, and play a critical role in shaping commercial strategy across the business.

The Details

  • Business partnering & commercial strategy
    • Act as a strategic finance partner to senior leaders, providing robust financial insight to inform decision making.
    • Support the development and delivery of the Asos strategy.
    • Challenge and influence stakeholders constructively to optimise commercial outcomes.
  • Financial performance & insight
    • Own commercial trading performance, including all key trading KPIs.
    • Lead forecasting, budgeting and planning cycles for trading & marketing functions, ensuring clear links between strategy, performance and outcomes.
    • Deliver clear, forward-looking insights on trading performance and key business drivers.
  • Business planning & investment
    • Evaluate and support key trading & commercial initiatives, with quantifiable analysis and performance tracking post go-live.
    • Ensure appropriate governance and financial discipline around spend and investment decisions.
  • Leadership & team development
    • Foster a culture of ownership, curiosity, collaboration and continuous improvement.
    • Lead and develop a high performing commercial finance team of 4 direct reports; broader mentorship across wider commercial finance function.
    • Build strong succession, capability and engagement across the team.
  • Process, controls & improvement
    • Ensure strong financial controls and governance across commercial finance activities.
    • Drive simplification, automation and continuous improvement in finance processes and reporting.
    • Ongoing improvements in leveraging AI tools and techniques (e.g. Automation and generative AI) to drive growth across the business.
    • Partner closely with FP&A to ensure consistency, accuracy and efficiencies.
  • Stakeholder management
    • Build trusted relationships with senior leaders across Commercial, Finance and wider business.
    • Represent Commercial Finance in senior forums, providing confident and credible input.
    • Act as a key interface between commercial teams and FP&A.
    • Supporting our culture by championing Diversity, Equity & Inclusion strategies.

We believe being together in person helps us move faster, connect more deeply, and achieve more as a team. That’s why our approach to working together includes spending at least 3 days a week in the office. It’s a rhythm that speeds up decision-making, helps ASOSers learn from each other more quickly, and builds the kind of culture where people can grow, create, and succeed.

Qualifications About You

  • Qualified accountant (ACA / ACCA / CIMA or equivalent).
  • Significant senior commercial finance experience in a fast‑paced retail/ecommerce organisation.
  • Key leadership role within finance organisation.
  • Proven experience partnering senior leaders and influencing at leadership level.
  • Strong commercial acumen with the ability to translate financial insight into business action.
  • Experience leading and developing high performing finance teams.
  • Advanced financial modelling, forecasting and analytical skills.
  • Track record of supporting business change, transformation or growth initiatives.

Additional Information

  • Employee discount (hello ASOS discount!)
  • Employee sample sales
  • 25 days paid annual leave + an extra celebration day for a special moment
  • Performance related bonus
  • Private medical care scheme
  • Opportunity for personalised learning and in-the-moment experiences that enable you to thrive and excel in your role.

Head of Commercial Finance in London employer: ASOS

At ASOS, we pride ourselves on being an inclusive and dynamic workplace where creativity thrives and every individual is encouraged to be their authentic self. As the Head of Commercial Finance, you will lead a high-performing team in a vibrant environment that champions professional growth, offers competitive benefits like employee discounts and private medical care, and fosters a culture of collaboration and continuous improvement. With our commitment to diversity and a flexible working approach, ASOS is not just a job; it's a place where you can truly make an impact and grow your career.
ASOS

Contact Detail:

ASOS Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Commercial Finance in London

✨Tip Number 1

Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.

✨Tip Number 2

Prepare for interviews by researching ASOS and its culture. Show us how you can fit into our team and contribute to our mission of empowering customers to be their true selves.

✨Tip Number 3

Practice your pitch! Be ready to explain how your skills and experience align with the Head of Commercial Finance role. We want to see your passion for driving financial performance and insight.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the ASOS family.

We think you need these skills to ace Head of Commercial Finance in London

Financial Performance Analysis
Business Partnering
Commercial Strategy Development
Forecasting
Budgeting
KPI Management
Stakeholder Management
Leadership and Team Development
Financial Modelling
Analytical Skills
Change Management
Governance and Financial Controls
Process Improvement
Automation Techniques
Diversity, Equity & Inclusion Advocacy

Some tips for your application 🫡

Be Yourself: At StudySmarter, we believe in authenticity. When you're writing your application, let your true self shine through. Share your unique experiences and perspectives that make you a great fit for the Head of Commercial Finance role.

Tailor Your Application: Make sure to customise your application to reflect the specific requirements of the job description. Highlight your relevant experience in commercial finance and how it aligns with ASOS's goals. We want to see how you can contribute to our success!

Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use quantifiable results to demonstrate how you've driven financial performance and influenced decision-making in previous roles. This will help us see the impact you can bring to ASOS.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it makes the process smoother for everyone involved!

How to prepare for a job interview at ASOS

✨Know Your Numbers

As a Head of Commercial Finance, you’ll need to demonstrate your financial acumen. Brush up on key financial metrics relevant to ASOS, such as trading KPIs and profitability indicators. Be ready to discuss how you've used these insights to drive decision-making in previous roles.

✨Showcase Your Leadership Style

This role involves leading a high-performing finance team, so be prepared to share your leadership philosophy. Think about examples where you've fostered a culture of collaboration and continuous improvement. Highlight how you’ve developed talent and built strong teams in the past.

✨Understand ASOS's Commercial Strategy

Familiarise yourself with ASOS’s current commercial strategy and recent initiatives. Be ready to discuss how your experience aligns with their goals and how you can contribute to driving topline growth. Showing that you understand their business will set you apart.

✨Prepare for Stakeholder Scenarios

You’ll need to influence senior stakeholders, so think of scenarios where you’ve successfully navigated complex stakeholder relationships. Prepare to discuss how you’ve provided financial insights that led to impactful business decisions, showcasing your ability to communicate effectively at all levels.

Head of Commercial Finance in London
ASOS
Location: London

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