At a Glance
- Tasks: Design trend-led denim collections and collaborate with teams to ensure quality and commercial success.
- Company: Join the iconic Topshop brand, part of a dynamic joint venture with ASOS.
- Benefits: Enjoy employee discounts, flexible benefits, and 25 days paid leave plus a celebration day.
- Other info: Opportunity for personal growth and innovation in sustainable denim practices.
- Why this job: Shape the future of denim fashion while working in a creative and fast-paced environment.
- Qualifications: Experience in denim design, strong CAD skills, and a passion for fashion trends.
The predicted salary is between 30000 - 40000 £ per year.
TOPSHOP and TOPMAN are iconic British fashion brands with 60 years of heritage. Headquartered in London, the Brands have over 2 million customers across the globe through the ASOS platform and generate brand sales of c£200m. Our mission is to unlock the best of fashion for everyone, with creativity and innovation at our core.
Following the formation of a Joint Venture between ASOS and HEARTLAND in October 2024, ASOS is creating a standalone cross-functional team within ASOS which is dedicated to unlocking the huge growth potential of the TOPSHOP and TOPMAN brands. The brands will now benefit from ASOS infrastructure and resources while enjoying the creative freedom and agility of standalone brands. The next 12 months for TOPSHOP and TOPMAN will see the expansion of the brands’ offline and online retail presence with the launch of Topshop.com and new wholesale partnerships.
We’re looking for a talented Denim Designer to join the Topshop design team, driving the creative direction for our denim category. You’ll play a key role in shaping trend-led, commercially successful collections that reflect Topshop’s iconic fashion authority and resonate with our global customer. This is a fast-paced, highly collaborative role where you’ll balance strong creative vision with a deep understanding of product, fit, and commercial performance.
What You’ll Be Doing
- Research and develop seasonal denim trends, washes, fits, and finishes aligned to the Topshop brand DNA
- Design and deliver commercially relevant, fashion-forward denim ranges across categories (jeans, jackets, skirts, etc.)
- Create clear and detailed design packs for development, including CADs, specs, and wash direction
- Work closely with Buying, Technical and Product teams to ensure designs are delivered on time, to margin, and to quality standards
- Drive innovation within denim through fabrication, sustainability, and finishing techniques
- Own fit and silhouette direction, working with technical teams to refine and perfect product
- Analyse trade and performance to inform future design decisions
- Present concepts and collections confidently to internal stakeholders
What We’re Looking For
- Strong experience in denim design, ideally within a fast-paced fashion retailer
- A clear understanding of denim washes, fabrications, and construction
- Commercial awareness with the ability to interpret trends into sellable product
- Strong CAD and Adobe skills
- A proactive, collaborative mindset with excellent communication skills
- Ability to manage multiple projects and deadlines in a fast-moving environment
- A strong point of view on trends and the Topshop customer
Bonus Skills
- Experience working with global supply bases
- Knowledge of sustainable denim processes and innovation
- Strong understanding of fit and garment construction
Additional Information
- Employee discount (hello ASOS discount!)
- Employee sample sales
- 25 days paid annual leave + an extra celebration day for a special moment
- Discretionary bonus scheme
- Private medical care scheme
- Flexible benefits allowance - which you can choose to take as extra cash, or use towards other benefits
- Opportunity for personalised learning and in-the-moment experiences that enable you to thrive and excel in your role
Designer - Topshop Denim in London employer: ASOS
At ASOS, we pride ourselves on being an excellent employer, particularly for those joining our Topshop design team in London. With a vibrant work culture that fosters creativity and collaboration, employees benefit from generous perks such as a substantial employee discount, flexible benefits, and opportunities for personal growth through tailored learning experiences. Our commitment to innovation and sustainability in fashion ensures that you will be part of a forward-thinking team dedicated to making a meaningful impact in the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Designer - Topshop Denim in London
✨Get Down to the Fashion Events
Dive headfirst into local fashion shows, trade fairs, and networking events. These are golden opportunities to meet industry pros and showcase your passion for the industry in person. Plus, it gives you the chance to chat about potential roles at places like ASOS!
✨Join Fashion-Focused Communities
Become a part of online fashion communities on platforms like Instagram or Pinterest. Participate in discussions and share your insights on trends or your personal style journey. It’s a great way to get noticed by brands looking to fill positions, including ASOS.
✨Craft a Rock-Solid Portfolio
Since you're aiming for a full-time gig, your portfolio should reflect not just your best work but also your personality. Whether it’s lookbooks, design sketches, or styling projects, make sure it screams 'you' and includes a bit about why you’d be a perfect fit for ASOS.
✨Leverage Your University Connections
If you’re fresh out of university, don’t underestimate your career services. They often have partnerships with fashion companies for internships and entry-level roles. Use this to your advantage and connect with them to find any openings at ASOS!
We think you need these skills to ace Designer - Topshop Denim in London
Some tips for your application 🫡
Showcase Your Style:In the fashion-apparel industry, your personal style and understanding of current trends are crucial. Make sure your CV and cover letter reflect your unique fashion sense – use visuals if you can and highlight any fashion-related experiences or projects that show off your flair!
Highlight Relevant Experience:When you're applying for a full-time role, be sure to focus on any past roles or internships in fashion that’ve honed your skills. Whether that's working in retail, fashion design, or marketing, quantify your achievements and show how they relate to the role at ASOS.
Include a Strong Portfolio:An impressive portfolio is key in fashion! Make sure to include a link to your online portfolio in your CV, showcasing your best work, be it designs, campaigns, or styling projects. This is your chance to let your creativity shine and demonstrate your abilities to ASOS!
Craft a Standout Cover Letter:Use your cover letter to weave in your passion for fashion and the specific reasons you want to work at ASOS. Share your vision of how you'd contribute to their brand and why you're excited about their work. Tailoring this will make you stand out from the crowd!
How to prepare for a job interview at ASOS
✨Showcase Your Style Portfolio
For a role in the fashion-apparel industry, having a well-curated portfolio is essential. Ensure you include your best work that reflects your style and creativity, whether it's sketches, lookbooks, or completed designs. Be ready to discuss your design process and the inspirations behind your pieces!
✨Know the Latest Trends and Brands
Being well-versed in current fashion trends and influential brands can give you a leg up in the interview. Get familiar with what’s trending in the market and know your competitors. This shows your passion for the industry and helps you connect your work experience to current fashion trajectories.
✨Demonstrate Your Collaboration Skills
In a full-time fashion role, collaboration is key, whether you’re working with designers, marketers, or suppliers. Be prepared to share experiences where you successfully worked as part of a team or navigated challenges with colleagues. This will highlight your ability to adapt and thrive in a fast-paced environment.
✨Dress the Part
This might sound obvious, but in fashion, how you present yourself is part of your brand. Wear something that represents your personal style while still aligning with the company’s aesthetic. It’s a great way to show you understand the industry's essence and can embody the brand’s image!
