Head of Engineering (Customer Experience)
Head of Engineering (Customer Experience)

Head of Engineering (Customer Experience)

Full-Time 48000 - 72000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead a team of engineers to create seamless digital shopping experiences for millions.
  • Company: Join ASOS, a top inclusive employer in the fashion retail industry.
  • Benefits: Enjoy employee discounts, 25 days leave, and flexible benefits.
  • Why this job: Shape the future of online shopping while empowering your team.
  • Qualifications: Proven leadership in engineering with a focus on customer experience.
  • Other info: Be part of a culture that values curiosity and continuous improvement.

The predicted salary is between 48000 - 72000 ÂŁ per year.

We’re ASOS, the online retailer for fashion lovers worldwide. We aim to give customers confidence and empower our people to be their true selves. We are proud members of Inclusive Companies, Disability Confident, Committed, and have signed the Business in the Community Race at Work Charter. We placed 8th in the Inclusive Top 50 Companies Employer list. At ASOS, we’re passionate about bold, seamless digital experiences.

As Head of Engineering, Customer Experience, you’ll lead a team of 40 engineers and scientists across five squads, shaping how millions of customers discover, shop, and trust our products without ever touching or trying them on. You will deliver and maintain the home page and product detail pages, ensuring immersive presentation and consistent, connected journeys across web and app.

What You’ll Be Doing

  • Defining Vision & Strategy: set and execute the technology strategy for customer experience, aligning with ASOS’s business and product goals.
  • Team Leadership: inspire, mentor, and develop a high‑performing engineering team, fostering growth and technical excellence.
  • Engineering Excellence: champion robust, scalable, high‑performing platforms that deliver immersive and trustworthy experiences.
  • Cross‑Functional Collaboration: work closely with Product, Design, and Customer teams to bring innovative digital experiences to life.
  • Driving Innovation: adopt modern technologies, frameworks, and architectures to enhance speed, agility, and quality.
  • Customer Focus: ensure all solutions balance innovation with reliability, accessibility, and customer needs.
  • Culture Building: embed a culture of curiosity, continuous improvement, and empowerment within the engineering teams.

Qualifications

  • Proven experience leading engineering teams focused on customer experience and digital products, ideally within e‑commerce or consumer technology.
  • Track record of leading teams responsible for high‑traffic, high‑user online applications, with experience scaling engineering organisations to support demanding digital environments.
  • Strong technical background, with hands‑on engineering experience and deep knowledge of modern practices, frameworks, and architectures.
  • Experience delivering mobile and web applications that delight and inspire customers.
  • Understanding of search, experimentation, video technologies, and AI applications to enhance customer journeys.
  • Strategic thinker, comfortable with both vision‑setting and technical detail.
  • Highly collaborative, with experience partnering across Product, Design, Commercial, and Data functions.
  • Innovative mindset, able to anticipate industry trends and translate them into practical solutions with measurable impact.

Benefits

  • Employee discount.
  • Employee sample sales.
  • 25 days paid annual leave plus an extra celebration day.
  • Discretionary bonus scheme.
  • Private medical care scheme.
  • Flexible benefits allowance.
  • Personalised learning and in‑the‑moment experiences.

Seniority Level: Mid‑Senior level

Employment Type: Full‑time

Job Function: Information Technology

Industry: Retail

Head of Engineering (Customer Experience) employer: ASOS.com

At ASOS, we pride ourselves on being an inclusive and empowering workplace that champions diversity and innovation. As the Head of Engineering for Customer Experience, you will lead a dynamic team in a vibrant environment that fosters personal and professional growth, while delivering cutting-edge digital experiences to millions of fashion lovers worldwide. With generous benefits including employee discounts, flexible working options, and a commitment to continuous learning, ASOS is dedicated to creating a rewarding and fulfilling career for all its employees.
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Contact Detail:

ASOS.com Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Engineering (Customer Experience)

✨Tip Number 1

Network like a pro! Reach out to current or former ASOS employees on LinkedIn. A friendly chat can give you insider info and maybe even a referral, which can really boost your chances.

✨Tip Number 2

Prepare for the interview by understanding ASOS’s culture and values. Show us how your vision aligns with our mission to empower customers and create seamless digital experiences. We love candidates who get what we’re all about!

✨Tip Number 3

Practice your technical skills and be ready to discuss your past projects. We want to hear about your hands-on experience and how you've led teams to deliver high-performing platforms that delight users.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re genuinely interested in joining the ASOS family.

We think you need these skills to ace Head of Engineering (Customer Experience)

Team Leadership
Technical Strategy Development
Cross-Functional Collaboration
Engineering Excellence
Innovation Adoption
Customer Experience Focus
E-commerce Knowledge
Mobile and Web Application Development
Understanding of AI Applications
Strategic Thinking
Collaboration with Product and Design Teams
Knowledge of Modern Technologies and Frameworks
Ability to Scale Engineering Organisations
Curiosity and Continuous Improvement Mindset

Some tips for your application 🫡

Show Your Passion for Customer Experience: When writing your application, let your enthusiasm for enhancing customer experiences shine through. We want to see how you can connect with our mission at ASOS and how your past experiences align with our goals.

Highlight Your Leadership Skills: As a potential Head of Engineering, it’s crucial to showcase your leadership style. Share examples of how you've inspired and developed teams in the past, and how you plan to foster a culture of curiosity and continuous improvement with us.

Be Specific About Your Technical Expertise: We’re looking for someone with a strong technical background. Make sure to detail your hands-on experience with modern practices, frameworks, and architectures. This will help us understand how you can drive engineering excellence at ASOS.

Tailor Your Application to Us: Don’t just send a generic application! Tailor your CV and cover letter to reflect how your skills and experiences match the specific requirements of the Head of Engineering role. Remember, applying through our website is the best way to get noticed!

How to prepare for a job interview at ASOS.com

✨Know Your Tech Inside Out

As a candidate for the Head of Engineering role, you need to be well-versed in modern technologies and frameworks. Brush up on your knowledge of mobile and web applications, especially those that enhance customer experiences. Be ready to discuss specific examples of how you've implemented these technologies in past roles.

✨Showcase Your Leadership Style

This position requires inspiring and mentoring a team of engineers. Prepare to share your leadership philosophy and provide examples of how you've developed high-performing teams. Think about times when you've fostered growth and technical excellence, and be ready to discuss how you can bring that to ASOS.

✨Emphasise Cross-Functional Collaboration

Collaboration is key in this role, so be prepared to talk about your experience working with Product, Design, and Customer teams. Highlight specific projects where you successfully partnered with other functions to deliver innovative digital experiences. This will show that you understand the importance of teamwork in achieving business goals.

✨Demonstrate a Customer-Centric Mindset

ASOS is all about empowering customers, so make sure to convey your understanding of customer needs. Discuss how you've balanced innovation with reliability in your previous projects. Share insights on how you’ve used data and feedback to enhance customer journeys, as this will resonate well with their focus on delivering immersive experiences.

Head of Engineering (Customer Experience)
ASOS.com

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