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- Tasks: Create and manage engaging digital content for ASOS across web and app platforms.
- Company: Join ASOS, a leading online fashion retailer that celebrates individuality and creativity.
- Benefits: Enjoy employee discounts, 25 days annual leave, and personalised learning opportunities.
- Why this job: Be part of a dynamic team shaping the future of fashion e-commerce.
- Qualifications: Passion for fashion, experience in digital marketing, and strong organisational skills.
- Other info: Hybrid work model with at least 3 days in the office for collaboration.
The predicted salary is between 30000 - 42000 £ per year.
Company Description
We’re ASOS, the online retailer for fashion lovers all around the world. We exist to give our customers the confidence to be whoever they want to be, and that goes for our people too. At ASOS, you’re free to be your true self without judgement, and channel your creativity into a platform used by millions. But how are we showing up? We’re proud members of Inclusive Companies, are Disability Confident Committed and have signed the Business in the Community Race at Work Charter and we placed 8th in the Inclusive Top 50 Companies Employer list. Everyone needs some help showing up as their best self. Let our Talent team know if you need any adjustments throughout the process in whatever way works best for you.
Job Description
We’re looking for a detail-oriented, creative, and proactive Content & Digital Specialist to help bring our EU ROW digital strategy to life. This hybrid role sits at the intersection of content, creative, and e-commerce, and plays a key part in supporting the Content team with the delivery, execution, and maintenance of onsite content pages (homepages, hubs, and landing pages) across web and app platforms. You’ll be hands‑on in the CMS – curating and uploading content accurately and efficiently, supporting smooth site refreshes, as well as assisting with search configuration, visual merchandising, CRM activity, and paid social content.
The Details
Site Content & Visual Merchandising
- Build and schedule content pages in the CMS (Sitecore) in line with briefs and content plans.
- Supporting the day‑to‑day homepage, hub, and landing page updates, ensuring accuracy, consistency, and on‑time delivery.
- Assist with campaign activations, promotions, and sale launches by preparing assets, localising content, and publishing pages.
- Carry out QA checks across devices to ensure a smooth, error‑free customer experience.
- Monitor live content daily, flagging and escalating issues where needed.
- Execute reactive content updates with speed and accuracy.
- Collaborate with the EU ROW trade teams to curate PLPs that showcase products in a compelling, trend‑led way.
- Maintain content calendars, documentation, and trackers to support team organisation.
- Compile performance reports and snapshots, providing insights to the wider business.
CRM & Paid Social Support
- Help populate PLPs, assign links, and maintain campaign tracking tools (e.g., Monday.com).
Trading & Campaign Execution
- Support with campaign set‑up and execution.
- Assist with implementing selling strategies for seasonal sales, key trading events, product launches, and any cultural moments.
- Help streamline the homepage update process by coordinating briefs, assets, and deadlines.
Trend Awareness & Reporting
- Keep an eye on fashion trends and customer preferences to help inform future campaigns.
- Assist with tracking performance of content and campaigns.
We believe being together in person helps us move faster, connect more deeply, and achieve more as a team. That’s why our approach to working together includes spending at least 3 days a week in the office. It’s a rhythm that speeds up decision‑making, helps ASOSers learn from each other more quickly, and builds the kind of culture where people can grow, create, and succeed.
Qualifications
About You
- A keen eye for detail and a passion for fashion, with the ability to spot trends and select engaging imagery.
- Experience in content, e‑commerce, or digital marketing (internships or entry‑level roles welcome).
- Highly organized with strong time‑management skills and the ability to juggle multiple priorities.
- Knowledge of CMS platforms, digital content tools, and spreadsheets (experience with Sitecore, Algolia, or Monday.com is a plus).
- Analytical mindset, eager to learn how to measure and optimize performance.
- Strong collaborator with excellent communication skills.
- Flexible, positive, and eager to grow within a fast‑paced digital team.
- Positive attitude, self‑aware and self‑motivated.
Additional Information
BeneFITS’
- Employee discount (hello ASOS discount!)
- Employee sample sales
- 25 days paid annual leave + an extra celebration day for a special moment
- Private medical care scheme
- Fixed Annual Payment in addition to your salary each year, it’s just an extra thank you from us
- Opportunity for personalised learning and in‑the‑moment experiences that enable you to thrive and excel in your role.
Why take our word for it?
Search #InsideASOS on our socials to see what life at ASOS is like.
#J-18808-Ljbffr
Content and Digital Specialist – EU ROW employer: ASOS.com
Contact Detail:
ASOS.com Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content and Digital Specialist – EU ROW
✨Tip Number 1
Get to know ASOS inside out! Familiarise yourself with their brand, values, and the latest trends in fashion. This will help you tailor your conversations during interviews and show that you're genuinely interested in being part of the team.
✨Tip Number 2
Network like a pro! Connect with current ASOS employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for your interview by practising common questions related to content and digital marketing. Think about how your skills align with the role and be ready to share examples of your past work that demonstrate your creativity and attention to detail.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the ASOS family!
We think you need these skills to ace Content and Digital Specialist – EU ROW
Some tips for your application 🫡
Show Your Passion for Fashion: When you're writing your application, let your love for fashion shine through! Share any experiences or insights that showcase your keen eye for detail and trend awareness. We want to see how you can bring that passion into the role.
Be Organised and Clear: Make sure your application is well-structured and easy to read. Use bullet points where necessary and keep your language clear. We appreciate a candidate who can juggle multiple priorities, so show us your organisational skills right from the start!
Highlight Relevant Experience: Whether it's internships or entry-level roles, make sure to mention any experience in content, e-commerce, or digital marketing. If you've worked with CMS platforms like Sitecore or tools like Monday.com, give us the details – we love to see that relevant background!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, it shows you're proactive and ready to take the next step in joining our team!
How to prepare for a job interview at ASOS.com
✨Know Your Content
Before the interview, dive deep into ASOS's digital content strategy. Familiarise yourself with their recent campaigns and how they engage with customers online. This will not only show your passion for the role but also your proactive approach to understanding the company.
✨Showcase Your Creativity
Prepare examples of your previous work that highlight your creativity and attention to detail. Whether it's a project from an internship or a personal endeavour, be ready to discuss how you approached it and the impact it had. ASOS values creativity, so let that shine through!
✨Be Data Savvy
Brush up on your analytical skills. Be prepared to discuss how you've used data to inform decisions in past roles or projects. Understanding how to measure and optimise performance is key for this position, so demonstrate your analytical mindset during the interview.
✨Ask Insightful Questions
Prepare thoughtful questions about the team dynamics, upcoming projects, or ASOS's approach to trends in fashion. This shows your genuine interest in the role and helps you gauge if the company culture aligns with your values. Plus, it makes for a more engaging conversation!
