At a Glance
- Tasks: Drive trade marketing strategies and execute impactful campaigns across retail channels.
- Company: Join a dynamic company at the forefront of brand and retail innovation.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on strategic planning and execution.
- Why this job: Make a real impact by translating brand strategy into successful customer plans.
- Qualifications: Experience in trade marketing and strong relationship-building skills.
The predicted salary is between 45000 - 55000 € per year.
This role sits at the intersection of brand, sales and retail, translating brand strategy into commercially effective customer and category plans that drive performance across key brands and retail customers. The Trade Marketing Manager will own and drive trade performance across priority accounts and channels, identifying growth opportunities and turning insight into action. Working closely with sales, marketing and retail partners, the role will lead the development of category-led plans, promotional recommendations, launch support and range reviews that improve visibility, conversion and commercial results. This is a highly collaborative and commercially focused role, combining strategic planning with strong execution and a clear understanding of retailer dynamics, category performance and market opportunities.
Key Accountabilities
- Develop and execute trade marketing strategies that align with overall company objectives and retail partner goals.
- Plan and execute tailored campaigns across retail and distribution channels.
- Build and maintain strong relationships with retail partners, suppliers and internal sales teams.
Key Responsibilities
Commercial performance
Trade Marketing Manager in Hampshire employer: asmodee
As a leading player in the trade marketing sector, our company offers an exceptional work environment that fosters collaboration and innovation. Employees benefit from a dynamic culture that prioritises professional growth, with ample opportunities for training and development tailored to enhance skills in strategic planning and execution. Located in a vibrant area, we provide a supportive atmosphere where team members can thrive while making a meaningful impact on brand performance and customer engagement.
StudySmarter Expert Advice🤫
We think this is how you could land Trade Marketing Manager in Hampshire
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend trade shows, and connect with potential employers on LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Showcase your skills in action! If you’ve got experience in developing trade marketing strategies or executing campaigns, be ready to discuss specific examples during interviews. We want to see how you’ve turned insights into successful actions.
✨Tip Number 3
Research the company and its retail partners before interviews. Understanding their brand strategy and market dynamics will help you tailor your responses and demonstrate your genuine interest in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Trade Marketing Manager in Hampshire
Some tips for your application 🫡
Show Your Strategic Thinking:When writing your application, make sure to highlight your ability to develop and execute trade marketing strategies. We want to see how you can align these strategies with company objectives and retail partner goals.
Tailor Your Campaign Experience:Don’t forget to mention any tailored campaigns you've planned and executed in the past. We love seeing how you’ve adapted your approach across different retail and distribution channels to drive performance.
Highlight Collaborative Skills:This role is all about collaboration, so be sure to showcase your experience working closely with sales, marketing, and retail partners. We’re looking for examples of how you’ve built strong relationships that lead to successful outcomes.
Focus on Commercial Results:Make it clear how your previous work has improved visibility, conversion, and commercial results. We want to know how you’ve turned insights into action and identified growth opportunities in your past roles.
How to prepare for a job interview at asmodee
✨Know Your Brands Inside Out
Before the interview, make sure you research the brands you'll be working with. Understand their market position, target audience, and recent campaigns. This will help you demonstrate your knowledge and show how you can contribute to their trade marketing strategies.
✨Showcase Your Collaborative Spirit
Since this role is highly collaborative, be prepared to discuss examples of how you've successfully worked with sales, marketing, and retail partners in the past. Highlight specific projects where teamwork led to improved performance or innovative solutions.
✨Prepare for Scenario-Based Questions
Expect questions that ask you to solve hypothetical trade marketing challenges. Think about how you would identify growth opportunities or develop category-led plans. Practising these scenarios will help you articulate your thought process clearly during the interview.
✨Demonstrate Your Commercial Acumen
Be ready to discuss how you've driven commercial results in previous roles. Use metrics and examples to illustrate your impact on trade performance. This will show that you understand the importance of aligning marketing strategies with business objectives.
