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- Tasks: Drive new business growth and build relationships with trade partners across Europe.
- Company: Join Asilia, a leader in sustainable safari experiences in Africa.
- Benefits: Full-time role with opportunities for travel and professional development.
- Why this job: Make a real impact on conservation while promoting luxury travel experiences.
- Qualifications: 5 years in the African travel industry and strong relationship-building skills.
- Other info: Dynamic role with a focus on sustainability and community impact.
The predicted salary is between 36000 - 60000 ÂŁ per year.
About Asilia Founded in 2004, Asilia has a leading presence in the main safari destinations in Tanzania and Kenya as well as a driving role in several pioneering projects. Asilia’s ultimate goal is to turn crucial and fragile natural habitats into lasting conservation economies, benefiting both the environment and local communities. At present the company owns and operates 18 lodges and camps as well as a ground handling operation. Asilia is the first Sustainable Safari / Lodge Company in Africa to receive a 5 Star rating for Sustainability from GIIRS.
What we believe in We believe that world class travel can go hand in hand with improving livelihoods and conservation of nature. Our luxury camps and lodges are in some of the most special places on earth. Places we want to safeguard for the future. We strive to transform whole areas, from crucial fragile natural habitats with often impoverished communities into lasting conservation economies: effectively protecting wildlife whilst providing opportunities for local people to prosper. Whichever department you work in your efforts will be crucial in achieving our conservation goal.
Position Overview The Agent Relationship Manager – Europe is a commercially driven role responsible for fuelling new business growth, reactivating dormant accounts, and driving long-term value from existing trade partners. Reporting to the Head of Agent Relationships, this position plays a critical role in shaping Asilia’s market presence by promoting not only its world‑class camps and lodges but, crucially, its comprehensive destination management service.
Key Responsibilities
- New Business Development & Market Expansion
- Identify and qualify high‑potential new trade partners across Europe that align with Asilia’s premium safari positioning and DMC service offering.
- Spearhead outreach campaigns and relationship‑building with a clear focus on converting new partners who value integrated, full‑service ground handling across East Africa.
- Craft compelling pitches that clearly articulate Asilia’s DMC proposition—emphasizing logistical expertise, seamless end‑to‑end itinerary management, technical resources, conservation impact, and value‑added services.
- Strategically re‑engage dormant or lapsed partners, customizing re‑introduction efforts to showcase improvements and service innovations.
- Attend trade shows, roadshows, and targeted industry events to generate new leads and elevate awareness of Asilia as a DMC partner of choice.
- Account Growth, Relationship Management & DMC Exposure
- Grow and maintain strong relationships with existing agent partners by usage of Asilia’s full‑service safari planning and DMC support.
- Position Asilia’s value proposition consistently in every touchpoint—from product updates and trainings to account reviews and marketing collaborations.
- Develop customised strategies to help agents confidently sell a broader range of services, deepening their reliance on Asilia as a one‑stop, expert‑led safari partner.
- Co‑develop sales enablement tools, training content, and digital assets that clarify the distinction and advantage of Asilia’s offering.
- Monitor and report on market trends, competitor offerings, and evolving buyer expectations related to full‑service safari planning and operational delivery.
- Share insights with the broader Agent Relationship team to shape global messaging around the Asilia’s services and its application in other markets.
- Deliver market‑specific business reviews, including performance metrics, new acquisition KPIs, reactivation efforts, and service uptake.
- Additional Responsibilities
- Provide agent‑focused input for product innovation, systems development, and service delivery improvements.
- Manage individual travel and sales budget in line with performance targets.
- Support internal knowledge‑sharing and cross‑department collaboration on Asilia’s positioning and agent needs.
Qualifications & Experience
- Minimum of 5 years’ experience in African travel industry.
- Proven ability to sell and position complex services, ideally within luxury travel, safari operations, or destination management sectors.
- Strong B2B relationship development and solution‑based selling skills that focus on long‑term partner enablement over transactional wins.
- Deep familiarity with the European safari trade landscape; existing contacts or a relevant network are highly desirable.
- Track record of securing new trade partnerships and reactivating dormant relationships with measurable commercial outcomes.
- Excellent communication, presentation, and storytelling abilities—especially when translating operational strengths into agent benefits.
- Strong proficiency in Microsoft Office (especially Excel and PowerPoint), with the ability to analyse account data, prepare agent performance reports, and deliver polished client presentations.
- Skilled in using CRM platforms for managing the sales pipeline, tracking agent engagement, and generating commercial insights.
- Familiarity with BI tools such as Power BI or similar platforms, with the ability to interpret data dashboards and use insights to inform sales strategy.
- Digitally confident and professional across communication and collaboration platforms.
- High integrity, passion for conservation‑driven travel, and a self‑starting mentality.
Agent Relationship Manager employer: Asilia Africa
Contact Detail:
Asilia Africa Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Agent Relationship Manager
✨Tip Number 1
Network like a pro! Attend industry events, trade shows, and roadshows to meet potential partners face-to-face. Building relationships in person can make all the difference when it comes to landing that Agent Relationship Manager role.
✨Tip Number 2
Craft your pitch! When you get the chance to speak with potential partners, make sure you can clearly articulate Asilia’s unique value proposition. Highlight our commitment to conservation and how our services stand out in the luxury travel market.
✨Tip Number 3
Stay informed! Keep an eye on market trends and competitor offerings. This knowledge will not only help you in conversations but also show potential employers that you're proactive and engaged in the industry.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in Asilia. Make sure to showcase your passion for conservation-driven travel and how you can contribute to our mission in your application.
We think you need these skills to ace Agent Relationship Manager
Some tips for your application 🫡
Show Your Passion for Conservation: When writing your application, let your love for conservation and travel shine through. We want to see how your values align with Asilia's mission to protect wildlife and support local communities.
Tailor Your Pitch: Craft your application to highlight your experience in the African travel industry and your ability to build relationships. Make sure to showcase specific examples of how you've successfully developed partnerships or reactivated dormant accounts.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your skills and experiences are easy to understand. Use bullet points if it helps convey your message better!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Asilia Africa
✨Know Your Stuff
Before the interview, dive deep into Asilia's mission and values. Understand their commitment to conservation and how they operate in the safari industry. This knowledge will help you connect your experience with their goals, showing that you're not just interested in the role but also in their mission.
✨Showcase Your Relationship Skills
As an Agent Relationship Manager, your ability to build and maintain relationships is key. Prepare examples from your past experiences where you've successfully developed partnerships or reactivated dormant accounts. Be ready to discuss how you can apply these skills to enhance Asilia's trade partnerships.
✨Craft a Compelling Pitch
Think about how you would pitch Asilia’s DMC services to potential partners. Practice articulating the unique value proposition clearly and confidently. This will not only demonstrate your understanding of the role but also your ability to communicate effectively, which is crucial for this position.
✨Stay Current on Market Trends
Familiarise yourself with the latest trends in the European safari market and the travel industry as a whole. Be prepared to discuss how these trends could impact Asilia and its partners. Showing that you’re informed will highlight your proactive approach and strategic thinking.