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- Tasks: Create and execute exciting local marketing activations that connect our brand with athletes and events.
- Company: Join ASICS, a purpose-driven brand passionate about sport and wellbeing.
- Benefits: Inclusive culture, competitive salary, and opportunities for personal growth.
- Other info: Dynamic team environment with opportunities to travel and engage with diverse stakeholders.
- Why this job: Make a real impact in the sports community while promoting a healthy lifestyle.
- Qualifications: 3-5 years in marketing, strong communication skills, and a passion for sports.
The predicted salary is between 30000 - 40000 £ per year.
Do you believe that sport has the power to uplift the mind? Does joining a truly purpose-driven brand align with your values? Well, then, we are looking for you.
As our Activation Specialist in the UK & Ireland Marketing team, you will play an important role in building and executing impactful local market activation plans. You’ll connect our brand with athletes, events, and key partners to drive preference, recommendations, and loyalty. You will also work closely with cross-functional teams to ensure all initiatives are integrated and deliver measurable results.
Here at ASICS, we welcome diversity in our people, their backgrounds and life experiences. So, you could be the right person for this role regardless of your age, nationality, religious beliefs, or gender identification.
Our perfect fit.
- You’re a team player. You can connect, coordinate and communicate effectively with colleagues.
- You’re organised. You are able to manage multiple projects/activations while not losing sight of attention to detail.
- You’re knowledgeable. You have experience and an active interest in seeking out new ways to activate.
- You’re strong-willed. You thrive when presented with problem-solving opportunities.
- You’re thorough. You pride yourself on delivering the best consumer experience.
How you’ll help us.
Based at our UK & Ireland Office in Warrington, you will be reporting to the Marketing Manager, and as part of the role, you’ll help us to continue to build our brand by:
- Developing activations for local initiatives in line with EMEA focus areas and the overall campaign calendar taking into account local consumer insights and business needs.
- Integrating and amplifying local events and sports marketing assets, e.g. marathons, other running events, tournaments, PR events and athletes to drive recommendations and trial opportunities.
- Managing the execution of local events and campaigns integrating all touchpoints to create a consistent and engaging consumer experience.
- Supporting local relationships with athletes, teams and federations, communicating local market insights and requirements to the regional Sports Marketing Asset Specialists.
- Communicating and coordinating local market strategy and activities with PR agencies, and Regional PR leads.
- Coordinating and amplifying reviews and recommendations across all marketing channels and materials.
- Identifying potential partners to develop activation plans that build brand preference and help drive reviews and recommendations.
- Maintaining monthly budget tracker for assigned activities, reporting actual versus budgeted spend.
More about you.
- 3 – 5 years’ experience in marketing in an international company, preferably sporting goods or FMCG.
- Bachelor’s or master’s degree in marketing, communication or business.
- Project management skills, with the ability to balance multiple priorities.
- An understanding of the UK & Irish market and its unique dynamics.
- Exceptional communication and relationship-building skills.
- A results-driven mindset, with a focus on delivering measurable impact.
- You have a clear passion for sports.
- You have a natural ability to connect with, and influence a variety of stakeholders.
- A holder of a clean driving license and flexibility to travel (able to work weekends if needed).
Join our team
When you join ASICS, you join a family and become part of something special. We know that sport means so much more than physical activity alone. It’s about coming together, sharing experiences and enhancing our all-round wellbeing. That’s why we practice what we preach. You’ll join a company focused on creating an inclusive environment that fosters healthy bodies and healthy minds. As an employer, we offer a range of benefits and services to our people to experience the positive impact of movement, every day.
We look forward to receiving your application online – just send your CV and motivation letter via our career page.
Locations
Activations Specialist in Cheshire, Warrington employer: ASICS
Contact Detail:
ASICS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Activations Specialist in Cheshire, Warrington
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show your passion for sports! When you get the chance to chat with hiring managers or during interviews, let your enthusiasm shine through. Share your experiences and how they relate to the role of Activations Specialist.
✨Tip Number 3
Prepare for interviews by researching the company and its recent activations. Be ready to discuss how you can contribute to their goals and bring fresh ideas to the table. This shows you're not just interested in any job, but specifically in being part of their team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our family at ASICS and contributing to our mission.
We think you need these skills to ace Activations Specialist in Cheshire, Warrington
Some tips for your application 🫡
Show Your Passion for Sports: Make sure to highlight your love for sports in your CV and motivation letter. We want to see how your passion aligns with our brand values and how it can drive your work as an Activations Specialist.
Tailor Your Application: Don’t just send a generic CV! Tailor your application to reflect the specific skills and experiences that match the job description. We’re looking for someone who understands the UK & Irish market, so make that clear!
Be Clear and Concise: When writing your motivation letter, keep it clear and to the point. We appreciate a well-structured letter that communicates your key achievements and how they relate to the role. Remember, attention to detail matters!
Apply Through Our Website: We encourage you to apply through our career page. It’s the best way to ensure your application gets to us directly. Plus, it shows you’re serious about joining our team at ASICS!
How to prepare for a job interview at ASICS
✨Know Your Brand
Before the interview, dive deep into ASICS' mission and values. Understand how they connect with sports and community engagement. This will help you articulate how your personal values align with theirs, showing that you're not just a fit for the role but also for the brand.
✨Showcase Your Project Management Skills
Prepare specific examples of past projects where you successfully managed multiple priorities. Highlight how you maintained attention to detail while delivering measurable results. This will demonstrate your organisational skills and ability to thrive under pressure.
✨Connect with the Audience
Practice your communication skills by engaging in mock interviews or discussions about sports marketing. Be ready to discuss how you would build relationships with athletes and partners, as this is crucial for the Activations Specialist role.
✨Demonstrate Your Passion for Sports
Be prepared to share your personal experiences with sports and how they have shaped your understanding of the market. This passion will resonate with the interviewers and show that you genuinely care about the brand and its mission.