At a Glance
- Tasks: Drive sales and growth of wood coatings through dealer network management and stakeholder engagement.
- Company: Join a leading company in the wood finishes industry with a focus on innovation.
- Benefits: Competitive salary, travel opportunities, and professional development in a dynamic environment.
- Other info: Ideal for those who enjoy travel and have a passion for sales.
- Why this job: Make an impact in the wood coatings market while building valuable relationships.
- Qualifications: Graduate degree required; MBA in Sales and Marketing preferred.
The predicted salary is between 30000 - 40000 £ per year.
Job Purpose
The position is that of frontline sales personnel who would primarily be responsible for growth and penetration of wood coatings ranging from melamine to high end PU coatings in defined geography through creation, nurturing, expansion and management of Dealer Network and stakeholders comprising of Contractors, Applicators, Furniture manufacturers, Architects and end Consumers and thereby, achieving overall business objectives.
Business objectives
- Assist the dealer network in driving sales value and volume for Wood Coatings
- Generate demand for wood coatings by means of organizing activations, samplings and trainings to stakeholders like contractors, applicators etc.
- Expand the network for wood coatings through integration with retail, projects and services team by means of sharing of leads
- Drive growth by targeting and engaging with certain specific stakeholders who deal exclusively with Wood coatings like furniture manufacturers
Stakeholder Management
- Conduct shop meets on new wood coatings to promote growth in the market
- Drive sales by engaging with contractors and architects by means of product trainings and activations
- Ensure effective implementation of various promotional schemes and displays for all stakeholders like contractors, dealers etc.
- Resolve dealer and consumer complaints with respect to wood-coatings and ensure closure within benchmark timelines
Market Intelligence
- Assist Marketing function in conducting product trials and building inferences on Asian Paints product strength vis-à-vis products in market.
- Devise ways in which the product strengths can be communicated to the consumers and influencers
Key Performance Indicators
- Value and Volume target of Wood coatings
- Percentage dealer network value growth
- Percentage increase in APEHS and Project Sales site penetration
- Percentage increase in users for high end wood coatings
- Product trainings to targeted set of stakeholders
Qualifications
Essential
- Graduate Degree in any stream (BA/B.Sc/B.Com/BBA/BBM/BMS)
- Minimum of 50% marks throughout education without any backlogs
- Graduation must be through a full-time course
- Applicants with an Engineering background (B.Tech/B.E./Diploma/B.Pharma) will not be considered
Desired
- Candidates with MBA/PGDM in Sales and Marketing
Previous Experience
Essential
- Fresher
Desired
- 1 – 2 years of experience in Sales function in any organization
- Experience in wood finishes industry will be preferred
Functional Competencies
- Product knowledge
- Analytical skills
Behavioral Competencies
- Planning and result orientation
- Communication skills- verbal and written
Additional Requirements
- Role involves visiting dealer counters, customer sites which requires extensive travelling
- Role requires pan India mobility as it is transferrable in nature
- Proficiency with MS – Office, MS – Excel is mandatory
- Age to be between 26 - 30 Years.
Executive N - Wood Finishes employer: Asian Paints
Join a dynamic team at the forefront of the wood finishes industry, where your contributions directly impact growth and innovation. We foster a collaborative work culture that prioritises employee development through training and hands-on experience, ensuring you thrive in your role while enjoying the benefits of a supportive environment. With opportunities for career advancement and a commitment to excellence, this position offers a rewarding path in a vibrant market.
StudySmarter Expert Advice🤫
We think this is how you could land Executive N - Wood Finishes
✨Tip Number 1
Network like a pro! Get out there and connect with people in the wood coatings industry. Attend trade shows, workshops, or local meetups to meet potential employers and industry insiders. Remember, it’s all about who you know!
✨Tip Number 2
Show off your skills! When you get the chance, demonstrate your product knowledge and sales techniques during interviews or networking events. Bring samples or case studies to showcase how you can drive growth and engage stakeholders effectively.
✨Tip Number 3
Follow up after meetings or interviews! A quick thank-you email can go a long way in keeping you top of mind. Mention something specific from your conversation to show you were engaged and are genuinely interested in the role.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you. Tailor your application to highlight your experience in sales and stakeholder management, and let us know how you can help grow our dealer network.
We think you need these skills to ace Executive N - Wood Finishes
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Executive N - Wood Finishes role. Highlight any sales experience, especially in wood coatings or related industries, to catch our eye!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about wood finishes and how you can contribute to our dealer network. Keep it engaging and personal – we love a good story!
Showcase Your Achievements:When detailing your past roles, focus on specific achievements rather than just duties. Numbers speak volumes, so if you've driven sales or expanded networks, let us know how you did it!
Apply Through Our Website:We encourage you to apply directly through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any updates from us!
How to prepare for a job interview at Asian Paints
✨Know Your Wood Coatings
Make sure you brush up on your knowledge of wood coatings, especially melamine and high-end PU coatings. Understand their applications and benefits, as this will help you engage confidently with stakeholders during the interview.
✨Showcase Your Sales Skills
Prepare to discuss your previous sales experiences, even if they are limited. Think of specific examples where you successfully engaged with clients or resolved complaints. This will demonstrate your potential to drive sales value and volume for wood coatings.
✨Understand Stakeholder Management
Familiarise yourself with the key stakeholders mentioned in the job description, such as contractors, architects, and furniture manufacturers. Be ready to discuss how you would approach building and nurturing these relationships to achieve business objectives.
✨Be Ready for Market Intelligence Questions
Expect questions about market trends and how you would gather intelligence on competitors. Think about how you can contribute to product trials and communicate strengths effectively to consumers and influencers.
