At a Glance
- Tasks: Drive footfall and engage the community through creative marketing campaigns and social media.
- Company: Join a vibrant team at Houndshill Shopping Centre, a bustling retail hub in Blackpool.
- Benefits: Enjoy 25 days annual leave, health support, and opportunities for professional development.
- Other info: Flexible working hours and a supportive team culture await you!
- Why this job: Make a real impact in a dynamic environment while shaping customer experiences.
- Qualifications: Creative, organised, and passionate about marketing with strong communication skills.
The predicted salary is between 30000 - 40000 £ per year.
We have an exciting opportunity for a creative, proactive, and people-focused individual to join the team at Houndshill Shopping Centre. This is a varied and dynamic role where no two days are the same, you'll be at the heart of driving footfall, supporting retailers, and bringing the centre to life through engaging marketing campaigns, social media, and events. Working closely with the Centre Manager and wider site team, you'll play a key role in shaping how the centre connects with its community, retailers, and visitors, helping to create a vibrant and successful retail destination.
Houndshill Shopping Centre is a thriving retail hub in the heart of Blackpool, home to over 55 stores including well-known national brands and independent retailers. With an annual footfall of over 6 million visitors, it's a busy, fast-paced environment with a strong connection to the local community. The centre is managed by Ashdown Phillips, a forward-thinking and dynamic property management company with a reputation for delivering vibrant, community-focused destinations.
Key Responsibilities:
- Work closely with the Centre Manager and Office Administrator to build strong relationships with tenants, understanding their performance, challenges, and opportunities.
- Lead the development and delivery of creative marketing and social media plans to drive engagement and sales.
- Manage and grow the centre's social media channels, including content creation, scheduling, posting, and responding to customer enquiries.
- Maintain and update the shopping centre website to ensure all content is accurate, engaging, and up to date.
- Plan and deliver the annual marketing and events calendar, ensuring alignment with budgets and strategic objectives.
- Help drive footfall through innovative campaigns, promotions, and events.
- Collect and analyse monthly turnover figures and prepare weekly/monthly performance reports.
- Support market research initiatives to better understand customer behaviour and trends.
- Manage and promote centre sponsorship opportunities.
- Liaise with external agencies including events, creative, digital, and commercialisation partners.
- Build and maintain strong community relationships, helping position the centre as a key local destination.
- Produce engaging retailer communications, including monthly newsletters and performance updates.
- Support with tenant meetings and preparation of presentations when required.
- Coordinate marketing materials such as mall directories, signage, pop-ups, and promotional displays.
- Assist with initiatives to activate vacant units and support wider commercial strategies.
- Ensure all duties are carried out in line with Health & Safety policies and emergency procedures.
About You:
- A friendly and approachable personality with a genuine passion for people and places.
- Strong communication skills, both written and verbal.
- Experience in a marketing or similar environment.
- Confident managing social media platforms and creating engaging content.
- Highly organised with strong attention to detail.
- Self-motivated with a proactive, 'can-do' attitude.
- Flexible and adaptable in a fast-paced environment.
- Comfortable using MS Office and keen to learn new systems and technologies.
- A team player who enjoys collaborating with others.
- Full UK Driving Licence.
Working Hours: Monday to Friday, with occasional Saturdays (time off in lieu provided).
Why Join Us? This is a fantastic opportunity to develop your marketing career in a lively, hands-on environment where your ideas can make a real impact. You'll be part of a supportive team, gain exposure to a wide range of marketing activities, and play a key role in shaping the customer experience at one of Blackpool's busiest shopping centres.
What We Offer:
- Growth and Development - We offer extensive opportunities and support for personal and professional development including sponsorship for professional qualifications.
- Financial - Employer pension contribution, life assurance, group income protection, interest‑free season ticket loan, bonus scheme and financial advice.
- Health & Leisure - 25 days annual leave plus public holidays and 3 x wellbeing days, mental health support, volunteering days, cycle to work scheme, eye care vouchers and access to a wide range of discounts.
As a Disability Confident Employer, we are committed to making reasonable adjustments to the recruitment process and all disabled candidates (as defined by the Equality Act 2010) who satisfy the minimum criteria for the role will be guaranteed an interview. If this is required, please contact us. Applications from candidates irrespective of their background, gender, race, sexual orientation, religion or age are welcomed, providing the required criteria is met.
Marketing Manager - Houndshill Shopping Centre employer: Ashdown Phillips & Partners
At Ashdown Phillips, we pride ourselves on being an excellent employer, offering a vibrant and inclusive work culture that values creativity and collaboration. As a Marketing Manager at Houndshill Shopping Centre, you'll enjoy extensive growth opportunities, a supportive team environment, and a chance to make a real impact in a bustling retail hub in Blackpool. With a focus on employee well-being, we provide generous benefits including professional development support, health initiatives, and a commitment to diversity, ensuring that every team member can thrive and contribute to our community-focused mission.
Contact Details:
Ashdown Phillips & Partners Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager - Houndshill Shopping Centre
✨Tip Number 1
Get to know the company! Research Houndshill Shopping Centre and Ashdown Phillips. Understand their values, community involvement, and marketing strategies. This will help you tailor your approach during interviews and show that you're genuinely interested.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend local events related to the shopping centre. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Show off your creativity! Prepare a mini marketing plan or social media campaign idea for Houndshill before your interview. This not only demonstrates your skills but also shows that you're proactive and ready to contribute from day one.
✨Tip Number 4
Follow up after your interview! A quick thank-you email reiterating your enthusiasm for the role can set you apart. It shows you're keen and professional, which is exactly what they’re looking for in a Marketing Manager.
We think you need these skills to ace Marketing Manager - Houndshill Shopping Centre
Some tips for your application 🫡
Show Your Creative Side:When you're writing your application, let your creativity shine through! We want to see how you can bring fresh ideas to the table, especially in marketing. Use engaging language and examples that reflect your unique style.
Tailor Your Application:Make sure to customise your application for the Marketing Manager role at Houndshill Shopping Centre. Highlight your relevant experience and skills that align with the job description. We love seeing how you connect your background to what we do!
Be Personable:Remember, we're looking for someone with a friendly and approachable personality. Use a conversational tone in your written application to show us who you are beyond your qualifications. We want to get to know the real you!
Check Your Details:Before hitting send, double-check your application for any typos or errors. Attention to detail is key in marketing, and we want to see that you can present polished work. Apply through our website to ensure your application gets to us directly!
How to prepare for a job interview at Ashdown Phillips & Partners
✨Know Your Audience
Before the interview, take some time to research Houndshill Shopping Centre and Ashdown Phillips. Understand their values, community involvement, and recent marketing campaigns. This will help you tailor your responses and show that you're genuinely interested in the role.
✨Showcase Your Creativity
As a Marketing Manager, creativity is key! Prepare examples of past marketing campaigns you've led or contributed to. Be ready to discuss how you can bring fresh ideas to drive footfall and engage the community at Houndshill.
✨Demonstrate Strong Communication Skills
Since this role involves liaising with tenants and external agencies, practice articulating your thoughts clearly. Consider preparing a brief presentation on a marketing strategy you would implement at the centre to showcase your communication prowess.
✨Be Ready for Scenario Questions
Expect questions about how you'd handle specific situations, like managing social media crises or planning an event on a tight budget. Think through potential scenarios and your approach to problem-solving, as this will highlight your proactive attitude and organisational skills.
