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- Tasks: Lead marketing strategies and manage a small team to drive customer acquisition.
- Company: Join a rapidly growing Birmingham-based business making waves in healthcare and social care marketing.
- Benefits: Enjoy hybrid working, 24 days annual leave, health insurance, gym memberships, and more perks!
- Why this job: This role offers career growth, creative freedom, and the chance to make a real impact.
- Qualifications: 3+ years B2B marketing experience; familiarity with HubSpot, Canva, and Monday is a plus.
- Other info: Ideal for self-starters eager to develop their skills in a supportive environment.
The predicted salary is between 40000 - 45000 £ per year.
A highly successful and rapidly growing business based in Birmingham is looking for a Senior Marketing Executive who is ready to step into a Marketing Manager position. This is a fantastic opportunity to join a growing business, in a key role where you can really add value and in an environment where they will support your ongoing development and career progression.
This role would suit an experienced Senior Marketing Executive with B2B marketing experience within the healthcare or social care sectors. This role would also suit candidates with marketing experience in the charity or not-for-profit sectors. Please note, this role offers hybrid working.
As the Marketing Manager, you will be helping to build the business’s brand and acquire new customers across key markets. You will manage a small team of two to deliver the marketing strategy, developing and delivering marketing campaigns for both digital and offline channels to drive the acquisition of new customers. You will be responsible for marketing to internal teams, clients, and the business’s network.
Your key responsibilities as Marketing Manager will include developing marketing content such as white papers, case studies, and brochures to support public sector engagement activity. You will work closely with sales and account management teams to understand growth objectives and develop lead generation marketing activities. You will also work closely with the Digital Marketing Executive to develop content marketing strategies and engaging online content. You’ll be creating campaigns with HubSpot, developing lead generation and nurturing tactics through marketing automation, managing social media channels, creating and promoting video content, and acting as brand guardian – ensuring brand guidelines are followed. You will also create strategic partnerships through marketing activities to build brand awareness, develop exhibition and events strategy, and attend onsite events where required.
The ideal candidate will have 3+ years of B2B marketing experience gained in a similar role within an SME and have experience across the full marketing mix. You will have experience using HubSpot, Canva, and Monday. A degree in Marketing or a CIM or similar marketing qualification is desirable. You will be naturally curious, a team player, and a self-starter.
The salary on offer is £40,000 – £45,000 per annum plus hybrid working and a benefits package which includes 24 days annual leave (which increases with service) plus bank holidays and an additional day off for your birthday, health insurance, free gym memberships, cinema tickets, employee recognition programmes, and social events – to name a few.
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Senior Marketing Executive - Hybrid Working - £45,000pa employer: Ashdown Group
Contact Detail:
Ashdown Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive - Hybrid Working - £45,000pa
✨Tip Number 1
Make sure to highlight your B2B marketing experience, especially in the healthcare or social care sectors. Tailor your discussions during interviews to showcase how your previous roles have prepared you for this position.
✨Tip Number 2
Familiarize yourself with HubSpot and other tools mentioned in the job description. If you can demonstrate your proficiency with these platforms during the interview, it will set you apart from other candidates.
✨Tip Number 3
Prepare examples of successful marketing campaigns you've managed, particularly those that involved lead generation and nurturing tactics. Being able to discuss specific results will show your potential impact on their business.
✨Tip Number 4
Network with professionals in the healthcare and charity sectors. Engaging with industry contacts can provide valuable insights and potentially lead to referrals, increasing your chances of landing the job.
We think you need these skills to ace Senior Marketing Executive - Hybrid Working - £45,000pa
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your B2B marketing experience, especially in the healthcare, social care, or charity sectors. Use specific examples of campaigns you've managed and results achieved to demonstrate your impact.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your skills align with their needs, particularly your experience with HubSpot and managing marketing teams. Show that you understand their brand and values.
Showcase Relevant Skills: Emphasize your proficiency in digital marketing tools like HubSpot and Canva. Highlight your ability to create engaging content and manage social media channels, as these are key responsibilities in the role.
Prepare for Potential Questions: Think about how you would approach developing marketing strategies and campaigns. Be ready to discuss your previous experiences and how they relate to the responsibilities of the Marketing Manager position.
How to prepare for a job interview at Ashdown Group
✨Showcase Your B2B Marketing Experience
Make sure to highlight your experience in B2B marketing, especially within the healthcare or social care sectors. Prepare specific examples of campaigns you've managed and the results achieved to demonstrate your expertise.
✨Familiarize Yourself with HubSpot
Since this role involves using HubSpot for lead generation and nurturing tactics, be ready to discuss your experience with the platform. If you have any specific campaigns or strategies you've implemented using HubSpot, share those insights during the interview.
✨Emphasize Team Collaboration
As you'll be managing a small team and collaborating with sales and account management, emphasize your teamwork skills. Share examples of how you've successfully worked with others to achieve marketing goals and drive customer acquisition.
✨Prepare for Strategic Thinking Questions
Expect questions that assess your strategic thinking and ability to develop marketing content and campaigns. Be prepared to discuss how you would approach building brand awareness and creating engaging content for both digital and offline channels.
