At a Glance
- Tasks: Manage and grow a portfolio of health and wellness brands through innovative marketing strategies.
- Company: Leading UK consumer healthcare business with a strong reputation for innovation.
- Benefits: Competitive salary, 24 days leave, private medical insurance, and hybrid working.
- Other info: Enjoy a flexible work environment with excellent career development opportunities.
- Why this job: Join a dynamic team and make a real impact on consumer health brands.
- Qualifications: Experience in brand management, preferably in FMCG or healthcare.
The predicted salary is between 51750 - 63250 £ per year.
Brand Manager - NW London – Hybrid - 52,000A leading UK consumer healthcare business with a long-standing reputation for developing innovative health products are looking for a commercial Brand Manager to join their Marketing team.
This is an exciting opportunity for an experienced brand marketer with a passion for consumer brands to play a key role in developing and growing a portfolio of well-established health and wellness brands.
Key responsibilities of this Brand Manager role include: Manage a portfolio of consumer brands, driving brand growth and performance.
Support the delivery of a broad range of above-the-line (ATL) and below-the-line (BTL) offline marketing activities, including advertising campaigns across radio, print and outdoor media.
Plan and deliver integrated marketing campaigns, including licensed products, brand ambassador partnerships, charity collaborations, sampling initiatives and promotional activity.
Work closely with cross-functional teams to develop and execute brand plans and campaign requirements.
Build and maintain strong relationships with external partners, agencies and stakeholders while managing contractual requirements.
Support new product development by contributing to brand positioning and launch plans.
Develop and maintain brand assets and promotional materials, ensuring they remain current and compliant with relevant industry regulations.
Assist with the planning and delivery of internal and external marketing events and prepare presentations for commercial stakeholders.
Manage marketing budgets and maintain accurate records of campaign expenditure.
Monitor and analyse brand performance using market data and insights to inform future activity.
This Brand Manager role would suit an organised, proactive marketer with strong brand management experience and a passion for consumer marketing.
To be suitable you will possess the following relevant experience: Significant experience in brand management and marketing.
Previous experience within an FMCG branded environment.
Experience or a genuine interest in healthcare, nutrition or wellbeing brands.
Experience managing offline marketing campaigns.
Excellent attention to detail and strong written communication skills.
The ability to manage multiple projects simultaneously within a fast-paced environment.
Strong organisational skills, with a flexible and hands-on approach.
Excellent stakeholder management and relationship-building skills.
The salary on offer for this role is up to 52,000 plus benefits which include:24 days annual leave plus bank holidays.
Birthday leave.
Private medical insurance.
Dental cover.
Health and wellbeing programme.
Pension contributions.
Enhanced maternity and paternity pay.
Free onsite parking.
Hybrid working – three days in the office, two days at home.
Brand Manager in London employer: Ashdown Group
Join a market-leading business in Stoke-on-Trent as the Head of IT, where you will thrive in a hybrid work environment that promotes flexibility and work-life balance. Our collaborative culture fosters innovation and continuous improvement, providing you with ample opportunities for professional growth and development. With a focus on cutting-edge technology and a commitment to employee well-being, this role offers a unique chance to make a significant impact while being part of a dynamic team driving the company's impressive growth trajectory.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Ashdown Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Ashdown Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Ashdown Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Ashdown Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Ashdown Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Ashdown Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Ashdown Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Ashdown Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Ashdown Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Ashdown Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
