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- Tasks: Lead marketing strategies and campaigns to grow the brand and acquire new customers.
- Company: Join a successful and growing business based in Birmingham.
- Benefits: Enjoy hybrid working and a competitive salary of £50,000 per annum.
- Why this job: Make a real impact in a key role while working with a dynamic team.
- Qualifications: 3+ years of B2B marketing experience, preferably in healthcare or regulated industries.
- Other info: Manage a small team and collaborate closely with sales for lead generation.
The predicted salary is between 36000 - 60000 £ per year.
A highly successful and growing business based in Birmingham are looking for a Marketing Manager to join the team. This is a fantastic opportunity to join a growing business, in a key role where you can add value. This role would suit an experienced Marketing Manager with 3+ years B2B marketing experience with expertise marketing into the healthcare or public sector or other regulated industries. As the Marketing Manager you will be helping to build the businesses brand and acquire new customers across key markets. You will manage a small team of two to deliver the marketing strategy, developing and delivering marketing campaigns for both digital and offline channels to drive the acquisition of new customers and will be responsible for marketing to internal teams, clients and the businesses network. Your key responsibilities as Marketing Manager will include developing marketing content such as white papers, case studies and brochures to support public sector engagement activity. You will work closely with sales and account management teams to understand growth objectives and develop lead generation marketing activities, and you will work closely with the Digital Marketing Executive to develop content marketing strategies and engaging online content. Youll be creating campaigns with HubSpot, developing lead generation and nurturing tactics through marketing automation, managing social media channels, creating and p…
Marketing Manager - Hybrid Working - £50,000pa employer: Ashdown Group Careers
Contact Detail:
Ashdown Group Careers Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Hybrid Working - £50,000pa
✨Tip Number 1
Familiarize yourself with the healthcare and public sector industries. Understanding the specific challenges and regulations these sectors face will help you tailor your approach and demonstrate your expertise during the interview.
✨Tip Number 2
Showcase your experience with HubSpot and marketing automation tools. Be prepared to discuss specific campaigns you've managed, focusing on how you used these tools to drive lead generation and customer engagement.
✨Tip Number 3
Highlight your leadership skills and experience managing a team. Prepare examples of how you've successfully guided team members in delivering marketing strategies and achieving business objectives.
✨Tip Number 4
Research the company’s current marketing efforts and be ready to discuss how you can add value. Bring fresh ideas for campaigns or strategies that align with their goals and demonstrate your proactive approach.
We think you need these skills to ace Marketing Manager - Hybrid Working - £50,000pa
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your B2B marketing experience, especially in the healthcare or public sector. Use specific examples of campaigns you've managed and the results achieved.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your experience aligns with their needs, particularly in developing marketing content and managing teams.
Showcase Relevant Skills: Emphasize your expertise in digital marketing tools like HubSpot and your ability to create engaging content. Highlight any experience you have with lead generation and nurturing tactics.
Proofread Your Application: Before submitting, carefully proofread your application materials. Ensure there are no typos or grammatical errors, as attention to detail is crucial in marketing roles.
How to prepare for a job interview at Ashdown Group Careers
✨Showcase Your B2B Marketing Experience
Make sure to highlight your 3+ years of B2B marketing experience during the interview. Prepare specific examples of successful campaigns you've led, especially in the healthcare or public sector, as this will demonstrate your expertise and relevance to the role.
✨Demonstrate Team Leadership Skills
Since you'll be managing a small team, be ready to discuss your leadership style and how you motivate and guide your team. Share examples of how you've successfully collaborated with others to achieve marketing goals.
✨Prepare for Content Development Questions
Expect questions about your experience in creating marketing content like white papers and case studies. Be prepared to discuss your process for developing engaging content that resonates with target audiences, particularly in regulated industries.
✨Familiarize Yourself with HubSpot and Marketing Automation
As the role involves using HubSpot for campaign creation and lead generation, brush up on your knowledge of this platform. Be ready to discuss any previous experience you have with marketing automation tools and how you've used them to drive customer acquisition.
