Senior Channel Account Manager

Senior Channel Account Manager

Full-Time 50000 - 50000 £ / year (est.) No working from home possible
ASG International

At a Glance

  • Tasks: Manage and develop relationships in the UK IT channel ecosystem, focusing on growth and partnerships.
  • Company: A rapidly growing B2B tech company with a people-first culture and ethical values.
  • Benefits: Competitive salary, bonuses, car allowances, and flexible remote working options.
  • Other info: Enjoy a supportive culture that values creativity and personal ownership.
  • Why this job: Join a dynamic team where you can make an impact and grow your career.
  • Qualifications: Experience in B2B sales, ideally within technology, with strong relationship-building skills.

The predicted salary is between 50000 - 50000 £ per year.

Key Details

  • Contract Type: Full-time (UK contract)
  • Location: Flexible/remote as this is a field sales / outside sales role, but someone must be able to reach clients in the UK, especially the North/Northwest.
  • Key clients across: Yorkshire, West Yorkshire, Leeds, Cheshire, Cumbria, Manchester, Lancashire, Merseyside etc.
  • Compensation: guideline £50,000 gross per annum to start + benefits (car and allowances) + extra bonus on top
  • Career Level: open (mid to senior would suit best, nice mix between strategic and hands-on as this is a quickly growing business, but still mid-sized for now in many of its regions)

About the Company

Our client is a growing international player operating across the B2B technology and consumer electronics sector (especially in the channel/distributor/reseller/partner eco-system). Their portfolio spans hardware (HW), software (SW), and other associated services. Despite their now international footprint, they retain a people-first culture that values collaboration over corporate politics. They are known for balancing competitive pricing/cost savings with high-quality, value-driven and customer-focused solutions. This is achieved by not just focusing on the sector's largest possible tenders, but also focusing on respectable, profitable and growing smaller and mid-size clients that value and pay for their adaptable and personal service/approach. They are also known for fostering a modern, inclusive, and ethical working environment.

The Role

As a Senior Channel Account Manager, you will manage and develop relationships across the UK, especially in the Northwest (Yorkshire, Cheshire, Cumbria, Manchester, Lancashire, Merseyside regions), with exposure to broader European and EMEA deals at times too. This role focuses on strengthening existing partnerships within the IT channel ecosystem (the world of OEMs, resellers, VARs, and distributors). You will focus on high-potential new/young accounts, adding value through relationship management/rapport-building, strategic and commercial insights and cross and up-selling. Mainly “farming” but also some opportunity identification “hunting” could come in handy. This role is a field sales / outside sales role with strategic mapping and approaching of the market and operational travel to clients (with new prospects and business development being key).

What We’re Looking For

  • Previous experience in a B2B sales or commercial role, ideally within technology / IT
  • Familiarity or interest in IT/Tech, HW, SW, and associated services or solutions
  • A value-led sales mindset focused on long-term partnerships rather than transactional selling
  • Previous expertise in IT channel/reseller/VAR/distributor world
  • Strong relationship-building and communication skills (for business development) & cross-selling, up-selling and strategic development of partners and resellers
  • Both strategic and operational level thinking
  • Important point regarding "fit": someone senior or someone from an established/bigger player can work very well, but being hands-on and flexible is key.
  • An IT generalist rather than specialist in one area might match best as well as the firm has such a broad portfolio in terms of HW, SW and other
  • Personally will be the number 1 factor - someone motivated/driven, genuine, sincere and charismatic, who naturally builds rapport will work best

Why Join?

This is a very exciting opportunity to join a quickly growing mid-size company (established already but still much scope to grow) with a clear commitment to ethical, sustainable growth and people-centric values. Employees consistently highlight the supportive culture, international collaboration and emphasis on quality and value rather than pure price competition. The role offers genuine opportunity to grow with the firm in one of their biggest and key regions (UK). As the firm is not a corporate yet, they are also happy for someone to take ownership and put their stamp on things (freedom, trust and creativity will be given to the person taking this role). High flexibility is also on offer through hybrid/remote working — an approach the company continues to embrace while many organisations are scaling back.

Senior Channel Account Manager employer: ASG International

Join a rapidly growing mid-sized company that prioritises a people-first culture, offering a supportive and collaborative work environment. As a Senior Channel Account Manager, you'll have the opportunity to develop meaningful relationships across the UK while enjoying high flexibility through hybrid working arrangements. With a commitment to ethical growth and employee development, this role allows you to make a significant impact in a dynamic sector, all while being part of a team that values quality and long-term partnerships over corporate politics.

ASG International

Contact Details:

ASG International Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Channel Account Manager

Tip Number 1

Network like a pro! Get out there and connect with people in the industry, especially those in the North. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. The more connections you make, the better your chances of landing that Senior Channel Account Manager role.

Tip Number 2

Show off your personality! When you get the chance to meet potential employers or clients, let your genuine self shine through. They’re looking for someone charismatic and sincere, so don’t just focus on your skills—let them see the real you!

Tip Number 3

Do your homework! Research the company and its culture before any meetings. Understand their values and how they balance competitive pricing with high-quality solutions. This will help you tailor your approach and show that you’re genuinely interested in being part of their team.

Tip Number 4

Apply through our website! We’ve got loads of resources to help you prepare for interviews and showcase your skills. Plus, applying directly shows your enthusiasm for the role and gives you a better chance of standing out from the crowd.

We think you need these skills to ace Senior Channel Account Manager

B2B Sales Experience
Relationship Management
Communication Skills
Strategic Thinking
Commercial Insight
Cross-Selling
Up-Selling

Some tips for your application 🫡

Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Senior Channel Account Manager role. Highlight your B2B sales experience, especially in the tech sector, and don’t forget to showcase your relationship-building skills!

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re passionate about this role and how your background makes you a perfect fit. Be genuine and let your personality come through – we love a bit of character!

Showcase Your Achievements:When detailing your past roles, focus on specific achievements rather than just duties. Use numbers and examples to illustrate how you’ve successfully managed accounts or driven sales growth. We want to see the impact you’ve made!

Apply Through Our Website:We encourage you to apply directly through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from us!

How to prepare for a job interview at ASG International

Know Your Territory

Familiarise yourself with the key regions mentioned in the job description, like Yorkshire and Manchester. Research the local market trends and potential clients in these areas to show that you understand the landscape and can hit the ground running.

Showcase Relationship-Building Skills

Prepare examples of how you've successfully built and maintained relationships in previous roles. Highlight your ability to foster long-term partnerships rather than just focusing on quick wins, as this aligns perfectly with the company's value-led sales mindset.

Demonstrate Strategic Thinking

Be ready to discuss your approach to strategic mapping and market analysis. Think about how you would identify new opportunities within the IT channel ecosystem and be prepared to share specific strategies you've used in the past.

Emphasise Your Flexibility

Since the company is still growing and values hands-on involvement, highlight your adaptability and willingness to take on various roles. Share instances where you've successfully navigated change or taken ownership of projects to demonstrate that you're a good fit for their dynamic environment.