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- Tasks: Lead and inspire a team of Store Managers across 16 stores in the West Midlands.
- Company: Join Asda Express, a dynamic and inclusive workplace.
- Benefits: Competitive salary, company car allowance, and excellent wellbeing services.
- Other info: Enjoy a hybrid working model with great career development opportunities.
- Why this job: Make a real impact in your community while driving business success.
- Qualifications: Experience in retail or hospitality management and strong leadership skills.
The predicted salary is between 36000 - 60000 £ per year.
Greggs Regional Operations Manager – West Midlands
Location: Asda House (Fieldbased)
Employment Type: Full time
Contract Type: Permanent
Hours Per Week: 37.5
Salary: Competitive salary plus benefits
Category: Regional Management (RLA)
Closing Date: 30 October 2025
This role is a field based role, covering the West Midlands region so candidates need to be located within this region.
We have an exciting opportunity available for a Greggs Regional Manager to join us at Asda Express. In this role, you will be responsible for overseeing around 16 stores within a defined geographical region.
You will inspire and lead a team of results focused Store Managers to drive our strategy and business goals. This role is about working collaboratively with your leaders, analysing performance and creating and implementing strategies to increase sales, profitability and building brand awareness within our communities.
As a Regional Operations Manager you will bring strong leadership and commercial acumen, supporting your Store Managers to consistently achieve objectives, implement change, reduce waste, and identify growth opportunities. You\’ll also help develop internal talent pipelines and ensure outstanding store performance.
You will regularly engage with field operations and business leaders to set individual and store targets for success. If you have a strong track record in leading hospitality / retail operations and you are ready for a new challenge, then this role could be perfect for you!
Duties & Responsibilities
- Lead and develop a team of Store Managers to deliver outstanding operational and financial results
- Financial management inclusive of budgets, sales targets, labour control and expenses
- Promote community engagement and brand presence
- Prepare and review reporting functions to enhance performance
- Strategic planning and growth initiatives
- Work in line with the ASDA Values and be a brand ambassador
- Collaborate with senior leaders and field operations teams to set and exceed performance targets
Candidate Requirements
- Extensive Store Manager / operational / multi-site management within hospitality or retail
- Full UK drivers licence
- Flexibility to work across multiple locations within a field based role
- Strong influential and interpersonal skills
- Commercially focused with the ability to understand financial performance and figures
Everything you\’ll love
To ensure we balance moments where we know we need to collaborate together and the need for flexibility, Asda has a hybrid way of working with a minimum 3 days a week in one of our Home Offices. Over and above this, each area of Asda may have additional requirements which may require spending more days in the office, visiting suppliers, stores or depots.
You will also get an excellent benefits package including:
- Discretionary company bonus
- Company pension up to 7% matched
- Company Car allowance of £5,700
- 15% colleague discount in store and online
- Free access to wellbeing services such as Wagestream, 24/7 virtual GP, counselling, health and dental cash plans and a 24/7 employee assistance helpline, alongside discounts across a range of services and activities, from airport parking, enhanced to theme parks and cinemas.
- Asda Allies Inclusion Networks – helping colleagues to make sure everybody is included and that our differences are recognised and celebrated
- Excellent parental leave policies, including maternity & adoption leave, paternity leave, shared parental leave, neonatal care leave, and support for those doing fertility treatments.
We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be proud to be Asda and proud to be themselves
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Greggs Regional Operations Manager - West Midlands employer: ASDA
Contact Detail:
ASDA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Greggs Regional Operations Manager - West Midlands
✨Tip Number 1
Network like a pro! Reach out to current or former employees at Greggs or Asda on LinkedIn. A friendly chat can give you insider info and maybe even a referral, which can really boost your chances.
✨Tip Number 2
Prepare for the interview by researching the company culture and values. Make sure you can demonstrate how your leadership style aligns with their goals. We want to see that you’re not just a fit for the role, but for the team too!
✨Tip Number 3
Practice your answers to common interview questions, especially those around operational management and team leadership. Use the STAR method (Situation, Task, Action, Result) to structure your responses and show off your achievements.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.
We think you need these skills to ace Greggs Regional Operations Manager - West Midlands
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Regional Operations Manager role. Highlight your experience in leading teams and managing multiple sites, as well as any relevant achievements in hospitality or retail that align with what we're looking for.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your skills can help drive our strategy and business goals. Be sure to mention your understanding of financial performance and community engagement.
Showcase Your Leadership Skills: In both your CV and cover letter, emphasise your leadership style and how you've successfully developed teams in the past. We want to see examples of how you've inspired others and achieved outstanding results together.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you're keen on joining the Asda family!
How to prepare for a job interview at ASDA
✨Know Your Numbers
As a Regional Operations Manager, you'll need to demonstrate your understanding of financial performance. Brush up on key metrics like sales targets, budgets, and labour control. Be ready to discuss how you've successfully managed these in previous roles.
✨Showcase Your Leadership Style
This role is all about leading a team of Store Managers. Think about your leadership style and be prepared to share examples of how you've inspired and developed teams in the past. Highlight any strategies you've implemented that led to improved performance.
✨Community Engagement Matters
Greggs values community presence, so come prepared with ideas on how to enhance brand awareness in local areas. Share any past experiences where you've successfully engaged with communities or driven initiatives that benefited both the business and the local population.
✨Collaborate and Communicate
Since this role involves working closely with senior leaders and field operations, emphasise your collaboration skills. Prepare examples of how you've effectively communicated and worked with different teams to achieve common goals, especially in a multi-site environment.