At a Glance
- Tasks: Lead the development of exciting loyalty offers and manage the Asda Rewards programme.
- Company: Join Asda, a dynamic company that values collaboration and innovation.
- Benefits: Enjoy a competitive salary, bonus, pension, and fantastic discounts.
- Other info: Hybrid working model with excellent career growth and inclusion initiatives.
- Why this job: Make a real impact on customer loyalty while working in a fast-paced environment.
- Qualifications: Experience in marketing and project management; loyalty programme knowledge is a plus.
The predicted salary is between 40000 - 50000 £ per year.
Are you looking for a challenging new opportunity, in a fast paced and ever changing environment? If so, this could be the role for you! We have an exciting opportunity for a Loyalty Proposition Manager to join our Customer Loyalty team, the role is responsible for formulating and managing the offer platform as part of the loyalty programme (Asda Rewards). Core deliverables include ownership of the Asda Rewards offer strategy and execution of these offers to the customer. The role reports into the Senior Manager for Loyalty Proposition.
What you'll do
- Development and Ownership of the total rewards activity plan across total business, ensuring the strength of offers for customers and aligning any activity with system implementation timings.
- Managing the work flow of the team, and prioritise key rewards deliverables in wider teams such as design, tech, marketing and CRM.
- Execution of offers in the Loyalty App ensuring that all offers are accurate and are executed right first time.
- Improving the offer management systems and be the expert on usage of the system. Sitting in key forums with wider business and senior leadership to advise on requirements, timings and customer user journey.
- Development and execution of our segmented offers strategy, getting tailored and personalised offerings to individuals or sets of customers.
- Reporting and insight on offer performance and working alongside data/commercial to improve offerings for the future.
- Testing any new functionality or offer requirements alongside wider teams; Asda tech, third party development agencies and testing teams to ensure successful implementation.
- Building a new foundation of processes to fit within current business ways of working or developing new ways to execute the offers that are fit for the future.
How you'll do it
- Experience of working with marketing, commercial, buying, supply, online and data teams.
- Competently analyse insight, data and reporting to spot business opportunities and develop brand new propositions. Knowledge of loyalty programmes is preferred but not essential.
- Strong project management skills to manage critical paths of all activity delivered for customers on time and right first time.
- Have a collaborative approach to working and building strong relationships across the business.
- Experience of managing and developing a high performing team.
Everything you'll love
To ensure we balance moments where we know we need to collaborate together and the need for flexibility, Asda has a hybrid way of working with a minimum 3 days a week in one of our Home Offices. Over and above this, each area of Asda may have additional requirements which may require spending more days in the office, visiting suppliers, stores or depots.
You will also get an excellent benefits package including:
- Discretionary company bonus
- Company pension up to 7% matched
- Company Car allowance of £5,700
- 15% colleague discount in store and online
- Free access to wellbeing services such as Stream, 24/7 virtual GP, counselling, health and dental cash plans and a 24/7 employee assistance helpline, alongside discounts across a range of services and activities, from airport parking, enhanced to theme parks and cinemas.
- Asda Allies Inclusion Networks – helping colleagues to make sure everybody is included and that our differences are recognised and celebrated.
- Excellent parental leave policies, including maternity & adoption leave, paternity leave, shared parental leave, neonatal care leave, and support for those doing fertility treatments.
We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves.
Loyalty Proposition Manager employer: Asda Stores
Asda is an exceptional employer that fosters a dynamic and inclusive work culture, offering a hybrid working model that promotes flexibility while ensuring collaboration. With a competitive salary and a comprehensive benefits package, including a discretionary bonus, generous pension contributions, and extensive wellbeing services, employees are supported in both their professional and personal lives. The company prioritises employee growth through development opportunities and a commitment to diversity, making it a rewarding place for those looking to make a meaningful impact in the retail sector.
StudySmarter Expert Advice🤫
We think this is how you could land Loyalty Proposition Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those already working at Asda. A friendly chat can open doors and give you insider info about the company culture and the role.
✨Tip Number 2
Prepare for the interview by knowing your stuff! Dive deep into Asda's loyalty programmes and think about how your skills can enhance their offerings. Show them you’re not just another candidate, but someone who’s genuinely excited about the role.
✨Tip Number 3
Practice makes perfect! Get a mate to do a mock interview with you. This will help you articulate your thoughts clearly and boost your confidence when it’s time to shine in front of the hiring team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Loyalty Proposition Manager
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Loyalty Proposition Manager role. Highlight your experience with loyalty programmes and project management, as these are key aspects of the job. We want to see how your skills align with what we're looking for!
Showcase Your Collaborative Spirit:Since this role involves working closely with various teams, it's important to demonstrate your ability to collaborate effectively. Share examples of past experiences where you’ve built strong relationships across departments. We love a team player!
Be Data-Driven:As the role requires analysing insights and data, make sure to mention any relevant experience you have in this area. We’re keen to see how you can spot business opportunities and develop new propositions based on data analysis.
Apply Through Our Website:We encourage you to apply directly through our website for the best chance of success. It’s the easiest way for us to receive your application and ensures you’re considered for the role. Don’t miss out on this exciting opportunity!
How to prepare for a job interview at Asda Stores
✨Know Your Loyalty Programmes
Before the interview, brush up on your knowledge of loyalty programmes, especially Asda Rewards. Understand how they work, what makes them successful, and be ready to discuss any innovative ideas you might have for enhancing customer engagement.
✨Showcase Your Project Management Skills
Be prepared to share specific examples of how you've successfully managed projects in the past. Highlight your ability to prioritise tasks and collaborate with different teams, as this role requires strong project management skills to deliver offers on time.
✨Data-Driven Insights
Since the role involves analysing data to spot business opportunities, come equipped with examples of how you've used data insights to drive decisions or improve offerings. This will demonstrate your analytical skills and understanding of customer behaviour.
✨Build Relationships
Emphasise your collaborative approach during the interview. Be ready to discuss how you've built strong relationships across various teams in previous roles, as this is crucial for managing workflows and executing offers effectively.
