CRM Campaign Specialist in Croydon

Join Superdrug Head Office - Make a Real Difference Every Day!

Location: East Croydon Station

Hours: 37.5 | 9.00am - 5.30pm - Hybrid working available depending on role responsibilities with 2 days working from home and 3 days in our stylish, modern and collaborative office.

Salary: Competitive

Why Superdrug?

Passionate about Beauty and Health? Want to be part of an innovative, trend-setting retailer? Our vibrant Head Office is a fantastic environment filled with hundreds of brilliant personalities. We’re a team that puts our customers and our teams at the heart of everything we do. At Superdrug, we aim to be the best in accessible health & beauty, loved by our customers for value, choice, friendly advice, service and fun. Our success comes from our people – they make the difference. We’re all about personality, we have fun, and we work hard to deliver That Superdrug feeling.

Here's the exciting bit… A day includes:

• Manage the end-to-end delivery of multi-channel CRM campaigns using Adobe Campaign to design and build emails, push notifications and SMS.
• Day to day production and delivery of communications including initial briefs, targeting and data selection, programming campaigns, and sharing results back with the team.
• Development and analysis of test and learn strategies to optimise communications effectively.
• Support CRM managers to become more effective in their CRM campaigns with a strong focus on understanding the customer content optimisation and highly targeted data for activating CRM campaigns.
• Managing the scheduling and deployment of campaigns and member programmes across members and non-members.
• Sees every interaction with the customer as an opportunity to brighten their day.
• Discover new ways to work that put a smile on our customers and team members' faces, making every shopping experience delightful.
• Be ‘The Best You’ using positive language and behaviours with customers and team members.
• Be the voice of customers and orchestrate the organisation to live the brand purpose and inspire a customer-first culture to build customer love in every touchpoint of our O+O platform.
• Actively developing your ability to use AI effectively and think critically about outputs.
• Strengthen Human Touch - Keeping the human element strong: Balancing AI efficiency with human coaching, empathy, and team cohesion.

What you’ll need to succeed:

• Ideally 2+ years of relevant CRM experience.
• Significant and relevant experience of using Adobe Campaign is key to this role.
• Familiar with SQL, HTML and JavaScript.
• Ability to organise, analyse and evaluate campaign metrics and translate these into useful insight.
• Committed to join in, have some fun and celebrate everyone’s hard work.
• Builds great working relationships based on trust, respect and considers others’ needs.
• Regularly asks for feedback and uses it to improve and grow.
• Breaks down problems into smaller, manageable steps for easier resolution.

Here's what's in it for you:

• 33 days holiday rising to 38 days with length of service (inclusive of bank holidays).
• 2 staff discount codes for yourself and a family member or friend.
• 30% discount on Superdrug Own Brand Products both in store and online.
• Hybrid working patterns available depending on role responsibilities.
• Company pension matching and bonus.
• We offer Stream - a money management app that gives you access to a percentage of your pay as you earn it.
• Being part of more! We are part of a group who work closely with Savers, The Perfume Shop and Three UK.
• We are part of A.S. Watson Group, the world's largest international health and beauty retailer with over 15,700 stores in 25 markets!
• Unrivalled Learning and Development programmes.
• Enhanced maternity/shared parental/adoption leave, company sick pay and pregnancy loss and support.

Come and be part of something special!

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