At a Glance
- Tasks: Design and deliver targeted marketing strategies for key clients to enhance Arup’s reputation.
- Company: Join Arup, a leader in shaping a better world with over 75 years of experience.
- Benefits: Competitive pay, health benefits, flexible working, and opportunities for personal growth.
- Why this job: Be part of a transformative team that drives client-focused marketing strategies.
- Qualifications: Experience in account-based marketing and strong collaboration skills are essential.
- Other info: Diverse and inclusive workplace with a focus on member wellbeing and success.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Arup’s purpose, shared values and collaborative approach has set us apart for over 75 years, guiding how we shape a better world. The Arup people function is undergoing an exciting period of transformation. As we establish our new operating model, we are streamlining our processes and aligning our delivery on a global scale, to ensure that we provide an excellent member experience aligned to our values.
The Opportunity
Join Arup at an exciting time as we expand our Account Based Marketing (ABM) approach across the UKIMEA region. In this role, you will design and deliver targeted marketing strategies for key clients, strengthening relationships and enhancing Arup’s reputation to support sustainable growth. You will contribute to shaping how ABM evolves both regionally and globally, supporting the wider business to become more client‑focused and insight‑driven in its engagement. Working in partnership with client relationship teams, marketing colleagues, and business development professionals, you will help bring insight‑led campaigns to life. From developing client research and value propositions to executing tailored ABM strategies and measuring performance, you will ensure our marketing activity reflects what matters most to clients while continuously refining and improving our approach.
Is the Role Right for You?
This opportunity will suit individuals who enjoy working collaboratively, thrive in dynamic environments, and value building strong, meaningful relationships. You will bring a proactive and self‑motivated approach, with the ability to manage multiple priorities while delivering effective, high‑impact marketing strategies. You will also contribute to marketing research and analysis and bring familiarity with account‑based marketing or professional services.
The successful candidate will demonstrate:
- Collaboration and stakeholder engagement to build strong relationships and drive ABM initiatives.
- Analytical and research capability to develop deep client insights and inform strategy.
- Creative communication skills for crafting compelling value propositions and campaign content.
- Strategic and organizational ability to design, execute, and coordinate multi‑channel ABM campaigns.
- Data‑driven mindset with proficiency in CRM and marketing tools to monitor and refine performance.
What we offer you
At Arup, we care about each member’s success, so we can grow together. Guided by our values, we provide an attractive total reward package that recognises the contribution of each of our members to our shared success. As well as competitive, fair and equitable pay, we offer a career in which all of our members can belong, grow and thrive – through benefits that support health and wellbeing, a wide range of learning opportunities and many possibilities to have an impact through the work they do. We are owned in trust on behalf of our members, giving us the freedom, with personal responsibility, to set our own direction and choose work that aligns with our purpose and adds to Arup’s legacy. Our members collaborate on ambitious projects to deliver remarkable outcomes for our clients and communities. Profit Share is a key part of our reward, enabling members to share in the results of our collective efforts. We also provide Private medical insurance, Life assurance, Accident insurance and Income protection cover. In addition, you’ll have access to flexible benefits to help you look after all aspects of your wellbeing and give you the freedom and flexibility to find the best solutions for you, your family, and your individual needs.
Different People, Shared Values
Arup is an equal opportunity employer that actively promotes and nurtures a diverse and inclusive workforce. We welcome applications from individuals of all backgrounds, regardless of age (within legal limits), gender identity or expression, marital status, disability, neurotype or mental health, race or ethnicity, faith or belief, sexual orientation, socioeconomic background, and whether you’re pregnant or on family leave. We are an open environment that embraces diverse experiences, perspectives, and ideas – this drives our excellence.
Our Application Process
Stay safe online - Arup will never ask for payment or your bank details as part of our recruitment process. Recruitment Agencies - We have a Preferred Supplier List of trusted partners to assist us when required and do not acknowledge any speculative CVs or unsolicited candidate introductions from agencies not on the list.
Senior Account Based Marketing Specialist in Glasgow employer: Arup
Contact Detail:
Arup Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Account Based Marketing Specialist in Glasgow
✨Tip Number 1
Network like a pro! Reach out to current or former Arup employees on LinkedIn. Ask them about their experiences and any tips they might have for landing a role in Account Based Marketing. Personal connections can give you insights that a job description just can't.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies showcasing your previous ABM campaigns. When you get the chance to chat with recruiters, share these examples to demonstrate your expertise and creativity in crafting compelling marketing strategies.
✨Tip Number 3
Be proactive! If you see an opportunity at Arup, don’t wait for the perfect moment. Apply through our website and follow up with a friendly email expressing your enthusiasm for the role. It shows initiative and keeps you on their radar.
✨Tip Number 4
Prepare for interviews by researching Arup’s values and recent projects. Tailor your responses to reflect how your experience aligns with their mission of shaping a better world. This will help you stand out as a candidate who truly understands and resonates with their goals.
We think you need these skills to ace Senior Account Based Marketing Specialist in Glasgow
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Account Based Marketing Specialist role. Highlight your experience in ABM and how it aligns with Arup's values and mission. We want to see how you can contribute to shaping a better world!
Showcase Your Collaboration Skills: Since this role involves working closely with various teams, emphasise your ability to collaborate and build strong relationships. Share examples of past experiences where you've successfully engaged stakeholders to drive marketing initiatives.
Be Data-Driven: Demonstrate your analytical skills by discussing how you've used data to inform marketing strategies in the past. Mention any CRM or marketing tools you're familiar with, as we love candidates who can monitor and refine performance effectively.
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of success. This way, your application will be reviewed promptly, and you'll be one step closer to joining us at Arup!
How to prepare for a job interview at Arup
✨Know Your ABM Inside Out
Before the interview, dive deep into account-based marketing strategies. Familiarise yourself with Arup's approach and think about how you can contribute to their goals. Be ready to discuss specific examples of successful ABM campaigns you've worked on.
✨Showcase Your Collaborative Spirit
Arup values collaboration, so be prepared to share experiences where you've successfully worked with cross-functional teams. Highlight your ability to build strong relationships and how that has driven successful marketing initiatives in the past.
✨Bring Data to the Table
Since a data-driven mindset is crucial for this role, come equipped with insights from your previous work. Discuss how you've used analytics to inform your marketing strategies and measure performance, showcasing your proficiency with CRM and marketing tools.
✨Craft Compelling Value Propositions
Think about how you can create engaging content that resonates with clients. Prepare to discuss your creative communication skills and provide examples of value propositions or campaign content you've developed that led to successful outcomes.