At a Glance
- Tasks: Boost brand trust and conversion through innovative marketing strategies and community engagement.
- Company: Dynamic company with a focus on community and customer success.
- Benefits: 33 days holiday, birthday off, pension, life insurance, and employee rewards.
- Other info: Hybrid working model with opportunities for personal and professional growth.
- Why this job: Make a real impact by helping customers choose us and supporting local branches.
- Qualifications: Experience in marketing, communications, or customer engagement is a plus.
The predicted salary is between 35000 - 35000 £ per year.
Wards of Kent Package
Start Date: ASAP
Salary: £35,000
Location: Medway City Estate with hybrid working (3 days office / 2 days home)
Hours: Monday to Friday 09:00 – 17:30
Beneficial: Full driving licence and your own car
Benefits: 33 days paid holiday, extra day off for your birthday. Pension, life insurance, company rewards & incentives. Free on-site parking. Employee assistance scheme. Paid entry fees for charity events.
The Role
This is not a traditional marketing role focused purely on advertising or content. Your mission: Increase trust. Improve conversion. Support branches to win more business. You’ll help customers understand why they should choose us, strengthen our local reputation and ensure branches have the right tools, campaigns and support to succeed.
Instruction Conversion & Trust Building
You’ll help increase valuation-to-instruction conversion by building trust and improving presentation. Responsibilities include:
- Reviews & testimonials strategy.
- Customer case studies & success stories.
- "Why Choose Us" content.
- Trust & reassurance messaging.
- MovePal nurture journeys.
- Promotions & customer campaigns.
- VideoAsk content & performance.
- Convert more opportunities into instructions.
The Arun Way & Outpassioning
Bring our culture and customer promise to life across the business. Responsibilities include:
- Internal communications linked to The Arun Way.
- Supporting Outpassioning campaigns.
- Reinforcing Helping Principles.
- Gathering branch success stories.
- Sharing real customer moments.
- Turning success into compelling content.
Branch Support & Liaison
Be the key link between Marketing and branches. Responsibilities include:
- Supporting local campaigns.
- Acaboom content & optimisation.
- Prospecting materials.
- Letters & campaign content.
- Coordinating rollouts.
- Office-specific marketing support.
- Work closely with branches to help them perform at their best.
Internal Engagement & Reputation
Help improve communication and engagement across the business. Responsibilities include:
- Gathering branch feedback.
- Improving marketing communication.
- Reputation management & reviews.
- Campaign analysis & recommendations.
- Ensuring consistent messaging.
- Monitoring AI recommendation performance.
Community & Local Trust
Strengthen our presence in local communities. Responsibilities include:
- Fundraising & charity partnerships.
- Local visibility initiatives.
- Community engagement.
- Maintaining brand consistency.
- Helping branches build local trust.
How Success Will Be Measured
This role is results-driven. Your KPIs:
- Valuation-to-instruction conversion.
- Recommendation business.
- Review scores & volumes.
- Branch engagement.
- Campaign success.
- Staff feedback.
- AI recommendation performance.
About You
You may already work in:
- Marketing / Brand.
- Communications.
- Customer Engagement.
- Branch Support.
You’ll likely have experience in:
- Campaign delivery.
- Customer communications.
- Reputation & reviews.
- Internal engagement.
- Trust-building content.
- Working with operational teams.
- Property experience (bonus).
Most importantly: You’re proactive, commercially aware, relationship-driven and focused on helping teams succeed.
Why Join Us?
This role has real impact. Help customers choose us. Help branches win more business. Strengthen trust in our brand & communities.
Brand & Conversion Marketing Executive – Medway City Estate/Hybrid employer: Arun Estate Agencies Ltd
At Wards of Kent, we pride ourselves on being an exceptional employer that values employee growth and well-being. With a supportive work culture that encourages collaboration and innovation, our hybrid working model allows for a balanced lifestyle while providing ample opportunities for professional development. Enjoy generous benefits including 33 days of paid holiday, a day off for your birthday, and a commitment to community engagement, making this a truly rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Brand & Conversion Marketing Executive – Medway City Estate/Hybrid
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Arun Estate Agencies Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Arun Estate Agencies Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Arun Estate Agencies Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Arun Estate Agencies Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand & Conversion Marketing Executive – Medway City Estate/Hybrid
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Arun Estate Agencies Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Arun Estate Agencies Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Arun Estate Agencies Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Arun Estate Agencies Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Arun Estate Agencies Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Arun Estate Agencies Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
