Arts Marketing Association

The Arts Marketing Association (AMA) is a leading organisation dedicated to supporting and promoting the arts sector in the UK through effective marketing strategies. Established with the vision of enhancing the visibility and engagement of arts organisations, the AMA provides a platform for professionals to share knowledge, resources, and best practices.

With a focus on innovation and collaboration, the AMA offers a range of services including training workshops, networking events, and access to industry research. These initiatives are designed to empower arts marketers to develop their skills and adapt to the ever-changing landscape of the arts industry.

The AMA also plays a crucial role in advocating for the importance of arts marketing within the broader cultural sector. By fostering a community of like-minded individuals, the organisation encourages the exchange of ideas and experiences, helping members to stay ahead of trends and challenges.

Members of the AMA benefit from exclusive access to a wealth of resources, including case studies, toolkits, and expert insights. The association is committed to nurturing talent and promoting diversity within the arts marketing field, ensuring that all voices are heard and represented.

Through its various programmes and initiatives, the Arts Marketing Association aims to inspire creativity and drive positive change in the arts sector. By championing effective marketing practices, the AMA seeks to enhance audience engagement and support the sustainability of arts organisations across the UK.

In summary, the Arts Marketing Association is not just a professional body; it is a vibrant community that champions the power of marketing in the arts, fostering growth, innovation, and collaboration among its members.